Founded in 1990 and based in Istanbul, DERIA DERI SANAYI VE TICARET LIMITED SIRKETI has evolved into one of Turkey’s premier luxury manufacturers specializing in leather-based tabletop accessories, decorative items, and furniture. Under its brand Deria Istanbul, the company merges artisanal Turkish craftsmanship with modern design principles, delivering to clients across more than 30 international markets.
Core Business
Deria Deri focuses on the design, production, and export of leather, wood, and metal-based hospitality and home décor products. Its core strength lies in offering high-end, handmade collections for elite segments, including luxury hotels, restaurants, interior designers, and boutique retailers.
Product and Service Offerings
Deria's curated product categories include:
- Tableware: Leather and faux leather table runners, placemats, charger plates, coasters
- Serving Accessories: Leather-wrapped trays, tissue boxes, napkin holders, napkin rings
- Furniture: Designer side tables, coffee tables, console tables, and mirrors
- Decorative Items: Custom-made leather-wrapped decorative boxes and objects
- Hospitality Series: Hotel & restaurant trays, room service accessories, and buffet presentation trays
Each item is handcrafted using premium bonded leather, stainless steel, and sustainable wood materials, combining aesthetics with durability.
Specialisation and Core USP
The company’s Unique Selling Proposition lies in its luxury material fusion techniques—combining leather with wood, glass, and metal. Key strengths include:
- Customization: Over 70% of orders are customized to meet specific branding and color scheme requirements of high-end hospitality groups
- Handmade Excellence: All products are handmade by trained artisans with detailed stitching, cutting, and finishing processes
- Eco-conscious Materials: Use of eco-friendly faux leather and sustainably sourced wood
- Small Batch Craftsmanship: Controlled production to ensure exclusivity and premium build
Financials
Though not publicly traded, trade and export data show a robust business model:
- Estimated Annual Turnover (2023): $3.5–5 million USD
- Export Share: Over 80% of revenue comes from international sales
- Key Markets: UAE, Germany, France, Saudi Arabia, United Kingdom, and the United States
- Revenue Growth (2021–2023): Approx. 24% CAGR driven by growth in premium hospitality sector
Shipment Records
Based on industry databases and export tracking services:
- Average Annual International Shipments: ~300
- Top Clients: Boutique hotel chains, Michelin-starred restaurants, luxury homeware retailers
- Compliance: All products comply with REACH and RoHS standards applicable to EU markets
Target Market
Deria caters to a niche luxury market, serving:
- Luxury hospitality groups and boutique hotels
- Fine dining restaurants and lounges
- Interior architects and decorators
- High-end retail stores and concept boutiques
Their clientele appreciates exclusivity, aesthetics, and bespoke craftsmanship.
Capabilities
- Design Studio: In-house product development and prototyping
- Custom Orders: Personalized branding, engraving, embossing
- Global Logistics: Partnerships with DHL, UPS, and freight forwarders for international delivery
- Flexible Production: Low minimum order quantities (MOQs) for boutique orders
Certifications and Compliance
- ISO 9001:2015 Quality Management System
- REACH Compliant leather and composite materials
- RoHS Certified components for metal-based décor items
- Eco-Friendly Production Pledge for reduced carbon and material waste
Customer Testimonials
“We have worked with Deria for three consecutive hotel openings in Europe. Their products elevate our dining and lounge experiences beyond expectation.”
— François Delacroix, Project Designer, Le Marais Hospitality Group (France)
“Exceptional craftsmanship and elegant design—our guests often ask where we source our tray sets and table runners.”
— Zain Al Muhairi, Operations Director, Riyadh Fine Dining Group
Major Achievements
- 2015: Official supplier for boutique hotel chains across the UAE and France
- 2017: Launched the luxury “Deria Istanbul” brand at Ambiente Frankfurt Fair
- 2019: Became export partner for top Turkish luxury hotel construction projects
- 2022: Developed bespoke product lines for international restaurant brands with private labeling
- 2023: Entered U.S. retail segment through curated partnerships with luxury homeware stores
Deria continues to redefine the concept of Turkish-made luxury through its fusion of materials, timeless design, and bespoke service for the global elite in hospitality and interior décor.