Jaindi Export (Pvt) Ltd, operating under its flagship brand Econutrena, is a leading Sri Lankan manufacturer and exporter of premium organic coconut-based products, spices, teas, and herbal formulations. Based in Dankotuwa, Sri Lanka, the company has built a strong global presence by combining traditional agricultural heritage with modern processing and international certifications.
Company Overview
Founded with the mission to bring Sri Lanka’s rich agro-produce to the global market in its purest form, Jaindi Export (Pvt) Ltd has evolved into a major player in the organic FMCG sector. The company’s brand, Econutrena, is synonymous with trust, sustainability, and excellence across more than 50 international markets.
With vertically integrated facilities and strict quality standards, Jaindi Export ensures the farm-to-shelf journey remains consistent with organic and ethical practices. The company operates multiple processing units for coconut, spices, herbs, and tea in accordance with international food safety regulations.
Product and Service Offerings
Jaindi Export’s diverse portfolio includes five primary product segments:
1. Coconut-Based Products
- Organic Virgin Coconut Oil
- Organic Desiccated Coconut
- Organic Coconut Milk & Cream
- Organic Coconut Butter
- Organic Coconut Sugar
- Organic Coconut Flour
- Coconut Chips
- Coconut Vinegar
- Coconut Aminos
2. Spices
- Turmeric
- Cinnamon (Ceylon True Cinnamon)
- Cloves
- Black & White Pepper
- Nutmeg, Mace, Cardamom
- Curry Leaves & Curry Powders
- Ginger
3. Fruits
- Dehydrated and canned: Pineapple, Mango, Papaya, Banana, Jackfruit
4. Tea Products
- Ceylon Black Tea (loose and packaged)
- Ceylon Green Tea
- Herbal Infusions and Wellness Teas
5. Ayurvedic & Herbal Products
- Herbal Oils
- Herbal Powders & Capsules
- Functional Teas
Unique Selling Proposition
Jaindi’s greatest strength lies in complete traceability and quality assurance. The company owns and operates GMP-certified, BRC-certified, and ISO 22000:2018 certified facilities. All coconut products are processed under cold-pressed and low-heat desiccation techniques to maintain their nutritional integrity.
Econutrena’s operations are backed by organic certifications from:
- EU Organic
- USDA Organic
- JAS (Japan Organic)
- Fair Trade
- Kosher & Halal
This makes the company’s offerings particularly attractive to health food brands, retailers, and private label buyers across North America, Europe, and East Asia.
Target Markets
Jaindi serves over 50 international markets with primary exports to:
- USA
- Germany
- France
- United Kingdom
- Japan
- Australia
- South Korea
- United Arab Emirates
Primary client segments include:
- Health food retailers
- Supermarkets and organic stores
- Foodservice and HORECA distributors
- Nutraceutical and functional food brands
- OEM/private label partners
Financials
While exact revenue figures remain confidential, industry estimates suggest Jaindi ranks among the top 5 exporters of coconut-based products from Sri Lanka. Sri Lanka’s total export value for coconut-related products reached USD 836 million in 2023, and Jaindi has maintained a strong share through high-volume B2B partnerships and branded consumer goods.
Shipment and Export Insights
According to data from ImportYeti and Trademo:
- Over 900 international shipments were recorded between 2021 and 2024.
- Top categories exported: Virgin coconut oil, desiccated coconut, and coconut milk.
- Average monthly container volume: 12 to 15 FCL (Full Container Load).
- Major ports of import: New York, Rotterdam, Hamburg, Tokyo, Melbourne
Capabilities
- In-house R&D Lab for testing nutritional profile and quality.
- Fully automated processing and packaging lines
- Customized OEM/Private Label Services with multilingual labeling
- Cold Storage and Controlled Atmosphere Packing
- CSR Programs supporting 1,200+ local farmer families under Fairtrade
Certifications and Compliance
- ISO 22000:2018 – Food Safety Management
- BRC Global Food Standard – Grade A
- USDA Organic, EU Organic, JAS (Japan)
- Fair Trade Certified
- Kosher and Halal Certified
- Sri Lanka Export Development Board registered exporter
These certifications guarantee compliance with the strictest international food and ethical sourcing standards.
Customer Testimonials
“We have worked with Econutrena for three years. Their virgin coconut oil quality and packaging consistency have been outstanding.”
– Procurement Lead, US-based Organic Retailer (source: Alibaba)
“A reliable OEM partner—high responsiveness, excellent documentation, and timely delivery even during peak season.”
– European FMCG Buyer (source: global trade forum feedback)
Recognitions and Activities
- Winner of National Business Excellence Award – Export Sector (2023)
- Active exhibitor at BioFach (Germany), Anuga, SIAL Paris, and Gulfood Dubai
- Certified partner in UNDP-supported Agro-Entrepreneurship Programs
- Featured in Sri Lanka Export Development Board trade journals
With its scale, quality assurance, and social impact initiatives, Jaindi Export (Pvt) Ltd continues to set benchmarks for ethical and sustainable agro-export in Asia, especially through its globally respected Econutrena brand.
