Hi-Las Marketing Corporation, headquartered in Taguig City, Metro Manila, Philippines, is a leading agro-industrial enterprise specializing in the processing and export of premium-quality tropical fruit products, particularly mangoes. Established with a mission to bring the taste of the Philippine islands to global markets, Hi-Las has become one of the country’s most respected food processors and exporters.
Core Business
The company’s operations center on the sourcing, processing, and global distribution of fresh and processed mango products, alongside a growing line of other tropical fruits and vegetables. With decades of experience, Hi-Las has built strong partnerships with Philippine farmers, enabling the company to maintain quality, traceability, and sustainable agricultural practices.
Product and Service Offerings
Hi-Las Marketing Corporation offers an extensive product portfolio under its proprietary brands Hi-Las and Sunnyfresh. Key offerings include:
- Fresh Mangoes: Premium Philippine Carabao (Manila Super) Mangoes, available from February to June and July to January.
- Frozen Mango Products:
- IQF (Individually Quick Frozen) Mango Halves
- IQF Mango Dice
- IQF Mango Bar
- Frozen Mango Puree
- Sweetened Mango Puree in Bottles
- Dried Mangoes
- Frozen Fruits and Vegetables:
- Mango and Calamansi Purees
- Cut Vegetables including Okra
- Calamansi Concentrate
- Other Frozen Produce: A growing line of tropical vegetables and fruit derivatives
All products adhere to international food safety and quality standards, ensuring long shelf life and consistent flavor.
Specialization and Core USP
Hi-Las’s unique strength lies in its vertical integration—from farm-level sourcing to export logistics—allowing full control over product quality and pricing. The company is also one of the few Filipino exporters with year-round mango supply, thanks to a dual-season procurement strategy. Their use of IQF technology ensures that mango and fruit products retain maximum nutrition, color, and flavor, even after long-distance shipment.
Financial Performance
Hi-Las Marketing Corporation is a financially stable mid-sized exporter with over two decades of uninterrupted international trade. Indicators of financial health include:
- Long-term client relationships across North America, Europe, and Asia
- Consistent presence in global food exhibitions (e.g., SIAL Paris, Gulfood Dubai)
- Diversified product offerings which reduce reliance on seasonal mango exports
While exact revenue data is private, the scale of export operations and repeat participation in high-level trade shows reflect strong fiscal performance.
Export and Shipment Record
Hi-Las is recognized among the top mango exporters from the Philippines, with a track record spanning over 20 countries. According to trade intelligence platforms:
- Annual Export Volume: Over 100 containers of IQF and fresh mango products
- Top Markets: United States, Canada, Japan, South Korea, United Arab Emirates, Germany
- Key Product Formats: IQF mango dice and puree, used by food manufacturers, ice cream producers, and beverage companies
The company’s certifications and cold chain capabilities support export compliance with stringent international requirements.
Target Market
Hi-Las primarily targets:
- Importers and distributors of tropical fruit products
- Food manufacturers and processors
- Retail chains and private label brands
- HORECA industry buyers (Hotels, Restaurants, Catering)
Their strong appeal lies in both bulk supply and custom packing solutions.
Capabilities
Hi-Las operates a HACCP-compliant processing facility with:
- IQF machinery and tunnel freezing systems
- Hot-fill bottling and pasteurization lines for concentrates
- Vacuum drying and dehydration facilities for dried fruits
- Cold storage and reefer container handling
These facilities allow Hi-Las to deliver tailor-fit volumes and custom packaging to international buyers.
Certifications and Compliance
- HACCP Certified
- FDA Philippines Registered
- Export Accreditation by the Department of Agriculture and DTI
- Complies with U.S. FDA and EU food safety protocols
- Registered with Global GAP-certified farms for mango sourcing
Customer Testimonials
The company is well-regarded among importers for its quality consistency, responsive customer service, and dependable shipping schedules. Repeat bulk orders and long-term private label partnerships speak volumes about client satisfaction and operational reliability.
Major Achievements
- Pioneer in IQF Mango Technology in the Philippines
- Consistent Exhibitor at Global Food Fairs such as SIAL, Anuga, and FoodEx Japan
- Awarded by the Department of Trade and Industry (DTI) for export excellence
- Exported to more than 20 countries over the last two decades
Hi-Las Marketing Corporation is a benchmark in Philippine agro-industrial excellence, merging tradition with innovation to deliver the world’s finest mango and tropical fruit products to every corner of the globe.
