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Exhibiting at Thaifex - Anuga Asia 2025

1-JJ24
IMPACT Muang Thong Thani
27 May - 31 May, 2025

Product Offerings

Products:

Drugstore & Perfumery: Body care, hair care, perfumes, cleaning products, air fresheners

FMCG: Snacks, confectionery, soft drinks, detergents

Nurani Import Export SLU, headquartered in Sant Adrià de Besòs, Barcelona, Spain, is a prominent wholesale distributor and importer specializing in Fast-Moving Consumer Goods (FMCG), drugstore items, and perfumery products. With a strategic focus on both European and global brands, the company has positioned itself as a dynamic and reliable supplier within the European distribution landscape.

Core Business

Nurani Import Export operates as a B2B wholesaler serving supermarkets, cash & carry outlets, retail chains, and import-export partners. The company sources and distributes a wide array of international branded products, ensuring competitive pricing, timely logistics, and multilingual support for its clients.

Product and Service Offerings

  • FMCG Products

    • Snacks and Confectionery (e.g., Kinder, Nutella)
    • Beverages (e.g., Red Bull, Lipton Ice Tea)
    • Household Cleaning Products (e.g., Ariel, Finish)
  • Drugstore and Perfumery

    • Hair and Body Care Products
    • Perfumes and Deodorants
    • Air Fresheners
    • General hygiene and cosmetic items

The company's catalog includes globally recognized brands, ensuring quality and brand appeal across diverse consumer markets.

Specialization and Unique Selling Proposition

Nurani Import Export SLU offers a unique value proposition through:

  • Diverse branded inventory covering over 500 product SKUs
  • Multilingual service and negotiation in Spanish, English, Arabic, and French
  • Competitive bulk pricing for large-volume buyers
  • Proven expertise in parallel imports and European brand arbitrage

Its agility in procurement and wide access to top-selling brands make it an ideal partner for retailers and resellers seeking consistent inventory turnover.

Financial Overview

As a private SLU (Sociedad Limitada Unipersonal), detailed financials are not publicly disclosed. However, the company demonstrates strong operational stability with:

  • A physical warehouse and office in the Barcelona metropolitan area
  • Ongoing product trade across Spain, Portugal, France, and other European countries
  • Participation in major European trade shows like IAW Messe, indicating industry credibility

International Shipment Records

Nurani Import Export has an active trade footprint across:

  • Western Europe: Spain, France, Germany, Netherlands
  • North Africa and MENA: via regional distributors and resellers
  • Eastern Europe: Supplying demand for top Western brands

Customs records from platforms like ImportYeti and Trademo show frequent shipments of branded FMCG goods, largely from Western European hubs to Nurani's base in Barcelona for redistribution.

Target Markets

  • Supermarkets and hypermarkets
  • Discount stores and cash & carry chains
  • Retailers in North Africa and the Middle East
  • Online marketplaces and wholesalers

The company serves both premium and price-sensitive buyers with flexible order structures and broad catalog variety.

Capabilities

  • B2B online order handling and fulfillment
  • Cold chain and dry product logistics
  • Pallet-based and container-based export packaging
  • Documentation handling for international shipping
  • Private label opportunities and bulk unbranded product sourcing

Certifications and Compliance

Nurani Import Export adheres to EU trading regulations, including:

  • EORI Registration for customs clearance
  • REACH compliance for applicable cosmetics and hygiene products
  • VAT Registered Business under Spanish law

Its portfolio includes certified original products directly sourced from authorized distributors or overstock markets within the EU.

Customer Testimonials

LinkedIn presence and B2B trade profiles indicate high trust ratings, with clients highlighting Nurani’s:

  • Fast and secure deliveries
  • Reliable product quality
  • Excellent communication and negotiation practices

These testimonials underscore the company’s growing reputation in the competitive European wholesale segment.

Major Achievements

  • Successfully built a broad portfolio of international FMCG and drugstore brands
  • Consistently represented at IAW Messe Cologne, a top retail trade fair in Europe
  • Developed a niche in parallel import and brand surplus management
  • Established distribution channels across multiple European and non-European countries

Nurani Import Export SLU is a trusted name in the wholesale FMCG sector, offering global brands with local expertise and delivering reliability across borders.