ITP Foods Sdn Bhd is a leading Malaysian manufacturer and exporter of authentic Southeast Asian sauces, ready-to-cook pastes, and foodservice condiments. Strategically headquartered in Simpang Ampat, Penang, the company has built its reputation on culinary excellence, export-driven quality, and innovation in preserving traditional Malaysian flavors for global markets.
Core Business and Product Segments
ITP Foods operates with a mission to bring the authentic taste of Malaysia to kitchens worldwide. Their product range is developed with a balance of local culinary heritage and international foodservice standards:
ASEAN Series
- Thai Lime Sauce
- Red Tomyam Paste
- Chilli Crab Paste
Penang Series
- Penang Assam Laksa Instant Paste
- Penang Curry Mee Instant Paste
- Nasi Lemak Paste
Sauce Series
- Chilli Sauce
- Tomato Sauce
- BBQ Sauce
- Original Nachos Cheese Sauce
Sweet Sauce Series
- Sweet & Sour Sauce
- Plum Sauce
Western Series
- Nachos Cheese Sauce
- Western BBQ Sauce
Ready-to-Cook Meals
- Curry Mee
- Assam Laksa
- Nasi Lemak
All products are carefully crafted to cater to both home consumers and professional foodservice operators, including OEM and private-label clients across Asia, Europe, and the Middle East.
Manufacturing and Infrastructure
ITP Foods' state-of-the-art facility is equipped with modern processing lines and stringent quality assurance systems to support scalability and consistent output:
- Factory Size: Over 30,000 sq. ft. of HACCP-certified production area
- Production Capacity: Over 3,000 metric tons annually
- Cold and Ambient Storage: Climate-controlled warehousing to ensure ingredient stability
- Automated Processing Lines: For sauce mixing, paste blending, and vacuum pouch filling
- In-house R&D: Culinary lab for custom recipe development and food science innovations
Export Strength and Market Footprint
With a strong emphasis on export, ITP Foods has expanded its reach across 15+ countries, including:
- Primary Markets: Singapore, China, Brunei, UAE, Australia, United Kingdom
- Export Model: Direct export, private labeling, and foodservice distribution
- OEM Projects: Collaboration with retailers and restaurant chains for customized flavor solutions
The company's products are widely accepted in ethnic food sections of international supermarkets and increasingly feature in meal-kit platforms and gourmet convenience lines.
Quality Certifications and Compliance
ITP Foods adheres to globally recognized standards in food manufacturing and hygiene:
- Halal Certification – JAKIM-compliant
- HACCP (Hazard Analysis and Critical Control Points)
- MeSTI Certification – Malaysia's Ministry of Health food safety program
- ISO 22000 – Food Safety Management System (in progress)
These certifications underscore ITP Foods' commitment to quality, safety, and regulatory compliance for global trade.
R&D and Product Innovation
ITP Foods places strong emphasis on innovation to align with changing consumer trends:
- Clean Label Initiatives: Products free from MSG, preservatives, and artificial coloring
- Convenience Packaging: Easy-tear sachets and microwave-safe pouches for quick meal prep
- Flavor Fusion: Cross-cultural product lines such as Nachos Cheese Sauce adapted for Asian palates
- Vegan/Vegetarian Development: Plant-based curry and laksa pastes under development for export markets
Strategic Strengths
- Culinary Authenticity: Deep-rooted flavors from Penang and wider Malaysia
- Private Label Capabilities: OEM services with customizable flavor profiles and branding
- Supply Chain Integrity: In-house control of sourcing, manufacturing, packaging, and export logistics
- Agility: Rapid new product development cycles driven by in-house chefs and food technologists
Client Testimonials
“ITP Foods has been instrumental in developing a private-label curry line that reflects our brand values. Their technical and culinary expertise are exceptional.”
– Procurement Head, Singapore Retailer
“Our restaurant chain relies on ITP’s Tomyam paste for consistent quality and flavor across all locations. It has helped us cut prep time without compromising taste.”
– Executive Chef, UAE-Based Chain
Key Achievements
- Exported to 15+ countries with increasing traction in Halal-certified markets
- Featured at MIHAS (Malaysia International Halal Showcase) and THAIFEX under Malaysia’s premium food export cluster
- OEM partnerships with leading supermarket chains across Southeast Asia
- Recognized by MATRADE (Malaysia External Trade Development Corporation) as an emerging food export brand in 2022
ITP Foods Sdn Bhd continues to elevate the global footprint of Malaysian cuisine with modern food technology, consistent product integrity, and unwavering dedication to taste authenticity and innovation.
