Exhibiting at World Tea Expo 2025

Demitri's Gourmet Mixes, founded and headquartered in Seattle, Washington, is a pioneer in the craft cocktail mixer industry, best known for its award-winning Bloody Mary seasonings. Established in 1988 by bartender and mixologist Demitri Pallis, the company was born out of the need for a consistently great Bloody Mary that could be served quickly, consistently, and in volume. Over the last three decades, Demitri’s has grown into a nationally recognized brand offering a full portfolio of cocktail mixes, rimming salts, garnishes, and gifting options, all tailored for the hospitality, retail, and consumer markets.

Core Business

Demitri’s specializes in the formulation, production, and distribution of gourmet cocktail mixes, with a strong emphasis on flavor precision, quality ingredients, and bartender-driven authenticity. Their core product—Demitri's Bloody Mary Seasoning—is used by thousands of restaurants, bars, and hotels across North America and is complemented by an array of cocktail enhancers designed for both professionals and home mixologists.

The brand has expanded from its humble beginnings behind a bar in Seattle to become a market leader in the craft mixer segment, servicing accounts ranging from boutique restaurants to major retailers.

Product and Service Offerings

• Bloody Mary Seasonings:

  • Classic Recipe: Balanced flavor profile of savory and spicy
  • Chilies & Peppers: For heat-seeking palates
  • Extra Horseradish: Zesty and robust with horseradish punch
  • Chipotle Habanero: Smoky and fiery
  • Vegan Classic: Plant-based with same classic flavor

• Rim Salts:

  • Original Rimshot: Savory celery salt blend
  • Bacon Rimshot: Infused with smoky bacon essence
  • Pomegranate-Pineapple-Lime Rimshot: A tropical twist for creative pairings

• Garnishes:

  • Pepperoni Straws: Edible and flavorful drink stirrers
  • Blaze’s Beans: Pickled green beans with a spicy kick

• Margarita Mixes:

  • Organic Traditional Margarita Mix: Made with real lime juice and agave
  • 38-Calorie Margarita Mix: Low-calorie option with clean-label ingredients

• Gift Sets:

  • Bloody Mary Starter Bundle
  • Demitri’s Gift Box: Custom assortments for holiday or corporate gifting

All products are crafted in the USA with a commitment to high-quality, natural ingredients and gluten-free, vegan, and preservative-free options where possible.

Specialization and USP

Demitri’s is widely regarded as a category-defining brand in the Bloody Mary mixer space. Unique selling points include:

• Consistency and scalability—mixes are designed to deliver uniform flavor across thousands of servings, a key advantage for bars and restaurants
• Flavor customization—with multiple seasoning profiles and rimmers to tailor the cocktail to individual or brand-specific styles
• Restaurant and retail cross-functionality—products are suited for both commercial and consumer use
• Unique garnishes and branding assets that drive premium price positioning and brand loyalty

According to market research, Demitri's products are used by over 10,000 establishments across the U.S. and Canada and are recognized as a top choice among bartenders and hospitality operators.

Financial and Market Presence

While privately owned, Demitri’s Gourmet Mixes has built a strong national presence:

• Available in over 5,000 retail outlets, including Total Wine & More, Kroger, and online via Amazon
• Distributed by major foodservice and bar supply distributors, including US Foods, Sysco, and regional vendors
• Year-over-year sales growth of 15–20% reported in retail and DTC segments over the past three years
• Licensed in all 50 states, and has active distribution partnerships in Canada and select overseas markets

Demitri's also maintains robust B2B sales through trade shows, bartender advocacy, and partnerships with top-tier hospitality brands.

Shipment and Sourcing Insights

Products are produced in the U.S., using carefully sourced natural ingredients including:

• California-grown tomatoes
• Organic lime juice
• Imported spices and herbs curated for blend consistency

Distribution is handled via third-party logistics providers and broadline distributors, with a central hub in Seattle and partner warehouses across the country for optimized shipping.

Target Market

Demitri’s serves:

• Bars, restaurants, and hotels in need of consistent, high-quality Bloody Marys and cocktail solutions
• Retail consumers through grocery, liquor, and e-commerce channels
• Specialty gift buyers seeking cocktail-themed sets and holiday offerings
• Catering companies and event planners seeking pre-mixed cocktail ingredients

The brand appeals to both professionals and passionate at-home bartenders who value premium ingredients and versatile flavor.

Capabilities

• Scalable production for national foodservice accounts
• Custom flavor and packaging solutions for private label and co-branding
• Gift set creation for corporate and seasonal retail promotions
• Wholesale and distributor support including branded POS materials
• In-house marketing and social media strategy with content tailored to mixology culture

Certifications and Compliance

• Products manufactured in FDA-inspected facilities
• Gluten-free, non-GMO, and vegan-certified offerings available
• State-licensed for food and beverage sales
• Labeling compliant with USDA, FDA, and Prop 65 requirements

Customer Testimonials

“We’ve been using Demitri’s mix in our brunch program for 7 years. It’s the perfect Bloody Mary every time, with no guesswork.”
— Beverage Director, Seattle-Based Restaurant Group

“The Chipotle Habanero flavor is a customer favorite. It adds just the right amount of heat and depth.”
— Bar Manager, Austin, TX

Major Achievements

• Selected as the official Bloody Mary mix for several food and beverage festivals across the U.S.
• Named Best Bloody Mary Mix by multiple bartender guilds and mixology publications
• Partnered with El Gaucho for exclusive cocktail pairing promotions
• Released nationally distributed gift sets for holiday 2023 with record pre-orders
• Featured in Forbes, Bon Appétit, and Liquor.com

Demitri’s Gourmet Mixes continues to lead the craft cocktail mixer segment with a portfolio built on quality, versatility, and deep ties to the bartending and foodservice community.