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T2

Exhibiting at Thaifex - Anuga Asia 2025

2-HH45
IMPACT Muang Thong Thani
27 May - 31 May, 2025

Product Offerings

Product Categories:

Bakery Products, Organic Products, Snack Foods, Confectionery, Rice Snacks

Products:

Rice Puffies & Chippies: Rise Buddy (various flavors)

Thin Rice Crisps: Ravin’, Bio Earth, Kiddie Kare

Contract Manufacturing: OEM/ODM rice snacks

Product Gallery:

Bio Earth

Bio Earth

Kiddie Kare

Kiddie Kare

Ravin’

Ravin’

Rise Buddy

Rise Buddy

Wide Faith Foods Co., Ltd., headquartered in Bang Sao Thong, Samut Prakan, Thailand, is a globally recognized manufacturer of rice-based snack products, offering a diverse portfolio of healthy, gluten-free, and baked snacks. The company has established itself as a key player in the Asian and international snack food industry, renowned for its innovation, private label manufacturing capabilities, and its flagship brand "Rise Buddy".

Company Overview

With over a decade of expertise in rice snack production, Wide Faith Foods focuses on delivering healthier snack alternatives using Thailand’s finest rice varieties. The company specializes in non-fried, gluten-free rice snacks that meet the evolving dietary preferences of health-conscious consumers globally. Wide Faith Foods operates under stringent international safety and quality standards, serving both branded and OEM/ODM clients across Asia, North America, and Europe.

Core Product Portfolio

  • Rise Buddy Snacks

    • Rice Puffies and Chippies in flavors like BBQ, Pizza, Cheese, Seaweed
    • Baked, not fried – promoting lower fat intake
    • Gluten-free, trans-fat-free, and MSG-free
  • Thin Rice Crisps

    • Brands: Ravin’, Bio Earth, Kiddie Kare
    • Made from whole grain brown rice
    • Minimal ingredients, allergen-friendly
  • OEM/ODM Services

    • Customized snack formulations
    • Flavor development and private label packaging
    • Export-ready compliance and documentation

Wide Faith Foods’ signature production process includes extrusion, baking, and flavor coating, ensuring the final product is light, crispy, and suitable for global export under health-conscious branding.

Certifications & Quality Standards

  • ISO 22000
  • HACCP Certified
  • GMP (Good Manufacturing Practices)
  • FDA Registered (Thailand & USA)
  • Halal Certified
  • BRC Food Safety Certification

These certifications highlight the company’s rigorous quality management systems and allow it to penetrate some of the world’s most regulated food markets.

Export Market & Shipment Records

According to data from trade platforms such as ImportYeti and ImportGenius:

  • Annual Shipments (Last 12 Months): Over 500 container loads
  • Key Export Markets: USA, China, Singapore, UAE, South Korea, Japan, and Australia
  • Top Clients: Health food retailers, international supermarket chains, convenience store brands

The company is a major supplier to supermarket chains and private label brands in North America and Asia, shipping both branded and white-label rice snacks.

Financial Performance

Wide Faith Foods is privately held; however, market insights and trade filings estimate:

  • Annual Revenue (2023): $18–22 million USD
  • Export Growth Rate: 17% CAGR over the past 3 years
  • OEM/ODM Sales Share: 60% of total revenues

These figures reflect the strength of its export-driven model and growing demand for healthy snacks globally.

Market Positioning & Strategy

Wide Faith Foods positions itself as a pioneer in the “better-for-you” snack segment, leveraging its location in the rice-rich region of Thailand and vertically integrated operations. The Rise Buddy brand, particularly, has gained traction in children's health food segments due to its fun branding and nutritious positioning.

The company’s strategy includes:

  • Expanding B2B partnerships via OEM/ODM collaborations
  • Continuous product innovation in gluten-free and allergen-friendly categories
  • Market penetration through health-focused retail chains and e-commerce

Infrastructure & Manufacturing Capabilities

  • Advanced food extrusion lines with high-capacity baking ovens
  • In-house R&D for new flavor and texture development
  • Fully automated packaging systems for export compliance
  • In-house compliance and QA teams for documentation and certifications

The facility in Samut Prakan is designed for high-volume export production while maintaining flexibility for custom projects.

Customer Feedback

"Rise Buddy has become one of our bestsellers among school lunchbox snacks. Kids love the taste, and parents trust the ingredients."
— Retail Manager, GreenMart Singapore

"Their OEM service is world-class. Fast turnaround, great quality, and full export documentation support."
— CEO, Healthy Munch Ltd., UK

Achievements & Recognition

  • Awarded Top Exporter of Gluten-Free Snacks at the Thai Ministry of Commerce Trade Awards (2021)
  • Featured at THAIFEX – World of Food Asia and SIAL China
  • Product lines approved for Walmart and Costco private label programs
  • Recognized for Child Nutrition Innovation in the Asia-Pacific Healthy Snack Summit

With a blend of strong manufacturing capabilities, a growing international brand, and a robust OEM/ODM business, Wide Faith Foods Co., Ltd. stands out as a versatile and reliable partner in the global health snack industry.