Jude’s is a premium British ice cream and dessert brand based in Twyford, Hampshire, United Kingdom. Founded in 2002 as a family-run business, Jude’s has grown into one of the UK’s most innovative and sustainability-forward ice cream manufacturers, supplying its award-winning products to major retailers, restaurants, and hospitality venues across the country.
Core Business
Jude’s focuses on the production of premium dairy and plant-based ice cream, milkshakes, and dessert sauces. Known for their rich, indulgent flavors and commitment to sustainability, Jude’s serves both retail and foodservice clients. The company produces all its ice cream in Hampshire, with a dedicated in-house team handling recipe development, production, and packaging.
Product and Service Offerings
Dairy Ice Cream
- Truly Chocolate
- Salted Caramel
- Vanilla Clotted Cream
- Strawberries & Cream
- Mango Sorbet
Plant-Based Ice Cream
- Madagascan Vanilla
- Vegan Salted Caramel
- Vegan Chocolate Brownie
- Certified by the Vegan Society
Lower Calorie Range
- Little Jude’s: Specially designed for children with lower sugar and calorie content
Specialty Ranges
- Dog Ice Cream: Developed in partnership with Battersea Dogs & Cats Home
- Milkshakes: Bottled, ready-to-drink milkshakes in chocolate, strawberry, and vanilla
- Dessert Sauces: Butterscotch, chocolate, and salted caramel varieties
- Handheld Ice Creams: Chocolate-coated sticks and mini desserts
Specialization and Core USP
Jude’s sets itself apart through:
- Craftsmanship and Heritage: Small-batch production rooted in family values
- Sustainability Leadership: UK’s first carbon-negative ice cream company
- Award-Winning Quality: Over 70 Great Taste Awards
- Inclusive Product Lines: One of the few UK brands with broad vegan and children’s ranges
Their formulation is carefully designed to balance indulgence with nutritional responsibility, using natural ingredients, British milk and cream, and reduced sugar recipes across several lines.
Financials and Scale
Although privately held, Jude’s has demonstrated significant growth:
- Annual revenues estimated at £15–20 million (based on industry benchmarks and retail distribution scale)
- Available in over 4,000 retail outlets including Tesco, Waitrose, Sainsbury’s, Ocado, and Co-op
- Partners with Michelin-starred chefs and leading hospitality venues
- Production capacity of millions of liters annually, with ongoing investment in plant-based innovation
Shipment and Distribution
- Distributed nationally through major grocery retailers, wholesalers, and direct-to-consumer e-commerce
- Export partnerships in Europe, the Middle East, and Asia Pacific
- Products shipped in fully recyclable and insulated packaging with dry ice for D2C orders
- Supported by robust logistics infrastructure with third-party cold chain operators
Target Market
- Health-conscious families seeking lower sugar and plant-based treats
- Vegan and flexitarian consumers
- Foodservice and hospitality venues in need of premium dessert offerings
- Retail chains and gourmet markets
- Pet owners seeking unique treats (via dog ice cream collaboration)
Capabilities
- In-house R&D and flavor development lab
- Certified carbon-negative production process
- Full-scale packaging and design team
- Partnership innovation: e.g., Battersea, social impact campaigns
- Support for private label and B2B foodservice customization
Certifications and Compliance
- BRCGS-certified production facility
- Vegan Society certified products
- Fully compliant with UK Food Standards Agency (FSA) guidelines
- Carbon-negative certified through verified offsetting and sustainable operations
- Uses 100% renewable energy in manufacturing
Customer Testimonials
“Jude’s ice cream is the best you can get in the UK. Their vegan range is just as creamy and delicious as dairy.”
— Customer Review, Ocado
“We stock Jude’s across all our hotel venues. The presentation, taste, and service levels are unmatched.”
— Procurement Lead, UK Boutique Hotel Chain
Major Achievements
- Named the UK’s First Carbon Negative Ice Cream Brand (2021)
- Awarded over 70 Great Taste Awards
- Collaborated with Battersea Dogs & Cats Home to launch UK’s first branded dog ice cream
- Launched a sugar-reduced children’s ice cream range with under 100 calories per serving
- Featured in major publications including The Guardian, BBC Good Food, and The Times
- Recognized in The Sunday Times Fast Track 100 for growing private companies
Jude’s continues to lead the UK’s premium dessert category with a bold commitment to sustainability, inclusivity, and culinary excellence—making indulgence more responsible and accessible for all generations.
