Prologic First Software LLC is a Saudi Arabia-based hospitality technology company specializing in comprehensive software, access control, ticketing, and automation solutions. With operational hubs in Riyadh and Jeddah, Prologic First serves a wide range of clients including hotels, resorts, entertainment venues, healthcare providers, and smart city projects. Backed by a legacy of over 25 years in hospitality IT, the company has positioned itself as a go-to partner for digital transformation across the GCC region.
Company Background
Established to localize global hospitality tech solutions in the Saudi market, Prologic First Software LLC operates as the regional arm of Prologic First, a globally recognized hospitality tech brand with deployments in over 30 countries. The Saudi division focuses on the Kingdom’s growing need for automation and smart software systems driven by Vision 2030 infrastructure and tourism reforms.
Prologic First’s development and integration teams work closely with client operations, offering fully customized and scalable software stacks suited for both independent operators and chain establishments.
Core Business & Offerings
Prologic First’s product and service range spans five main technology domains:
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Hospitality Management Software:
- WISH PMS – Property Management System tailored for hotels and resorts.
- Web Prol’IFIC ERP – ERP system for integrated back-office, finance, and procurement.
- Web PayTRAX – HR and payroll management with GOSI compliance.
- Touché POS – Advanced point-of-sale system for F&B and retail.
- @yourWISH – Guest service management software.
- SmartTEL – Call accounting and telecom billing.
- Gateway Ticketing System – For theme parks, museums, and event venues.
- Metra Lockers – Locker system integration for gyms, spas, and pools.
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Access Control Solutions:
- People Access – Biometric and card-based systems.
- Turnstile & Speed Gates – Entry and exit control for offices, stadiums, and event halls.
- Car Access Systems – Barrier control and ANPR (automatic number plate recognition).
- Electronic Door Locks – Integrated with PMS and third-party platforms.
-
Parking Management Systems:
- Barrier Ticket Dispenser
- Pay-on-Foot Machines
- Exit Cashier Solutions
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Safety & Security Systems:
- Road Blockers & Bollards
- Tire Killers
- Under Vehicle Scanners
- Liquid Explosive Detectors
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Smart Locker Systems:
- HPL Lockers – Waterproof, fire-retardant smart lockers with RFID integration.
Unique Selling Proposition (USP)
- Hospitality Industry Focus: Deep expertise in hotel operations and system integrations.
- Full Local Support: Dedicated Arabic-speaking teams for deployment, training, and 24/7 support.
- End-to-End Automation: Seamless integration across PMS, POS, access control, payroll, and ticketing.
- GCC Compliance: Software tailored for Saudi Arabian tax (ZATCA), labor (GOSI), and safety regulations.
- Cloud and On-Premise Models: Solutions offered via SaaS, private cloud, or on-site deployment.
Financial Strength
Prologic First Software LLC operates as a regional service partner and systems integrator. While its audited financials are not publicly disclosed, market intelligence estimates indicate:
- Annual Revenue: Estimated SAR 20M–30M (~USD 5.3M–8M) across software licensing, hardware installations, and maintenance contracts.
- Client Retention Rate: Over 80%, with multi-year contracts for PMS and POS services.
- Recurring Revenue: A significant portion driven by software subscriptions and AMC agreements.
Project Deployments & Records
According to client references and deployment portfolios:
- Hospitality Clients: Over 500+ hotel installations across Saudi Arabia, including 4- and 5-star properties.
- Entertainment & Leisure: Ticketing and access control systems deployed in theme parks, cinemas, and malls.
- Government & Security: Supplied gate and road access systems for security checkpoints and smart cities.
- Venue Management: Parking, lockers, and guest services tech installed at stadiums and exhibition centers.
Target Market
- Hotels, Resorts & Serviced Apartments
- Theme Parks, Zoos & Museums
- Shopping Malls & Mixed-Use Developments
- Corporate Campuses & Government Premises
- Universities, Airports & Convention Centers
Capabilities
- Multi-Platform Development: Windows, web, mobile (iOS & Android), and hybrid cloud architecture.
- Implementation Teams: On-ground engineers across Riyadh and Jeddah for installations and service.
- Vendor Partnerships: Official distributor for Gateway Ticketing, Metra Lockers, and SmartTEL.
- Support Center: 24/7 bilingual (English-Arabic) helpdesk and field servicing.
Certifications & Compliance
- ZATCA-Ready POS Systems – Fully compliant with Saudi VAT and e-invoicing standards.
- ISO/IEC 27001 – Information Security Standards (global partner compliance).
- HRDF-Recognized Solutions – For payroll systems with Saudi labor code integration.
- GOSI Integration – HR module adapted for Saudi HR and insurance authority systems.
Client Testimonials
“Prologic’s PMS and POS solutions enabled us to streamline all our front-office and F&B operations. The local team is proactive and quick to respond.”
– Director of IT, 5-Star Hotel, Riyadh
“We implemented their Gateway Ticketing system at our leisure park. The system is intuitive, scalable, and backed by excellent support.”
– Operations Manager, Family Entertainment Center, Jeddah
Achievements
- Recognized as one of the Top 3 Hospitality IT Providers in the GCC.
- Selected solution partner for Vision 2030 hospitality initiatives.
- Deployed over 1,000+ software licenses in Saudi Arabia.
- Participated in Saudi Horeca, Hotel Show Riyadh, HITEC Dubai, and Leap Riyadh.
- Named official POS partner for multiple restaurant groups and multi-property hotel chains in the Kingdom.
Prologic First Software LLC remains a trailblazer in hospitality-focused technology solutions, delivering locally adapted, globally scalable systems to power the future of smart operations across Saudi Arabia and the GCC.
