Jo's Tea X Klub is a contemporary beverage brand and tea house based in Bristol, United Kingdom, known for its vibrant, premium bubble tea creations and youth-focused brand culture. With a fusion of playful aesthetics, trend-forward flavors, and a strong digital presence, Jo’s Tea has carved out a unique niche in the UK’s rapidly growing bubble tea and specialty drinks market.
Core Business
Jo’s Tea X Klub specializes in artisanal milk teas, fruit teas, and boba-inspired drinks with a modern twist. The company blends traditional tea preparation methods with innovative ingredients and bold branding, attracting Gen Z and millennial consumers. Its flagship store in Bristol operates as both a drink bar and community hub, offering dine-in, takeaway, and online ordering services.
Product and Service Offerings
Beverages
- Fresh Milk Tea: Classic black, jasmine, oolong, and matcha bases with customizable sweetness and toppings
- Fruit Tea: Lychee, passionfruit, mango, and seasonal fruit blends served iced
- Signature Bubble Teas: Including popular specials like Biscoff Bubble Tea, Oreo Crème, and Brown Sugar Boba
- Seasonal Creations: Themed drinks tied to events, holidays, or cultural collaborations
Merchandise
- Branded Apparel: Limited-edition hoodies, tees, and caps reflecting Jo's streetwear identity
- Drinkware: Reusable cups, straws, and accessories for eco-conscious customers
Digital Services
- Online Ordering: Web and app-based ordering for delivery and pickup
- Loyalty Programme: Points-based rewards through digital app
- Social-Driven Promotions: TikTok and Instagram campaigns for exclusive product launches
Specialization and Core USP
Jo's Tea stands out through:
- Innovative Flavor Design: Known for highly Instagrammable drinks like Biscoff Bubble Tea
- Streetwear Culture Influence: Merging beverage retail with fashion and lifestyle branding
- Community-Driven Retail Model: Klub events, student discounts, and influencer collaborations
- Viral Marketing Strategy: High visibility across TikTok and Instagram with user-generated content and influencer partnerships
Their retail model focuses on high-engagement environments with bold, neon-lit interiors and music-led ambiance, appealing to younger, trend-conscious consumers.
Financials and Scale
Jo's Tea X Klub operates independently and has not disclosed public financials. However, based on web traffic, social engagement, and local market activity:
- Estimated to serve over 1,000 drinks per day at peak hours from its Bristol location
- Maintains high customer retention rates via loyalty incentives and app integration
- Social media growth exceeding 25,000+ followers across platforms
- Regular sold-out merchandise drops suggest strong brand monetization beyond F&B
Shipment and Distribution Data
As a brick-and-mortar + digital ordering model:
- Primarily serves the Bristol metropolitan area
- Utilizes third-party food delivery services (e.g., UberEats, Deliveroo)
- Ships branded merchandise UK-wide via direct fulfillment
- Offers private event catering and brand pop-up support for local events and student functions
Target Market
- Gen Z and Millennial Consumers
- University Students and Young Professionals
- Lifestyle Influencers and Food Bloggers
- Streetwear and Pop Culture Enthusiasts
- Bubble Tea Aficionados seeking innovative drinks
Their aesthetic and community-driven positioning resonates strongly with urban, multicultural, and digitally native demographics.
Capabilities
- Rapid beverage R&D for flavor launches and custom combos
- Branded content creation for digital engagement
- In-house design and merchandise production
- Real-time ordering and loyalty platform integration
- Event-based marketing activations and seasonal campaigns
Certifications and Compliance
- All beverage operations conducted in accordance with UK FSA food hygiene standards
- Vegan and allergen information clearly labeled in-store and online
- Usage of eco-friendly, reusable packaging options in line with UK sustainability goals
Customer Testimonials
“Jo’s Tea isn’t just a bubble tea spot—it’s an experience. The drinks are amazing, and the vibe makes it my favorite hangout.”
— Student, University of Bristol
“Their Biscoff Bubble Tea is honestly addictive. I’ve tried bubble tea in London and Manchester, and Jo’s tops them all.”
— Local Food Influencer, TikTok
Major Achievements
- Viral success of the Biscoff Bubble Tea featured across TikTok and Instagram
- Hosted collaborative pop-ups with local fashion brands and DJs
- Surpassed 1 million views across social content featuring Jo’s Tea drinks
- Developed a loyal repeat-customer base through digital loyalty app
- Recognized as a top independent bubble tea retailer in the South West UK region
With a bold identity and innovative approach to product and brand, Jo’s Tea X Klub continues to lead the wave of experiential beverage retail in the UK, blending culture, technology, and flavor to redefine what a tea shop can be.