Exhibiting at Anuga Select Brazil 2025

Strumpf is a Brazilian gourmet condiment manufacturer based in Itu, São Paulo, dedicated to producing high-quality sauces and spreads crafted with authenticitytural ingredients, and artisanal precision. With a strong commitment to flavor innovation and clean-label production, Strumpf has become a leading name in Brazil’s premium sauces market.

Core Business and Offerings

Strumpf focuses on the production and commercialization of a diverse and inventive range of gourmet condiments, including ketchups, mustards, mayonnaises, and specialty sauces. The company’s product lines cater to food lovers who seek real ingredients and bold, nuanced flavors.

Product Categories:

• Ketchups:

  • Ketchup Rústico
  • Ketchup Defumado (Smoked)
  • Ketchup Apimentado (Spicy)

• Mostardas (Mustards):

  • Mostarda com Grãos (Whole Grain)
  • Mostarda com Picles
  • Mostarda Tipo Americana
  • Mostarda Dijon

• Maioneses (Mayonnaises):

  • Maionese Original
  • Dijonese (Dijon-infused mayonnaise)
  • Maionese Verde (with herbs)
  • Maionese com relish de pepino (with cucumber relish)
  • Maionese com picles
  • Maionese Aioli
  • Maionese com azeitona preta (with black olives)

• Other Sauces:

  • Barbecue
  • Relish de pepino
  • Steak Sauce

These condiments are made using non-industrialized processes, natural ingredients, and no artificial preservatives, aligning with growing consumer demand for transparent and honest food brands.

Specialization and Unique Selling Proposition (USP)

Strumpf’s USP is rooted in:

• Flavor-first philosophy using chef-developed recipes
• Commitment to clean-label practices with real ingredients
• Local sourcing for fresher, traceable inputs
• Small-batch manufacturing with quality control at every step

Unlike mass-market brands, Strumpf combines gastronomy with convenience, creating condiments that elevate everyday meals to gourmet experiences.

Financial Insights

While the company remains privately held, it is positioned within Brazil’s rapidly growing specialty condiments segment, which aligns with health and wellness food trends. Notable insights include:

• Distribution through premium grocery retailers, artisanal food shops, and e-commerce platforms
• Online retail prices typically range between BRL 15–30 per unit
• Strong consumer loyalty and repeat purchase rates, evidenced by growing social media engagement and customer testimonials

Brazil’s gourmet food market has witnessed double-digit annual growth, and Strumpf’s unique positioning as a natural condiment specialist makes it a key player in this expanding niche.

Shipment and Market Reach

• Nationwide distribution through online and physical gourmet retailers
• Direct-to-consumer sales via their website and platforms like Mercado Livre
• Some potential for international distribution in Portuguese-speaking markets or specialty Latin food segments

Each product is shipped in premium packaging designed to protect product integrity and reinforce the brand’s upscale image.

Target Market

Strumpf targets:

• Health-conscious and ingredient-aware consumers
• Gourmet and artisan food lovers
• Restaurants, delis, and food service operators seeking specialty condiments
• Retail chains looking to offer differentiated, Brazilian-made food products

The brand also appeals to chefs and home cooks looking to enhance their recipes with gourmet-level sauces.

Capabilities

• In-house R&D for product innovation and new flavor development
• Batch production infrastructure for maintaining consistency
• Packaging and labeling customization for private label opportunities
• Strong digital marketing presence through Instagram and Facebook
• Capacity to scale production while maintaining artisanal quality

Strumpf’s operations are optimized for flexibility, creativity, and collaboration with the gastronomy sector.

Certifications and Compliance

• Products are compliant with ANVISA standards
• Emphasis on additive-free and preservative-free formulations
• Utilization of BPA-free packaging and sustainable sourcing practices

While formal organic or international certifications have not been listed, the brand’s ethos and practices align with clean-label and sustainability principles.

Customer Testimonials

Customer reviews highlight:

• Authentic taste and ingredient quality
• Unique flavor profiles not found in mass-market sauces
• Attractive, functional packaging suitable for both home use and gifting

Many consumers praise the brand for allowing them to enjoy restaurant-quality sauces at home.

Major Achievements

• Developed a recognized line of premium condiments widely available across Brazil
• Built a loyal community of food lovers through engaging content and collaborations
• Featured in Brazilian culinary blogs, lifestyle magazines, and gourmet events
• Positioned as a benchmark brand for flavor and transparency in the Brazilian condiment space

Strumpf continues to innovate at the intersection of taste, health, and sustainability. By fusing Brazilian culinary creativity with international flavor standards, the brand is reshaping how condiments are perceived and enjoyed.