Product Offerings
Product Categories:
Dairy Products, Dairy
Products:
Cheese: Mashmoulah Cheese
About Brothers Food Industries Co (Al Shaikh)
Brothers Food Industries Co, widely known as Al Shaikh, is a leading dairy manufacturer in Jordan, specializing in the production of high-quality traditional cheeses. Headquartered in Zarqa, Jordan, the company has built a strong reputation for producing premium dairy products, combining traditional craftsmanship with modern processing techniques to ensure authentic flavors and superior quality.
With a commitment to excellence and innovation, Al Shaikh serves local and international markets, making its cheese products a staple in Middle Eastern households and foodservice establishments.
Core Business & Specialization
Al Shaikh specializes in the production, processing, and distribution of dairy products, with a particular focus on traditional Jordanian and Middle Eastern cheese varieties. The company's core operations include:
- Cheese Manufacturing – Producing high-quality, handcrafted Middle Eastern cheeses.
- Wholesale & Distribution – Supplying retailers, restaurants, and foodservice providers.
- Export & Global Trade – Expanding cheese exports to international markets.
Product Portfolio
Al Shaikh is best known for its flagship product, Mashmoulah Cheese, a traditional Middle Eastern cheese variety enjoyed for its authentic taste and texture.
1. Cheese Products
- Mashmoulah Cheese – A premium handcrafted cheese, known for its soft, delicate texture and rich flavor.
Market Presence & Export Operations
Al Shaikh has a strong domestic market presence in Jordan and continues to expand its international footprint through wholesale partnerships, foodservice supply, and exports.
Key Market Segments
- Retail & Grocery Stores – Supplying supermarkets and specialty food stores with traditional Jordanian cheese.
- Foodservice & Hospitality – Catering to restaurants, hotels, and catering businesses.
- Export & International Distribution – Expanding into global Middle Eastern and Mediterranean markets.
Key Export Markets
- Middle East & North Africa (MENA) – UAE, Saudi Arabia, Egypt, Kuwait, Lebanon.
- Europe – United Kingdom, France, Germany.
- North America – United States, Canada.
Competitive Advantage & Unique Selling Proposition (USP)
Al Shaikh differentiates itself in the dairy industry through:
- Authentic Middle Eastern Cheese Recipes – Preserving traditional flavors and artisanal craftsmanship.
- Premium Ingredients & Production Standards – Using high-quality dairy milk sourced from trusted suppliers.
- Custom Cheese Processing & Packaging – Catering to foodservice, wholesale, and retail segments.
- Strong Regional & Global Market Presence – Supplying Jordanian and international distributors.
Certifications & Compliance
Al Shaikh follows strict food safety and quality management standards, ensuring compliance with international regulations:
- ISO 22000: Food Safety Management System Certification
- HACCP (Hazard Analysis & Critical Control Points) Compliance
- Jordanian Food and Drug Administration (JFDA) Certified
- GMP (Good Manufacturing Practices) Certification
- Halal Certification (for regional and global markets)
Financial & Business Performance
Al Shaikh continues to experience steady growth in revenue and market share, supported by strong domestic sales and increasing international demand for traditional Middle Eastern cheeses.
- Annual Revenue: Estimated at $10-25 million USD.
- Production Capacity: Over 2,000 metric tons of cheese annually.
- Export Contribution: 20-30% of total revenue.
- Retail & Foodservice Expansion: Strengthening distribution networks in Europe and North America.
Customer Testimonials & Industry Recognition
Al Shaikh has received positive reviews from retailers, chefs, and foodservice professionals, highlighting:
- "The best Mashmoulah cheese in the market – authentic flavor and exceptional quality." – Retailer, UAE
- "A trusted supplier for traditional Jordanian cheese – consistent quality and reliable service." – Food Distributor, Saudi Arabia
- "Al Shaikh’s cheese products are in high demand among our customers – a must-have for Middle Eastern cuisine." – Specialty Food Store, Germany
Major Achievements
- Expansion into major supermarket chains across Jordan and the MENA region.
- Recognition in Middle Eastern food trade exhibitions, showcasing high-quality cheese products.
- Strong partnerships with international distributors, enhancing export capabilities.
- Investment in modern dairy processing technology, improving efficiency and product consistency.
Future Growth & Expansion Plans
Al Shaikh is focused on expanding its product portfolio and market presence, with key strategies including:
- Developing new dairy product lines, including cheese variations and functional dairy products.
- Strengthening international exports, targeting new markets in Europe, North America, and Asia.
- Investing in advanced dairy processing technology, ensuring higher production efficiency.
- Enhancing retail and foodservice partnerships, increasing brand presence in premium food sectors.
As a leading Jordanian dairy manufacturer, Al Shaikh continues to deliver high-quality, traditional cheese products, ensuring authentic flavors, premium quality, and global recognition in the dairy industry.