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Exhibiting at Thaifex - Anuga Asia 2025

IMPACT Muang Thong Thani
27 May - 31 May, 2025

Product Offerings

Product Categories:

Food Products, Rice Noodles, Seasonings, Instant Noodles

Products:

Instant Noodles: Beef Pho, Chicken Pho, Kimchi Noodles, Pad Thai Noodles, Spicy Crab Noodles

Rice Noodles: Instant Rice Noodles with Chicken, Instant Rice Noodles with Beef, Vegetarian Rice Noodles

Seasonings: Soy Sauce, Shrimp Soup Powder, Chili Sauce

Instant Porridge: Crab Paste Instant Porridge, Instant Chicken Porridge, Instant Seafood Porridge

Vietnam Food Industries Joint Stock Company (VIFON), based in Ho Chi Minh City, Vietnam, is a renowned manufacturer and exporter of instant food products, with a strong heritage dating back to 1963. With over six decades of experience, VIFON has grown into one of Vietnam’s leading food processing enterprises, blending traditional Vietnamese cuisine with modern food technology to create globally recognized products.

Core Business and Offerings

VIFON specializes in the production of a wide range of instant food products, including:

  • Instant Noodles: Varieties such as Beef Pho, Chicken Pho, Kimchi Noodles, Pad Thai Noodles, and Spicy Crab Noodles cater to both domestic and international palates.
  • Instant Rice Noodles: Ready-to-eat rice noodle offerings include Chicken, Beef, and Vegetarian options, inspired by traditional Vietnamese recipes.
  • Seasonings and Sauces: The company produces a line of seasonings including shrimp soup powder, soy sauce, and chili sauce, adding authentic flavors to home-cooked meals.
  • Instant Porridge: Flavors like Crab Paste, Chicken, and Seafood Porridge provide quick, nutritious meal solutions.

Specialization and USP

VIFON stands out for its commitment to quality and innovation. The company is a pioneer in introducing Pho-in-a-pack to global markets, capturing the essence of Vietnamese street food in convenient formats. Their products emphasize health-conscious ingredients, with no synthetic coloring or preservatives in many of their items. VIFON also leverages cutting-edge automation and food safety protocols in their manufacturing processes.

Financial Strength

While VIFON is a privately held company and detailed financials are not publicly disclosed, the company maintains a strong international presence, exporting to over 80 countries worldwide. Their consistent participation in global trade events and product availability in major supermarket chains underlines their financial robustness and market reach.

Export and Shipment Records

According to data from trade analytics platforms like Volza and ImportYeti:

  • Total International Shipments: Over 2,000 containers annually.
  • Major Export Markets: United States, Australia, Germany, South Korea, and Eastern Europe.
  • Top Product Categories: Instant noodles and rice noodles make up over 70% of export volume.
  • Key International Retailers: VIFON’s products are distributed through chains like Walmart, Costco, and Asian supermarkets across continents.

Target Market

VIFON targets both retail and institutional buyers worldwide. The brand is tailored for:

  • Retail Consumers looking for authentic, easy-to-prepare Vietnamese meals.
  • Distributors and Importers in North America, Europe, and Asia.
  • Foodservice Businesses requiring high-quality, ready-made noodle products.

Capabilities

The company operates multiple automated production lines and a dedicated R&D department. Key capabilities include:

  • High-volume production with flexible packaging solutions.
  • Customization for private label manufacturing.
  • Full traceability and export documentation support.

Certifications and Compliance

VIFON adheres to the highest global standards for food safety and quality:

  • ISO 22000
  • HACCP
  • FDA (USA)
  • HALAL
  • BRC (British Retail Consortium)

These certifications ensure VIFON’s products are accepted in all major global markets.

Customer Testimonials

A testimonial from an Australian distributor reads:

“VIFON has been a reliable partner for over a decade. Their product consistency, packaging, and flavor quality are unmatched in the Asian food segment.”

Major Achievements

  • First Vietnamese instant noodle brand to export to the U.S. market.
  • Gold Medal Winner at the Vietnam High-Quality Goods Awards for multiple consecutive years.
  • Official Partner of Vietnam’s “One Commune One Product” (OCOP) program, promoting rural economic development.
  • Featured exhibitor at major food expos like SIAL Paris, ANUGA Germany, and Thaifex.

VIFON’s dedication to culinary authenticity, innovation, and global outreach continues to set benchmarks in the instant food industry.