Product Offerings
Products:
Tequila Blanco: Tequila Fregón Blanco 750 ml
Tequila Reposado: Tequila Fregón Reposado 750 ml
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Tequila Blanco: Tequila Fregón Blanco 750 ml
Tequila Reposado: Tequila Fregón Reposado 750 ml
Tequila Fregón is a premium tequila brand produced in the highlands of Jalisco, Mexico, by Casa Tequilera Color Amor. Known for its rich flavor, traditional craftsmanship, and commitment to authenticity, Tequila Fregón represents a deep cultural tribute to Mexico’s agave spirits heritage. From field to bottle, the brand delivers high-quality tequilas that embody both modern refinement and centuries-old tequila-making techniques.
Tequila Fregón originates in Capilla de Guadalupe, a region situated in the heart of Jalisco's tequila-producing highlands. This location is renowned for its mineral-rich red soil and ideal agave-growing climate. The brand is part of Casa Tequilera Color Amor, a boutique distillery focused on small-batch, artisan-level production with strong regional and cultural identity.
Fregón, a Mexican slang term denoting excellence and coolness, is aptly chosen to represent a brand that celebrates distinction in both flavor and craftsmanship.
The brand offers two primary expressions, each crafted from 100% blue weber agave:
Both products are made using traditional slow-cooking techniques and natural fermentation, distilled in copper stills to preserve flavor integrity.
Although relatively young in the global premium spirits market, Tequila Fregón has shown consistent growth:
According to export data and import logs:
Tequila Fregón caters to a niche yet growing market of:
“This is the cleanest blanco I’ve tasted in years. Smooth, citrusy, and it mixes beautifully for craft cocktails.”
— Carlos M., Spirits Buyer, Guadalajara
“We offer Fregón at our tequila bar, and it’s consistently a favorite among patrons who know their agave.”
— Janet R., Beverage Director, San Diego
“Beautifully presented and wonderfully smooth. A top-tier sipping tequila.”
— Amanda T., Liquor Reviewer
Tequila Fregón is more than a beverage—it is a celebration of Mexican terroir, culture, and artisanal excellence, offering consumers a taste of authenticity with every pour.