Bakewell Biscuits Pvt Ltd is a leading Indian manufacturer and global exporter of biscuits, confectionery, and wafer products under its flagship brand "FUN2." Headquartered in Modasa, Gujarat, India, the company has become a prominent player in the fast-moving consumer goods (FMCG) sector through its wide product variety, quality manufacturing processes, and expansive international presence.
Company History and Background
Founded by Mr. Mohammed Raish Suthar, Bakewell Biscuits Pvt Ltd was established with the goal of delivering affordable, high-quality biscuits and confectionery to domestic and international markets. Over the years, the company has grown from a regional manufacturer to a globally recognized export-focused food processor.
With a strong foundation in quality control and automated production technology, Bakewell’s commitment to excellence has enabled it to earn customer trust in over 30 countries worldwide.
Core Business
Bakewell operates as a:
- Manufacturer of biscuits, wafers, and confectionery
- OEM/Private Label Producer for international retail brands
- Global Exporter with presence in Asia, Africa, the Middle East, and Latin America
The company caters to diverse market segments, from wholesale distribution and modern retail to institutional and B2B buyers.
Product and Service Offerings
Biscuits
- Glucose Biscuits
- Milk & Honey Biscuits
- Nice Biscuits
- Cream Biscuits (Vanilla, Chocolate, Orange, Strawberry)
- Bourbon Cream Biscuits
- Ginger Biscuits, Milk Cake Biscuits
- Coconut Biscuits
- Crackers Biscuits
These products are offered in a variety of pack sizes, including single-serve, family packs, and bulk cartons.
Confectionery
- Flavored Candies
- Toffees
- Lollipops
- Bubble Gums
Targeted towards children and family segments, these items come in colorful, value-priced packaging designed for developing markets.
Wafers & Rolls
- Chocolate Flavour Wafer Biscuits
- Strawberry Flavour Wafer Biscuits
- Orange Flavour Wafer Biscuits
Offered under the FUN2 brand, these wafers are known for their crispy texture and indulgent cream layers.
Specialization and Unique Selling Proposition (USP)
Bakewell’s core advantages include:
- Cost-effective mass production without compromising on quality
- Flexible packaging options for different markets and distribution models
- OEM and private label services with customized formulations
- State-of-the-art automation and hygiene standards
- International certifications that meet import regulations across continents
The company’s ability to balance product quality, pricing, and delivery timelines has made it a preferred supplier for international buyers.
Financials
Although Bakewell Biscuits Pvt Ltd is privately held, industry estimates and export trade data indicate:
- Estimated Annual Revenue: ₹70–80 crore INR (~$8.5–10 million USD)
- Export Revenue Contribution: Approximately 60–65%
- Annual Growth Rate: 15–18% over the past 3 years
The company continues to reinvest profits in production infrastructure and market expansion.
International Shipment Records
According to export intelligence sources:
- Export Markets: Nigeria, Ghana, Sudan, UAE, Saudi Arabia, Nepal, Bangladesh, Sri Lanka, Yemen, and more
- Annual Export Volume: Over 2,500 metric tons
- Shipping Frequency: Weekly FCL (Full Container Load) shipments from Mundra and Nhava Sheva ports
- Private Label Clients: Active in 20+ foreign markets under non-FUN2 branding
Bakewell provides comprehensive export documentation and labeling compliance in English, French, Arabic, and Spanish.
Target Market
- Mass-market consumers in emerging and developing economies
- Retailers and supermarkets in Africa, Middle East, and Southeast Asia
- Confectionery wholesalers and importers
- B2B buyers seeking low-cost, high-quality OEM snack products
The company is also strategically positioned to serve government welfare schemes and institutional catering programs.
Capabilities
- Production Capacity: 200+ tons per month of baked goods
- High-Speed Packaging Lines: Multiple SKUs and pack formats
- In-house R&D Lab for flavor development and shelf-life testing
- Private Label Customization: Formulations, branding, and regulatory compliance
- Halal Certification and compliance with food export standards
Bakewell has also invested in upgraded material handling systems to reduce human touchpoints and enhance sanitation.
Certifications and Compliance
- ISO 22000:2018 Certified
- FSSAI (Food Safety and Standards Authority of India) Registered
- Halal Certified
- Compliant with Import Norms for GCC, African Union, and South Asia
The company adheres to Good Manufacturing Practices (GMP) and continuous quality monitoring throughout its production lines.
Customer Testimonials
“Bakewell has been our biscuit supplier for five years. The quality is consistent, and their logistics support is top-notch.”
— Distributor, Port Harcourt, Nigeria
“We were able to launch our own brand of cream biscuits with Bakewell’s OEM support. The market response has been excellent.”
— FMCG Importer, Jeddah, Saudi Arabia
Major Achievements
- Exported to over 35 countries as of 2023
- FUN2 Brand recognized as a top-selling low-cost biscuit in select African markets
- Participation in Gulf Food Expo, SIAL India, and Africa Food Expo
- Launched a new wafer roll line with upgraded flavor stability
- Developed eco-friendly flexible packaging for select product lines
- Awarded for Outstanding Export Performance by a Gujarat-based food processing council
Bakewell Biscuits Pvt Ltd represents India's growing capabilities in value-added snack manufacturing, offering competitive products that appeal across geographies and consumer segments. With a focus on quality, affordability, and export excellence, Bakewell continues to build on its vision of becoming a global household name in affordable indulgence.
