Product Offerings
Products:
Cookies: Doce de Leite, Creme de Avelã, Red Velvet, Chocolate com Morango, Chocolate Duplo, Cookie do Boleta ZERO (sem açúcar, sem lactose e vegano)
Cookie do Boleta, based in Guarapuava, Paraná, Brazil, is a premium artisanal cookie brand renowned for its indulgent, handcrafted cookie creations. Founded by entrepreneur Thiago “Boleta,” the company has quickly become a regional favorite, combining rich flavors, high-quality ingredients, and innovative recipes that cater to both traditional and health-conscious consumers.
Company History and Background
Cookie do Boleta was launched with a simple yet ambitious goal: to deliver the most delicious and satisfying cookies in the Brazilian market. Starting as a small artisanal operation, the company grew rapidly through social media buzz and word-of-mouth, building a loyal fanbase attracted by its bold flavors and playful, nostalgic branding. Today, Cookie do Boleta operates both a production facility and a branded café, serving customers across Guarapuava and expanding through online sales and strategic retail partnerships.
Core Business
The company’s core business focuses on the manufacturing, retailing, and distribution of artisanal cookies. Cookie do Boleta emphasizes small-batch production, attention to ingredient sourcing, and recipe innovation to create a product line that resonates with dessert lovers of all ages.
Product and Service Offerings
-
Signature Cookies
- Doce de Leite (Dulce de Leche)
- Creme de Avelã (Hazelnut Cream)
- Red Velvet
- Chocolate com Morango (Chocolate & Strawberry)
- Chocolate Duplo (Double Chocolate)
-
Health-Conscious Options
- Cookie do Boleta ZERO (Zero Sugar, Zero Lactose, Vegan)
The company operates both physical retail locations, including its flagship café, and online sales channels that deliver nationwide.
Specialization and Core USP
Cookie do Boleta’s unique strengths include:
- Handcrafted, gourmet recipes using premium ingredients
- Limited-edition and seasonal flavors to maintain excitement and customer engagement
- Health-focused variants like sugar-free, lactose-free, and vegan cookies to tap into growing dietary preference markets
- Strong personal brand centered around founder Thiago “Boleta,” whose passion and personality are integral to the brand identity
Financial Performance
While detailed financials are not publicly available, market insights and business estimates suggest:
- Annual Revenue: ~$500,000–$700,000 USD
- Revenue Streams: ~70% retail and online sales, ~30% café sales and events
- Growth Rate: 25–30% year-on-year, driven by brand loyalty, product innovation, and expansion into new sales channels
Shipments and Market Reach
Cookie do Boleta’s market footprint includes:
- Primary Market: Paraná state, with a growing presence across Brazil via online sales
- Production Volume: Estimated ~10,000–12,000 cookies/month
- Retail Partnerships: Select gourmet food stores and cafés in regional urban centers
The company is actively exploring wholesale and franchising models to expand its brand presence nationwide.
Target Market
Cookie do Boleta’s target audience includes:
- Young adults and millennials drawn to indulgent, Instagram-worthy treats
- Families and dessert lovers seeking high-quality, artisanal products
- Health-conscious consumers looking for sugar-free, lactose-free, or vegan options
- Specialty retailers and cafés interested in premium baked goods partnerships
Capabilities
The company’s operational capabilities include:
- Small-batch manufacturing for consistent product quality
- Recipe R&D to launch innovative flavors and seasonal editions
- Branded café operations offering direct consumer engagement
- Strong social media marketing driving brand awareness and customer loyalty
Certifications and Compliance
Cookie do Boleta operates under:
- Brazilian food safety and hygiene regulations (ANVISA)
- Packaging and labeling compliance for health claims (sugar-free, vegan, lactose-free)
While not yet internationally certified, the company maintains a strong commitment to ingredient transparency and quality standards.
Customer Testimonials
- “The best cookies I’ve ever had — soft, gooey, and packed with flavor!” — Local customer review
- “Finally, a vegan cookie that tastes amazing and satisfies my cravings.” — Health-conscious customer
- “We stock Cookie do Boleta in our café, and they sell out every week — customers can’t get enough.” — Retail partner
Major Achievements
- Recognized as one of Paraná’s most promising artisanal food brands by local business media
- Featured in regional food festivals and dessert showcases
- Built a dedicated online following with over 20,000 Instagram followers and high engagement rates
- Successfully launched the Cookie do Boleta Café, creating a physical hub for brand experience
Cookie do Boleta’s commitment to quality, innovation, and customer connection positions it as a rising star in Brazil’s artisanal dessert landscape, with strong potential for national expansion and continued product diversification.