Exhibiting at IFEX Philippines 2025

Palawenyo Brewery Inc., located in Puerto Princesa City, Palawan, is the first and only craft beer brewery in Palawan, Philippines. Founded by sisters Malou and Ayah Javier, the brewery has grown into a prominent name in the Filipino craft beer movement, combining artisanal brewing techniques with local ingredients and a distinct island identity under the flagship brand Ayahay Beer.

Core Business and Offerings

Palawenyo Brewery is engaged in craft beer brewing, direct-to-consumer sales, event-based retailing, tourism experiences, and limited exports. Their product portfolio includes:

• Ayahay Craft Beers

  • Palaw’an Honey Kölsch – A crisp, light beer brewed with native Palawan honey
  • Palawan Wit – Belgian-style wheat beer with tropical notes
  • Ambog Ale – Amber ale with a robust malt profile
  • Ayahay IPA – India Pale Ale with balanced hoppiness

• Seasonal and Limited-Edition Brews

  • FLIP – Filipino-style Pilsen
  • Tabo Cream Ale – Light-bodied with subtle creamy texture
  • Mango de Palawan – Seasonal ale brewed with local mangoes

• Other Offerings

  • Coconut Rum (limited small batch)
  • Brewery-branded merchandise

Palawenyo Brewery also offers brewery tours, tasting sessions, and beer pairing events, contributing to Palawan’s growing gastro-tourism sector.

Specialization and USP

Palawenyo Brewery’s unique selling proposition lies in its integration of local ingredients (such as Palawan honey and tropical fruits) and custom brewing recipes tailored to the Filipino palate. They stand out by:

• Being the only female-founded brewery in the Philippines
• Offering beers made from local, indigenous ingredients
• Positioning their brand as a tourist attraction and lifestyle experience

Their operations reflect a passion for authentic, sustainable, and culturally rooted brewing.

Financial Strength and Performance

Although financials are privately held, Palawenyo Brewery demonstrates strong performance indicators:

• Consistent demand from tourists and local consumers
• Retail presence in select Palawan bars, hotels, and resorts
• E-commerce and delivery partnerships in key Philippine cities
• Reinvestment in capacity and equipment upgrades since inception in 2014

Their success has enabled them to maintain production despite industry challenges and expand their reach in local and boutique export markets.

Shipment and Export Records

Palawenyo Brewery has made limited international shipments primarily for:

• Specialty bars in the U.S. and Japan
• Boutique beer importers in Southeast Asia
• Filipino food expos and beverage trade shows

Export activities are supported by custom labeling and compliant packaging, enabling the brewery to showcase Filipino craft brewing globally.

Target Market

Palawenyo Brewery’s primary customers include:

• Local and foreign tourists visiting Palawan
• Urban craft beer enthusiasts in the Philippines
• Hotels, resorts, and gastro-bars
• Export buyers seeking premium Southeast Asian craft brews

Their market is drawn to authentic, small-batch, island-brewed beers that emphasize flavor diversity and cultural identity.

Capabilities

• In-house brewing and fermentation facility
• On-site bar and tasting room
• Curation of beer pairing experiences for food service and tourism
• Ability to produce both core and seasonal brews in small and mid-sized batches

The brewery also engages in sustainable waste management and supports local beekeepers and fruit growers through sourcing initiatives.

Certifications and Compliance

• FDA Philippines Registered
• Compliant with local sanitary and food safety regulations
• DTI-registered MSME
• Tourism partner under the Palawan tourism initiatives

Their brewing standards meet international safety and quality benchmarks for craft beer production.

Customer Feedback

Palawenyo Brewery receives strong praise from:

• Beer enthusiasts, for its unique flavor profiles and consistent quality
• Tourists, for its immersive tasting experiences and warm hospitality
• Online buyers, for prompt service and premium product packaging

Social media platforms showcase a loyal following, with high engagement on posts about new releases and events.

Achievements

• Pioneered craft beer production in Palawan
• Featured in international beer and travel publications
• Recognized by DTI and local government for MSME innovation
• Women-led success story in the Philippine food and beverage industry

Palawenyo Brewery Inc. embodies Filipino ingenuity, flavor, and entrepreneurial spirit, capturing the essence of Palawan in every bottle. Through their dedication to local sourcing, female leadership, and tourism integration, they continue to elevate Philippine craft beer on the global stage.