Exhibiting at International Food & Drink Event (IFE) 2025

Jaimin Foods, headquartered in Rajkot, India, is a globally recognized manufacturer and exporter of traditional Indian snacks, ready-to-eat foods, and ethnic FMCG products. With a strong presence in over 25 countries including the United Kingdom, Jaimin has emerged as a household name in the South Asian diaspora for authentic, high-quality, and hygienically processed Indian snack items.

Core Business and Product Offerings

Jaimin Foods operates primarily in the manufacturing and export of traditional Indian snacks and convenience foods, offering a wide range of SKUs that cater to both domestic and international markets.

Key Product Categories:

• Khakhra (Ready-to-Eat Crisp Flatbread):

  • Available in flavors such as Masala, Jeera, Methi, Pav Bhaji, Pizza, and more

• Namkeen & Savoury Snacks:

  • Bhujia, Sev, Gathiya, Chakli
  • Banana Chips and other fried snacks

• Chikki (Traditional Indian Brittle):

  • Peanut Chikki
  • Dry Fruit Chikki

• Bakery Products:

  • Cookies
  • Biscuits (Sweet, Salty, Cream-filled)

• Pickles:

  • Mango Pickle
  • Lime Pickle

• Papad:

  • Urad Dal Papad
  • Khichiya Papad in various flavors

These products are packed in modern, automated facilities using food-grade materials and meet the taste and quality expectations of Indian and global consumers.

Specialisation and Unique Selling Proposition (USP)

Jaimin’s core strength lies in delivering authentic Indian taste through mass production that adheres to international quality standards. The company's USPs include:

• In-house R&D to innovate traditional flavors and snack combinations
• Automated packaging systems that ensure hygiene and consistency
• Ability to cater to both traditional and modern consumer preferences
• Large SKU range for both retail and bulk packaging
• Expertise in private labeling for international markets

This combination of authenticity and scalability allows Jaimin to successfully compete in ethnic and mainstream food retail channels.

Target Market and Client Segments

Jaimin primarily targets:

• Ethnic grocery stores and supermarkets in the UK, US, Middle East, and Africa
• Wholesalers and importers specializing in Indian FMCG
• Online ethnic grocery platforms
• Indian restaurants and foodservice channels

Their strong brand presence within the Indian diaspora community drives demand for snacks that remind consumers of traditional home flavors.

Financial Performance and Market Presence

While Jaimin Foods does not publicly disclose detailed financials, available export records and international distribution activity indicate:

• Presence in over 25 countries, including UK, USA, UAE, and Canada
• Export volumes consistently growing YoY, particularly in khakhra and namkeen categories
• Recognized as one of the prominent Indian snack brands in global trade exhibitions

The global Indian ethnic foods market is growing at 8–10% CAGR, with the UK being one of the largest importers of such goods. Jaimin is actively capitalizing on this trend.

Shipment and Export Activity

According to databases like ImportYeti and public trade logs:

• Jaimin exports multiple FCLs monthly from India to the UK and North America
• High-demand SKUs for export include Khakhra, Namkeens, and Papad
• Export certifications include FSSAI, APEDA, and IEC

UK-based distributors and wholesalers often cite Jaimin for on-time delivery, retail-ready packaging, and consistent product demand in South Asian consumer segments.

Capabilities

Jaimin’s vertically integrated production ecosystem includes:

• Fully automated snack manufacturing lines
• In-house spice blending and recipe customization
• Warehousing and cold storage facilities
• In-house branding and packaging design for international clients
• Private label production and white-labelling for global retail chains

Their manufacturing unit is compliant with ISO 22000 and HACCP standards, ensuring international food safety adherence.

Certifications and Compliance

Jaimin Foods ensures stringent compliance with both Indian and international regulations:

• FSSAI Certified (India’s food safety authority)
• ISO 22000 Food Safety Management Systems
• HACCP-compliant production lines
• All export goods include batch-level traceability, ingredient transparency, and allergen declarations

Products shipped to the UK meet UK/EU labelling standards, including vegetarian marking, nutritional information, and shelf life documentation.

Customer Perception and Market Feedback

Jaimin is widely praised for its balance of:

• Traditional taste profiles
• Affordable price points
• Shelf stability and hygienic packaging

Retailers often describe the brand as:

• “Reliable with high product turnover”
• “Great packaging and flavor variety”
• “A trusted name in the ethnic snacks category”

Their success is also evident through active consumer engagement on social media platforms.

Key Achievements

• Exported to 25+ countries across five continents
• Developed a SKU portfolio of over 100 snack varieties
• Secured shelf presence in major ethnic food retail chains globally
• Featured in international food expos including Gulf Food, SIAL, and Anuga
• Recognized for innovation in ethnic snacks within the global Indian food category

Jaimin Foods continues to strengthen its global footprint by combining the rich culinary traditions of India with modern food processing technology, offering consumers worldwide a genuine taste of Indian heritage through snacks and condiments.