Torto Food Industries (M) Sdn Bhd is a leading Malaysian manufacturer and exporter of biscuits, cookies, wafers, cereals, and premix products. Based in Bukit Mertajam, Penang, Malaysia, the company has a long-standing reputation for quality, variety, and international market reach, offering its products in over 60 countries worldwide.
Brief History
Founded in 1989, Torto Food Industries (M) Sdn Bhd began as a small local biscuit producer and evolved into a global food manufacturing enterprise. Under the leadership of Ang Aik Hwa, the company has invested heavily in automation, R&D, and international marketing to position itself as a household name in packaged baked goods and snack foods.
Core Business
Torto Food Industries specializes in:
- Manufacturing a diverse range of cookies, biscuits, wafers, and cereals
- Producing branded and OEM products for both domestic and international clients
- Exporting packaged food products globally through distributors and direct retail partnerships
The company serves both B2B and B2C markets with a versatile portfolio designed for convenience stores, supermarkets, and foodservice providers.
Product and Service Offerings
Branded Products:
-
Butter Cookies:
- White Castle Luxury Butter Cookies
- Royal Castle Butter Cookies
-
Wafer Products:
- Wafer Rolls
- Wafer Cubes
- Cream Wafer Sticks
-
Cookies:
- Chocolate Chip Cookies
- Centre-filled Cookies
- Traditional Asian-style Cookies
-
Cereal and Crackers:
- Breakfast Cereals
- Oat Crackers
- Yam Biscuits
-
Premix Ingredients:
- Cake Mixes
- Seasoning Flour
- Jelly and Pudding Premixes
-
Other Snack Items:
- Variety of biscuits and crackers in multiple flavors
These products are marketed under well-established brands such as Torto, White Castle, Royal Castle, and Nona.
Specialization and Core USP
Torto’s core strengths lie in:
- High-Volume Production: Fully automated lines for consistent output and quality
- Global Certifications: Halal, HACCP, GMP, ISO standards
- Brand Recognition: White Castle Butter Cookies are a globally known product
- Flexible Packaging Solutions: From retail-ready tins and boxes to industrial bulk packs
Their ability to balance product diversification with scale efficiency makes them a preferred supplier in Asia, the Middle East, Africa, and Europe.
Financials and Market Reach
Although the company is privately held and does not publicly disclose its financials, industry estimates and export records suggest:
- Annual Revenue Estimate (2023): USD 25–35 million
- Global Export Presence: Over 60 countries, including the U.S., Japan, China, UAE, and Nigeria
- OEM Clients: Regional retailers and international brands seeking Malaysian-manufactured snacks
Torto has an extensive network of international distributors and participates in major trade exhibitions such as ANUGA, SIAL, and THAIFEX.
Shipment and Export Data
Torto Food Industries maintains robust logistics capabilities:
- Monthly Export Volume: Over 150 TEUs (twenty-foot equivalent units)
- Compliance: All products meet importing countries’ regulatory requirements
- Product Traceability: Integrated ERP system for lot tracking and quality audits
- Custom Formulations: Tailored recipes for OEM and private-label clients
Target Market
Torto serves the following market segments:
- Retail Chains and Supermarkets
- Food Distributors and Importers
- Online Retail Platforms
- Hotels, Airlines, and Foodservice Companies
- Private Label and OEM Partners
Their flexibility in packaging sizes and product formats caters to both everyday consumers and institutional buyers.
Capabilities
- Manufacturing Capacity: Over 20 production lines running 24/7
- Product R&D and Innovation: Dedicated team creating new SKUs and reformulations
- Packaging Technology: Variety of tin, carton, and flexible pack options
- Private Label Services: End-to-end OEM including design, sourcing, and logistics
Certifications and Compliance
Torto Food Industries operates under strict compliance with international food safety and quality standards:
- HALAL Certification
- HACCP
- ISO 22000
- GMP Certified Facility
- Malaysia Ministry of Health Food Safety Compliance
These credentials allow Torto to export to regions with strict food import controls, including the EU and GCC countries.
Customer Testimonials
- “White Castle is one of our top-performing brands during festive seasons—reliable and high quality.” – Distributor, UAE
- “Torto’s OEM service helped us launch our own brand of cereal snacks in three months flat.” – Importer, Philippines
Major Achievements
- Global distribution to 60+ countries, including key markets in North America, Asia, and the Middle East
- Iconic brand status for White Castle Butter Cookies, especially during Ramadan and Chinese New Year
- Multiple awards for product innovation and export excellence in Malaysia
- Participation in over 30 global trade expos annually, including SIAL Paris, ANUGA Cologne, and Gulfood Dubai