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Exhibiting at International Food & Drink Event (IFE) 2025

1650e
ExCeL London
17 Mar - 19 Mar, 2025

Product Offerings

Products:

Taralli: Classic, Fennel Seeds, Pizza Flavour, Onion and Olives, Chili Pepper, Wholemeal, Multigrain

Handmade Taralli: Classic, Fennel Seeds, Chili Pepper

Mr Tarallino Snacks: Classic, Tomato and Oregano

Schiacciatina Snacks: Potato and Rosemary, Olives, Tomato and Oregano

Chocoralli: Chocolate Taralli

Coffeeralli: Coffee Taralli

Terre di Puglia is an Italian artisanal food manufacturer renowned for producing high-quality traditional snacks rooted in the culinary heritage of Southern Italy. Headquartered in Andria, in the heart of the Apulia region, the company specializes in crafting a wide range of authentic taralli and savory snacks using time-honored recipes, local ingredients, and modern manufacturing techniques.

Company Overview

Founded with a mission to share the rich flavors of Puglia with the world, Terre di Puglia has grown into a symbol of authenticity, quality, and innovation in the Mediterranean snack sector. The company fuses artisanal tradition with industrial efficiency, delivering consistent quality and distinct taste across its entire product portfolio.

Their facility in Andria serves both domestic and international markets, with a growing presence in Europe, Asia, and North America.

Product Portfolio

Terre di Puglia offers a diversified range of baked snacks centered on taralli—a traditional Apulian snack similar to crackers or breadsticks—alongside newer innovations. Product categories include:

1. Classic Taralli

  • Flavors: Classic, Fennel Seeds, Pizza Flavour, Onion and Olives, Chili Pepper, Wholemeal, Multigrain
  • Attributes: Oven-baked, vegan-friendly, made with extra virgin olive oil

2. Handmade Taralli

  • Crafted through a manual shaping process that enhances texture and preserves traditional methods
  • Available in: Classic, Fennel Seeds, Chili Pepper

3. Schiacciatina Snacks

  • Flat, crispy bread snacks in varieties like Potato and Rosemary, Olives, Tomato and Oregano
  • Ideal as appetizers or gourmet snack pairings

4. Mr Tarallino

  • Branded snack line targeting younger consumers
  • Flavors: Classic, Tomato and Oregano

5. Sweet Taralli Variants

  • Chocoralli: Chocolate-infused taralli for a unique dessert twist
  • Coffeeralli: Taralli with aromatic coffee flavoring

Each product line is offered in multiple packaging formats, including consumer packs, resealable bags, and bulk foodservice sizes.

Specialization and Unique Value Proposition

Terre di Puglia’s strength lies in its unwavering commitment to preserving Apulian culinary traditions while embracing innovative product development. Their core USPs include:

  • Use of locally sourced raw materials: durum wheat flour, extra virgin olive oil, Apulian spices
  • Integration of handmade techniques in select lines
  • Broad flavor portfolio, including unconventional sweet taralli variants
  • Focus on sustainable packaging and eco-conscious practices

Their products are positioned as premium, artisanal alternatives in a snack industry dominated by industrial crackers and chips.

Market Reach and Distribution

Terre di Puglia exports to over 25 countries, with strong visibility in:

  • Italy and broader EU
  • United States and Canada
  • Middle East and Southeast Asia

Their products are found in:

  • Gourmet food stores and delis
  • Premium supermarkets
  • HoReCa channels
  • Ecommerce platforms

The company also engages in private label production, supporting international partners in distributing Italian snack goods under custom branding.

Financial and Operational Footprint

While financial data remains private, the company is reported to handle millions of snack units annually, operating with:

  • Fully automated production lines for standard formats
  • Dedicated artisan lines for handmade and specialty batches
  • GMP and HACCP-compliant facilities
  • Logistics partnerships for temperature-controlled exports

Estimated annual production capacity is aligned with medium-sized food exporters, with growing demand for both traditional and health-conscious product versions.

Certifications and Compliance

Terre di Puglia adheres to stringent quality and food safety standards, including:

  • ISO 9001 Quality Management System
  • HACCP Food Safety Management
  • IFS and BRC certifications (in progress for further international expansion)
  • Use of non-GMO ingredients
  • Vegan and clean-label formulations for several SKUs

Sustainability and Social Responsibility

The company actively implements:

  • Recyclable and minimal-impact packaging
  • Energy-saving machinery across the production floor
  • Waste reduction through raw material reuse and efficient logistics

Additionally, Terre di Puglia supports local farmers and suppliers, contributing to regional economic sustainability.

Customer Reviews and Market Reputation

Consumers consistently highlight the products' authentic flavor, crunchiness, and ingredient transparency. In online reviews and distributor testimonials, popular points include:

“These taralli taste like they came straight from a Puglian nonna’s kitchen. The fennel and chili versions are a must-try.”

Retailers often praise the company for reliable fulfillment, attractive packaging, and adaptability to market-specific regulations.

Milestones and Industry Recognition

  • Featured in Italian Trade Agency showcases promoting authentic Italian foods
  • Participated in international food exhibitions such as SIAL Paris, Gulfood, and Anuga Cologne
  • Launched innovative SKUs like Chocoralli and Coffeeralli, pioneering sweet taralli in global markets

Future Outlook

With a strategic focus on product innovation, increased automation, and market diversification, Terre di Puglia aims to:

  • Expand presence in the North American and Asian health snack sectors
  • Develop gluten-free and organic-certified product lines
  • Strengthen B2B partnerships for branded and private label distribution

Terre di Puglia continues to stand as a beacon of Italy’s snack-making excellence, offering an authentic taste of Southern tradition—one tarallo at a time.