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T2

Exhibiting at Thaifex - Anuga Asia 2025

9-GG01
IMPACT Muang Thong Thani
27 May - 31 May, 2025

Product Offerings

Products:

Organic Superfoods: Organic White Quinoa, Organic Red Quinoa, Almond Powder, Cocoa Powder, Flaxseed Flour

Ngern Thong Mung Mee Co., Ltd. is a Bangkok-based enterprise dedicated to the promotion and distribution of organic superfoods in Thailand. Operating under the brand Organic Seeds Thailand, the company is recognized for its focus on health, nutrition, and sustainability, catering to a growing segment of consumers seeking plant-based, non-GMO, and certified organic ingredients.

Company Overview

Founded and led by Ratipan Wongwishyakorn, Ngern Thong Mung Mee Co., Ltd. has positioned itself as a key importer and distributor of premium organic ingredients tailored for retail, food service, and manufacturing applications. The company leverages global sourcing networks and local health food trends to deliver high-quality superfoods to health-conscious Thai consumers.

Product Portfolio

The company's product offerings are centered around nutrient-dense, organic plant-based ingredients:

  • Organic White Quinoa – Rich in protein, fiber, and essential amino acids; often used in salads, baking, and hot meals.
  • Organic Red Quinoa – Offers a nuttier flavor and firmer texture, ideal for bowls and stir-fries.
  • Almond Powder – Gluten-free alternative for baking and smoothies; also used in vegan protein blends.
  • Cocoa Powder – 100% unsweetened, for clean-label desserts and beverages.
  • Flaxseed Flour – High in omega-3s and fiber, used in health bars, baking, and nutritional supplements.

These products are typically packaged in resealable pouches with clear labeling on origin, certifications, and nutritional values.

Specialization & USP

Ngern Thong Mung Mee differentiates itself through:

  • Exclusive focus on imported organic superfoods, rather than broad-spectrum grocery items.
  • Emphasis on transparent sourcing, listing countries of origin such as Bolivia (quinoa) and USA (almond powder).
  • Strong ties to Thailand’s plant-based, vegan, and clean-label movement.
  • Direct engagement with consumers via pop-ups, online platforms, and health expos.

Target Markets

The company serves a mix of retail and wholesale customers, including:

  • Health food stores and specialty grocers across Thailand.
  • Cafes and smoothie bars requiring high-quality ingredients.
  • Online shoppers via direct-to-consumer platforms and marketplaces.
  • Food manufacturers and bakeries formulating with clean-label plant-based inputs.

Its brand, Organic Seeds Thailand, is well-regarded among urban millennials, vegan consumers, and fitness enthusiasts.

Financials

Though exact financial figures are undisclosed, the company's business model and consistent online presence suggest healthy revenue streams from both B2C and B2B channels. Product pricing indicates a mid- to premium positioning, with typical SKUs priced between 100–400 THB per 200g–500g unit.

Shipment & Distribution

  • Sourcing Countries: Bolivia (quinoa), USA (almond), Europe (cocoa).
  • Import Volume Estimate: 10–15 metric tons annually across all categories.
  • Distribution: Warehoused in Bangkok for rapid local fulfillment; also supplies to regional health product resellers.

Certifications & Compliance

  • Products meet USDA Organic, EU Organic, and Thailand’s FDA import regulations.
  • Transparent labeling practices aligned with clean-label certification requirements.
  • Import permits and product test documentation available upon request.

Capabilities

  • Private Label Fulfillment – Possible for bulk orders and branded partnerships.
  • Nutritional Consulting – Ingredient application guidance for food startups and cafes.
  • Small MOQ Supply – Enabling smaller businesses to source certified organic ingredients affordably.
  • Customer Education – In-store activations, recipes, and digital content to increase product literacy.

Customer Feedback & Market Reception

Feedback from online retail platforms and customer reviews indicates:

  • High satisfaction with taste, texture, and packaging quality.
  • Repeat purchases, especially for almond powder and quinoa.
  • Appreciation for the company’s focus on true organic sourcing and dietary relevance.

Achievements

  • Developed one of Thailand’s most recognizable organic health food brands under Organic Seeds Thailand.
  • Active participation in health and wellness expos such as Thailand Health & Wellness Expo and Vegan Food Fest.
  • Supported small cafes and vegan start-ups with accessible bulk organic ingredient supply.

Ngern Thong Mung Mee Co., Ltd. continues to promote natural, sustainable nutrition in Thailand through its commitment to organic purity, global sourcing excellence, and consumer-focused health food innovation.