Exhibiting at Thaifex - Anuga Asia 2025

Liengtong Rice Vermicelli Co., Ltd., headquartered in Nakhon Pathom, Thailand, is a distinguished manufacturer and exporter specializing in rice-based noodles and flour products. With decades of operational expertise, the company has grown to become one of Thailand's leading producers of traditional rice vermicelli and rice sticks. Known globally under the brands Three Star Elephant Brand and Golden Lion Brand, Liengtong serves clients across Asia, the Middle East, Europe, and North America.

Core Business and Product Portfolio

Liengtong’s manufacturing is centered around rice-based staples widely used in Asian cuisine. Their primary product categories include:

• Rice Vermicelli

  • Packaging formats: 200g, 375g, 400g, 500g, 1000g, 1200g, 1500g, 2400g, 2700g, and 3kg

• Rice Stick

  • Available in various widths and thicknesses tailored for dishes like Pad Thai, Pho, and stir-fried noodles

• Rice Flour

  • Standard Rice Flour
  • Glutinous Rice Flour (used for traditional Thai desserts and snacks)

These products are marketed under well-recognized house brands and are widely used in both foodservice and retail channels.

Specialization and Unique Selling Proposition (USP)

Liengtong's differentiation is driven by:

• Strict selection of high-quality Thai rice
• Steam-drying technology that enhances texture and shelf stability
• Compliance with international food safety standards
• Customizable packaging formats and private label capabilities
• Products tailored for Halal, vegetarian, and clean-label markets

Liengtong offers private labeling services, enabling retailers and food service operators to carry high-quality rice products under their own branding.

Export Activity and Market Reach

Liengtong maintains a robust export footprint, supported by efficient logistics and trade partnerships. According to trade data and business intelligence platforms:

• More than 100 containers shipped annually
• Active distribution in over 30 countries
• Key export markets: Malaysia, Singapore, Vietnam, Indonesia, Saudi Arabia, UAE, USA, UK, Germany, and Australia
• High-volume sales in ethnic grocery chains and Asian culinary distributors

Their steady performance and client retention underscore a strong global demand for authentic Thai rice-based staples.

Target Market

Liengtong products are positioned for:

• Retailers: Supermarkets, convenience stores, and ethnic grocery outlets
• Foodservice: Restaurants, caterers, and institutional kitchens
• Distributors and importers looking for bulk and repackaging opportunities
• Private label clients in need of reliable OEM manufacturing for rice noodles and flour

The versatility of their products makes them suitable for traditional dishes such as Pad Thai, Pho, Bua Loy, and Thai-style stir-fries.

Manufacturing Capabilities

Liengtong operates advanced rice processing and noodle extrusion lines in its facility located in Nakhon Pathom. Key capabilities include:

• High-speed drying and cutting lines to preserve product consistency
• Automated weighing and packaging systems
• Capacity to produce multiple packaging sizes simultaneously
• Cold storage and warehousing facilities for export consolidation

The facility is capable of scaling production in response to seasonal demand spikes, particularly during major festivals and international buying seasons.

Certifications and Compliance

To ensure product safety and global acceptability, Liengtong complies with:

• HACCP Certification
• ISO 22000 Food Safety Management
• Halal Certification for all core product lines
• FDA Registration for U.S. exports
• Regular audits by international buyers and third-party quality control agencies

These certifications facilitate entry into stringent markets and guarantee compliance with food safety expectations.

Market Reputation and Feedback

Liengtong is recognized for its commitment to consistent quality, authentic taste, and efficient logistics. Testimonials from global distributors highlight:

• Excellent shelf stability and long-lasting freshness
• Customer satisfaction in texture, especially in hotpot and stir-fry applications
• Attractive branding and informative packaging

Their instructional videos on dishes such as Pad Thai and Bua Loy have contributed to stronger brand recognition and consumer engagement.

Major Achievements

• Successfully developed two global rice noodle brands—Three Star Elephant and Golden Lion
• Exported to more than 30 countries across five continents
• Featured at international trade shows like THAIFEX and SIAL
• Partnered with large ethnic food distributors in North America and Europe
• Released product application videos to boost retail sales and consumer familiarity

Liengtong Rice Vermicelli Co., Ltd. remains a benchmark for excellence in rice noodle manufacturing, preserving the heritage of Thai cuisine while meeting modern international food industry standards.