Exhibiting at Thaifex - Anuga Asia 2025

Sajasan Farming Association Corporation, headquartered in Cheongyang-gun, Republic of Korea, stands out as a trusted producer and distributor of premium agricultural products, specializing in goji berries, roasted liriope root, chili products, mushrooms, and traditional Korean snacks. With a strong local heritage and commitment to sustainable farming practices, Sajasan has positioned itself as a quality-driven supplier catering to health-conscious consumers and specialty markets globally.

Core Business and Product Offerings

Sajasan Farming Association Corporation operates primarily as a farming cooperative, with its core strength in producing high-quality, chemical-free products from Korea’s cleanest agricultural zones. The product portfolio includes:

• Goji Berries: Naturally sun-dried, preserving their antioxidant properties.
• Roasted Liriope Root: Traditionally used for medicinal benefits, processed to retain maximum nutrients.
• Chili Products: Sun-dried chili peppers and premium chili powder, processed using low-temperature drying to retain flavor and nutrients.
• Mushrooms & Snacks:
  • Fresh and dried sliced mushrooms.
  • Korean snack series including seaweed crisps, honey-based treats, and goji jelly.

These offerings cater to both retail and wholesale markets, including health food stores, herbal medicine distributors, and gourmet food retailers.

Specialization and Unique Selling Proposition (USP)

The company's USP lies in its:

• Use of low-temperature drying to preserve the nutrients and natural taste of produce.
• Chemical-free farming that meets high safety standards.
• Focus on functional health foods, targeting the rising global demand for natural remedies and wellness products.

Certifications and Compliance

Sajasan Farming Association Corporation maintains stringent quality control and adheres to Korea's agricultural and food safety certifications. The products are:

• 100% domestically cultivated in Korea.
• Compliant with Korean agricultural organic standards (details verified via official sales platforms).
• Manufactured under HACCP-certified facilities, ensuring hygiene and food safety.

Shipment and Export Activity

While exact shipment data is limited, Sajasan's active engagement in international exhibitions and distribution through global e-commerce platforms such as Amazon indicates a growing export footprint. The company supplies packaged and bulk products suited for both B2B and B2C markets, with customized labeling and packaging options for overseas partners.

Target Markets

Sajasan targets the following global markets:

• North America: Health food stores and Asian specialty retailers.
• Europe: Organic and herbal product importers.
• Southeast Asia and China: Traditional medicine and health product consumers.
• Middle East: Health-conscious and organic-focused consumer segments.

Capabilities

• Custom Processing: Ability to dry, roast, and package agricultural products based on buyer requirements.
• Flexible MOQ: Offers low minimum order quantities for specialty buyers and startups.
• OEM Services: Private labeling and branding options for global partners.
• Integrated Farming to Packaging: Vertical integration allows full control over product quality and consistency.

Financial Insights

While detailed revenue data is not publicly disclosed, Sajasan’s presence across multiple e-commerce platforms and its participation in international food expos reflect stable financial performance. Expansion into functional health food segments suggests upward revenue trends.

Major Achievements

• Recognized at local Korean agricultural expos for innovation in goji berry processing.
• Selected as a featured supplier on Korea’s official B2B export platforms like KOTRA and TradeKorea.
• Strong reviews on Amazon and Naver for product taste, authenticity, and packaging.

Customer Testimonials

Customer feedback collected from online platforms highlights:

“The goji berries are fresh and sweet, unlike the bitter ones I’ve had before. Excellent quality and value for money.”
— Verified Buyer, Amazon

“The roasted liriope root tea helped me with throat irritation. Love the natural aroma.”
— Health Food Consumer, Naver Blog

Sajasan Farming Association Corporation continues to invest in health-driven food innovation while maintaining its deep-rooted commitment to Korean agricultural tradition and sustainability.