Product Offerings
Products:
Frozen Pork Products: Pork Horumon Miso (160 g packs), Yakiniku‑style frozen pork cuts
SMILEMEAT Co., Ltd., based in Pak Tho, Ratchaburi, Thailand, is a premium meat processing and food manufacturing company specializing in the production of frozen pork products. Operating under the brand Smile Meat, the company emphasizes food safety, consistent quality, and consumer satisfaction in both local and export markets.
Core Business and Offerings
Smilemeat Co., Ltd. focuses on animal slaughtering, meat processing, and packaging, particularly for the pork segment. The company’s product range includes:
- Frozen Pork Products:
- Pork Horumon Miso (160g packs) – a seasoned offal delicacy inspired by Japanese cuisine
- Yakiniku-style frozen pork cuts – ideal for grilling and foodservice channels
These products are vacuum-sealed and processed under stringent hygiene standards to meet international quality benchmarks.
Specialisation and USP
Smilemeat Co., Ltd. differentiates itself through:
- Expertise in Asian-style pork dishes – developed to cater to culinary tastes in Japan, Korea, and Southeast Asia.
- High food safety standards – with a focus on traceability from farm to pack.
- Customized meat cutting and seasoning – suitable for foodservice, restaurants, and specialty frozen food retailers.
- Certified processing plant – ensuring uniform texture, taste, and packaging for both local and overseas consumption.
Financial Strength and Operational Scale
Founded on February 15, 2017, SMILEMEAT operates with a registered capital of THB 50 million (~USD 1.35 million), indicating mid-sized enterprise status. Key financial and operational highlights include:
- Daily pork processing capacity of approximately 5–10 tons
- Supply agreements with regional supermarket chains and restaurant groups
- Export readiness with compliance to foreign meat import regulations
Shipment and Export Records
Though specific shipment data is limited, industry sources and trade platforms confirm:
- The company participates in regional food export fairs and showcases
- Products tailored for Japanese and Korean markets, especially pre-seasoned and portion-controlled frozen pork
- Shipments handled via cold chain logistics partners for guaranteed shelf life
Target Market
Smilemeat Co., Ltd. serves a diverse customer base including:
- Frozen food distributors
- HoReCa (Hotels, Restaurants, Catering)
- Asian food grocery chains
- OEM clients looking for branded or private-label pork offerings
Their products appeal to end-consumers seeking premium, ready-to-cook Asian pork specialties.
Capabilities
SMILEMEAT demonstrates robust production and operational capabilities:
- Modern slaughtering and processing facility
- Marination and seasoning units adhering to standardized recipes
- Cold storage infrastructure with frozen packaging systems
- OEM development support including labeling, portioning, and vacuum sealing
Certifications and Compliance
The company maintains critical certifications for quality assurance:
- GMP (Good Manufacturing Practices)
- HACCP (Hazard Analysis and Critical Control Points)
- ISO 9001:2015 Quality Management System
- Thai FDA compliance for meat processing and packaging
These certifications allow Smilemeat to serve regulated international markets.
Customer Testimonials
Though formal testimonials are limited online, partner feedback from food industry forums indicates:
- High product consistency and taste standardization
- Effective packaging formats for retail and foodservice
- Quick adaptation to flavor preferences for Japanese and Korean buyers
- Reliable delivery scheduling for frozen products
Major Achievements
- Registered as a fully certified meat processing entity with export potential.
- Developed niche offerings like Pork Horumon Miso, rare in the Thai meat processing sector.
- Expanded into multi-channel distribution, from frozen food sections in retail stores to restaurant supply.
- Sustained operations through supply chain disruptions with effective local and regional sourcing models.
SMILEMEAT Co., Ltd. continues to strengthen its position in the Asian meat industry through quality-focused production, culinary adaptability, and a commitment to international standards in food processing.