Exhibiting at World Tea Expo 2025

North American Beverage Company, headquartered in Ocean City, New Jersey, is a distinguished beverage manufacturer, importer, and distributor specializing in premium mixers, sodas, and ready-to-drink (RTD) beverages. With a legacy that spans over 150 years through its iconic Barritt’s brand, the company serves as a key player in the North American beverage industry—catering to both retail and foodservice channels.

Brand Heritage and Market Leadership

At the heart of North American Beverage Company is Barritt’s Ginger Beer, originally established in Bermuda in 1874. The company became the exclusive U.S. importer and marketer of the Barritt’s brand, propelling it into mainstream distribution across major retailers, bars, and restaurants.

Barritt’s has since evolved into a broader Barritt’s Mixers portfolio, known for pairing perfectly with spirits in cocktail programs, especially the globally popular Dark 'n Stormy. The brand has positioned itself as both a nostalgic and contemporary choice for mixology enthusiasts.

Product Portfolio

North American Beverage Company manages an extensive and diverse lineup across several categories:

Mixers:

• Barritt’s Original Ginger Beer
• Barritt’s Sugar-Free Ginger Beer
• Barritt’s Tonic Water
• Barritt’s Club Soda
• Barritt’s Sparkling Grapefruit Soda

These products are widely used in both retail mix packs and hospitality-based cocktail programs, offering versatility and clean, balanced profiles.

Ready-to-Drink Beverages:

• Havana Cappuccino – A creamy, shelf-stable RTD coffee drink
• Chocolate Moose Chocolate Milk – A premium, flavored milk product

Gourmet Craft Sodas:

Under the Flathead Lake Gourmet Soda brand, the company offers uniquely flavored, high-end sodas:

• Huckleberry
• Sour Cherry
• Black Raspberry
• Granny Apple
• Strawberry Orange

Each soda is made with real cane sugar and is popular in independent cafés and boutique retail settings.

Distribution and Reach

North American Beverage Company’s products are available across the United States through:

• Major grocery retailers (e.g., Whole Foods, Publix, Kroger)
• National foodservice distributors
• Independent liquor stores and gourmet markets
• E-commerce platforms, including Amazon and barrittsmixers.com

The brand’s expansion metrics include:

• Retail footprint in over 12,000 U.S. locations
• 15% year-over-year sales growth between 2020 and 2023
• A leading position in the ginger beer category, competing alongside brands like Fever-Tree and Q Mixers

Strategic Partnerships and Licensing

North American Beverage Company holds exclusive U.S. distribution rights for Barritt’s Ginger Beer and has developed private-label beverage solutions for hotel chains, cocktail lounges, and specialty retailers.

The brand frequently partners with:

• Craft spirit brands for co-branded cocktail activations
• Event companies and festivals for product sampling
• Mixologists and bartenders for recipe development

Product Quality and Manufacturing Standards

All products are manufactured under strict Good Manufacturing Practice (GMP) conditions and comply with FDA labeling and safety requirements.

• Products use cane sugar, natural flavors, and carbonated spring water
• Zero-calorie and sugar-free options utilize sucralose-based sweetening to maintain taste integrity
• Regular batch testing ensures flavor consistency and shelf life stability

Marketing and Social Media Presence

The company invests heavily in brand storytelling and digital outreach. Barritt’s Mixers maintains active engagement across:

• Instagram (@barrittsmixers) – Focused on cocktail culture, lifestyle content, and product launches
• Pinterest and Facebook – Hosting drink recipes and holiday pairing guides
• YouTube – Featuring commercials, bartending tutorials, and brand heritage documentaries

Their marketing campaigns reach over 2 million users annually through digital channels and influencer partnerships.

Leadership and Legacy

The company is led by John Imbesi, a seasoned beverage entrepreneur with decades of experience in brand expansion, product development, and category innovation. Under his leadership, North American Beverage Company has broadened its product lines while maintaining the rich heritage of its flagship Barritt’s brand.

Community and Sustainability Initiatives

• Supports local food banks and disaster relief efforts through product donations
• Transitioned to BPA-free can linings and recyclable packaging
• Promotes responsible consumption messaging and sustainable sourcing of raw materials

Awards and Recognition

• Top Ginger Beer Brand – Beverage Industry News (2022)
• Best Non-Alcoholic Mixer – SIP Awards (2021)
• Supplier of the Year – East Coast Beverage Distributors Association (2020)

These honors underscore the brand’s commitment to quality, innovation, and consumer satisfaction.

Future Roadmap

Looking ahead, North American Beverage Company plans to:

• Expand the Barritt’s line with limited-edition seasonal flavors
• Launch organic-certified versions of key mixers
• Strengthen e-commerce operations and direct-to-consumer sales
• Enter new markets including Canada and Latin America

With a rich history and forward-thinking strategy, North American Beverage Company continues to elevate the mixer and specialty beverage landscape—delivering products that resonate with both classic cocktail lovers and new-generation drinkers alike.