Exhibiting at Seafood Expo North America 2025

Michel de France, headquartered in Ontario, California, is a premier U.S.-based manufacturer of authentic European bakery products, with a strong focus on French culinary traditions. Established with the mission to bring artisanal quality to the American foodservice and retail industries, the company has become a trusted supplier of premium crepes, blinis, thin wraps, and specialty wafers.

Michel de France blends European craftsmanship with modern manufacturing capabilities, offering consistent, high-quality products that meet the exacting standards of chefs, distributors, and consumers across North America.

Core Business and Specialization

The company specializes in producing ready-to-use gourmet bakery items that replicate the taste, texture, and aesthetic of traditional European cuisine. All products are crafted using authentic recipes, high-quality ingredients, and precision baking methods.

Key product categories include:

• French-style Crepes: Thin, flexible, and lightly sweetened or savory
• Blinis: Traditional Russian-style mini pancakes used in hors d’oeuvres
• Norigami Thin Wraps: Low-carb, gluten-free wraps made with egg and vegetable bases
• Wafers and Paillette Feuilletine: Delicate pastry elements used in desserts and confections

Michel de France serves diverse market segments including foodservice, retail, and private label customers.

Unique Selling Proposition

Michel de France’s competitive advantage lies in its ability to deliver authentic, clean-label European bakery products that are:

• Shelf-stable or frozen for convenience
• High in quality and consistency, suitable for upscale foodservice operations
• Free from artificial preservatives and additives
• Customizable for private label, sizing, and packaging needs

Their Norigami Thin Wraps represent a niche innovation that caters to health-conscious and gluten-free markets.

Manufacturing and Operational Insights

Michel de France operates a specialized production facility in Southern California, allowing for responsive fulfillment and nationwide distribution. Key operational capabilities include:

• Automated baking lines for high-volume production
• Custom packaging and labeling services
• R&D support for developing exclusive product formulations
• Compliance with FDA and USDA manufacturing standards

The facility is strategically located to serve major distribution hubs on the West Coast, with strong logistical connections to national foodservice networks and retail chains.

Market Reach and Clientele

The company supplies products to:

• National foodservice distributors
• Hotel and hospitality chains
• Airline catering services
• Retail brands and private label programs
• Bakery and pastry chefs in high-end restaurants

Michel de France’s products are used in both back-of-house culinary operations and ready-to-eat applications, making them versatile across customer types.

Trade and Export Activity

While the company primarily operates within the United States, its French-style product portfolio is gaining popularity in cross-border markets such as:

• Canada
• Mexico
• Caribbean foodservice operators

Trade data suggests a growing footprint, especially in frozen crepes and blinis, for global hospitality and catering sectors.

Certifications and Quality Control

Michel de France operates under stringent food safety and production standards. Key certifications and compliance include:

• FDA and USDA Food Facility Registration
• GMP-Compliant Processing
• Use of clean-label ingredients, with gluten-free and low-carb options available
• Strict batch-level traceability

The company also supports customer audits and third-party inspections as part of their quality assurance protocols.

Capabilities

• High-speed production of crepes and wraps in multiple formats and sizes
• Custom recipe formulation and private labeling for retail or foodservice
• Cold chain management for frozen products
• Flexible MOQs to serve both large distributors and specialty buyers

Michel de France’s adaptability allows it to serve both niche gourmet brands and national distributors alike.

Customer Recognition

Though the company does not publish testimonials, longstanding relationships with foodservice giants and private label retailers indicate a high level of satisfaction in:

• Product reliability
• Ease of use in culinary applications
• Quality consistency and presentation

Its Norigami wraps, in particular, have been well received by health-focused brands and meal prep service providers.

Major Achievements

• Over 20 years of specialized manufacturing in European bakery products
• Successful development of the Norigami brand, now recognized in gluten-free and low-carb markets
• Partnered with major national and regional distributors in the U.S.
• Helped mainstream French-style crepes into North American commercial kitchens

Michel de France continues to blend tradition and innovation, offering products that meet evolving consumer trends while maintaining the elegance and simplicity of European baking.