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Aquamar, Inc., headquartered in Rancho Cucamonga, California, is a leading U.S.-based manufacturer and distributor of premium surimi seafood products. Specializing in high-quality imitation crab and value-added seafood items, Aquamar has built a reputation for innovation, food safety, and market responsiveness. Serving both foodservice and retail sectors, Aquamar delivers customizable and cost-effective protein alternatives sourced from certified sustainable fisheries.
Core Business and Offerings
Aquamar's product portfolio is built around surimi-based seafood items and ready-to-eat seafood innovations. Key product categories include:
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Surimi Seafood Products:
- Surimi Flake
- Surimi Stick
- Surimi Shred
- Surimi Chunk
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Value-Added Seafood:
- Seafood Tenders (Crab, Haddock, Cod, Smoked Salmon)
- Steamed Mussels with Tomato & Garlic
- Albariño Mussels with White Wine & Butter
These products are available in a variety of packaging formats — including foodservice bulk packs, consumer-ready trays, and private label options — to support multiple market segments.
Specialization and Unique Selling Proposition
Aquamar is recognized for its vertically integrated production, proprietary processing methods, and commitment to customer-specific solutions. Its competitive advantages include:
- Vertical Integration: In-house processing, formulation, packaging, and cold-chain distribution ensure consistent quality and supply reliability.
- Custom Formulation: Ability to create proprietary blends of surimi and natural flavors for retailers and QSRs.
- High Protein, Low Fat Options: Offers health-conscious seafood substitutes aligned with clean label and dietary trends.
Aquamar’s innovation-focused strategy has enabled it to become a preferred supplier to large foodservice distributors and national grocery retailers.
Financial and Operational Insights
As a privately held company, Aquamar does not disclose specific financials, but market intelligence and supply chain data indicate the following:
- Estimated Annual Revenue: $50M–$75M USD
- Production Capacity: Over 30 million pounds of surimi products annually
- Operational Facilities: Manufacturing plants in California with additional distribution hubs across the U.S.
According to U.S. import records and retail performance trackers, Aquamar maintains significant market share in the imitation crab and surimi segment.
Shipment and Distribution Network
Aquamar has built a robust national and international distribution model that services key industry sectors:
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Distribution Channels:
- Broadline foodservice distributors (Sysco, US Foods, etc.)
- National retail chains and club stores
- QSR and meal kit brands
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Export Markets: Canada, Mexico, select Asian markets
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Cold Chain Infrastructure: Fully refrigerated logistics network ensures product quality and compliance throughout transit.
Target Market
Aquamar targets both institutional and consumer markets, supplying:
- Foodservice operators
- Chain restaurants and delis
- Retailers (private label & branded)
- Meal kit and eCommerce platforms
Its offerings are ideal for chefs, procurement managers, and retailers looking for versatile, cost-efficient seafood options.
Capabilities
Aquamar’s key capabilities include:
- Custom R&D and product formulation
- High-throughput surimi extrusion and shaping
- Multi-format packaging (retail, foodservice, club packs)
- Private label manufacturing
- Regulatory compliance and export documentation
The company’s production model is designed to meet stringent food safety standards while maintaining flexibility for diverse customer needs.
Certifications and Compliance
Aquamar upholds rigorous quality and sustainability standards, including:
- FDA and USDA compliant processing
- HACCP certified facilities
- BRCGS and SQF certifications (select facilities)
- Marine Stewardship Council (MSC) certified sourcing of fish protein
- Kosher and Halal options available
Products are lab-tested for food safety and quality assurance across multiple checkpoints.
Customer Testimonials
- “Aquamar’s surimi has been a game-changer for our deli department — consistent texture, taste, and great shelf life.” – Category Manager, National Grocery Chain
- “Their private label capabilities and responsiveness have helped us scale our seafood offering across our stores.” – Foodservice Procurement Director
Major Achievements
- Produced over 500 million pounds of surimi since inception, supplying top U.S. brands and institutions
- Introduced innovative formats such as Surimi Shreds and Mussels with Gourmet Sauces to meet growing demand for value-added seafood
- Partnered with MSC-certified fisheries, ensuring traceability and sustainability throughout their supply chain
- Launched a national expansion program, broadening distribution to over 10,000 retail and foodservice locations
Aquamar, Inc. continues to lead in the surimi and imitation seafood category by delivering high-quality, sustainably sourced, and versatile seafood solutions that meet the evolving needs of both the foodservice industry and retail consumers.