EVICOM HONEY SRL, operating under the brand name Honey Colonia, is a premium Romanian honey producer and exporter specializing in raw, unprocessed bee products sourced from pristine natural environments. Headquartered in Valea Uleiului, Romania, the company has built a strong reputation for quality, traceability, and artisanal production methods. Through its UK-facing platform, honeycolonia.co.uk, EVICOM HONEY serves an expanding international market with a commitment to purity, transparency, and traditional beekeeping.
Core Business & Product Portfolio
EVICOM HONEY focuses on producing and distributing high-grade raw honey and other bee-derived natural health products. The company's product portfolio includes:
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Raw Honey:
- Acacia Honey: Light, floral, and slow to crystallize
- Linden Honey: Rich in antioxidants and known for calming properties
- Polyfloral Honey: Sourced from a variety of wildflowers for a robust flavor
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Honeycomb:
- Raw Honeycomb: Harvested directly from beehives with intact wax cells
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Bee Pollen:
- Dried natural bee pollen rich in proteins, enzymes, and vitamins
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Propolis Products:
- Propolis Tincture: Natural antibacterial solution used for immune support
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Bee Bread:
- Pastura (Fermented Pollen): Known as a natural probiotic with high nutritional density
These products are 100% raw, unfiltered, and free from additives, positioning them as functional foods and natural remedies.
Specialisation and Unique Strengths
- Traditional Beekeeping: Handled by expert apiarists across Romania's biodiverse meadows and forests.
- Cold-Extracted Process: Retains enzymes, antioxidants, and nutritional content.
- Single-Origin Honey: Harvested from specific floral regions ensuring purity and flavor consistency.
- Non-Thermal Filtration: Honey is not heated above 40°C to preserve its natural state.
- Eco-Friendly Packaging: Products are delivered in glass jars and recyclable materials.
The company differentiates itself by fusing ancestral beekeeping techniques with modern health-conscious production standards.
Financial Performance & Market Reach
While privately held, the company has shown strong performance in premium retail and export channels:
- Exporting to over 15 countries, including the UK, Germany, Italy, and the UAE.
- Estimated annual production of over 100 metric tons of raw honey and bee products.
- Direct-to-consumer online sales through the UK-specific domain honeycolonia.co.uk and presence on Amazon and niche organic marketplaces.
The brand has seen growing consumer interest, particularly within the wellness and clean-label product segments.
Export and Shipment Data
According to trade intelligence platforms and the company's disclosures:
- Consistent export growth of 15–20% year-on-year in the last three fiscal periods.
- Primary export destinations: United Kingdom, Germany, Netherlands, France, UAE
- Top products for export: Acacia Honey (most demanded), Linden Honey, and Propolis Tincture
Shipments are handled through climate-controlled logistics to maintain the integrity of raw products.
Certifications & Compliance
EVICOM HONEY’s commitment to quality is demonstrated through:
- EU Organic Certification (pending for certain SKUs)
- HACCP Compliance
- Veterinary Health Certification for export
- Batch traceability and lab test transparency via QR codes on packaging
All products are tested in accredited laboratories for purity, pesticide residue, and microbiological standards.
Market Positioning & Target Audience
The company primarily targets:
- Health-conscious consumers seeking raw, unprocessed superfoods
- Organic retailers and health stores
- Alternative medicine practitioners and nutritionists
- Exporters and distributors of premium bee products
- Gourmet food brands and boutique grocers
With increasing demand for clean-label and functional foods, Honey Colonia positions itself as a reliable source of traceable, natural bee-based nutrition.
Operational Capabilities
- Beekeeping network of 1,000+ hives located in Romania’s forests and meadows
- On-site processing and bottling facility in Valea Uleiului with cold chain systems
- Flexible order fulfillment: Offers bulk packaging for wholesale as well as branded jars for retail
- E-commerce logistics: Direct shipping across the EU and UK from regional fulfillment partners
The company’s vertically integrated approach enables full quality control from hive to jar.
Marketing & Digital Strategy
- Strong social media engagement across Facebook and Instagram, focusing on wellness, bee preservation, and product education
- Features in wellness blogs and Romanian TV food segments
- Participation in local food fairs and EU agricultural promotions
The company also invests in educational content around the benefits of raw honey, bee by-products, and sustainable apiculture.
Recognitions & Partnerships
- Certified supplier for wellness retailers and farm-to-table grocers in the UK and EU
- Trusted partner in EU traceable honey export programs
- Frequently featured in Romanian agri-business forums and sustainability showcases
With a focus on purity, traceability, and traditional practices, EVICOM HONEY is emerging as a flagship Romanian honey brand in the global natural products market, combining heritage with health in every jar.