Wow Seafood is a fast-rising seafood restaurant located in Ellenwood, Georgia, renowned for its eclectic blend of Southern seafood cuisine and Korean BBQ fusion. Positioned as a local favorite in the metro Atlanta food scene, the establishment offers a diverse menu catering to seafood lovers, comfort food enthusiasts, and fans of bold, flavorful fusion dishes.
Core Business
Wow Seafood operates as a full-service dine-in and takeout restaurant with a focus on high-quality, freshly prepared seafood and Korean-inspired dishes. The business caters to a broad clientele including local residents, foodies, and travelers exploring culinary hotspots in the greater Atlanta area.
The restaurant emphasizes variety, value, and authenticity—offering generous portions, unique flavor profiles, and consistent quality. With its signature seafood platters, sizzling Korean BBQ, and creative sides, Wow Seafood aims to deliver a memorable and satisfying dining experience.
Product and Service Offerings
Wow Seafood’s extensive menu includes:
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Seafood Dishes:
- Grilled and fried fish options (catfish, tilapia, whiting)
- Shrimp & Grits, Seafood Platters
- Combo baskets featuring shrimp, fish, and scallops
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Korean BBQ Fusion:
- Grilled Korean BBQ Chicken, Beef, and Shrimp
- Korean-inspired marinades and sauces
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Wings:
- Traditional and boneless wings with customizable flavors and heat levels
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Sandwiches:
- Philly Cheese Steak
- Fish Sandwich with tartar sauce and lettuce
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Salads:
- Fresh garden salad with optional proteins such as shrimp or chicken
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Sides & Add-ons:
- Fried Rice, Coleslaw, Macaroni Salad, Hush Puppies, Fries
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Desserts and Beverages:
- Assortment of desserts and both non-alcoholic and specialty drinks
Each item is made to order and crafted with fresh ingredients to ensure flavor and satisfaction. The menu also accommodates customization based on customer preferences, including spice level and protein choice.
Specialization and USP
Wow Seafood stands out in the highly competitive Atlanta food market with its fusion of Southern seafood staples and Korean BBQ flavors, a rare and appealing combination in the quick-service seafood segment.
Key differentiators include:
- Diverse Fusion Menu: Uniting two popular culinary worlds—American Southern and Korean BBQ
- Customizable Orders: Mix-and-match seafood, BBQ, and sides for a personalized meal experience
- Family-Friendly Pricing: Generous portions at affordable price points
- Strong Social Media Engagement: Local buzz created through Instagram and Facebook marketing
This niche positioning helps the restaurant attract both casual diners and food adventurers seeking something new.
Financials and Market Presence
As a privately owned local business, Wow Seafood does not publish financial statements. However, notable indicators of market performance include:
- Consistently high customer ratings on Google, Yelp, and UberEats (average rating: 4.5+ stars)
- Frequent social media engagement with posts receiving 1000+ likes and shares in the local community
- Rapid customer growth through word-of-mouth and influencer food reviews in the Atlanta area
The restaurant has become a culinary destination in Clayton County and is building recognition throughout the metro area.
Shipment and Export Records
Not applicable — Wow Seafood operates as a local restaurant and does not participate in international shipments or wholesale seafood distribution.
Target Market
Wow Seafood’s primary target market includes:
- Local families and working professionals in the Atlanta suburbs
- Seafood lovers seeking value-oriented dining
- Food enthusiasts exploring fusion cuisines
- Millennials and Gen Z consumers influenced by social media food trends
- Local delivery and takeout users via DoorDash, UberEats, and Grubhub
The restaurant’s offerings cater to a wide range of palates and dietary preferences with customizable meal options.
Capabilities
- Dine-In, Takeout, and Delivery Services: Serving both casual and convenient dining preferences
- Catering for Events: Bulk ordering for gatherings and celebrations
- Menu Customization: Guests can tailor meals to individual tastes
- Digital Engagement: Active presence on Facebook and Instagram for menu updates and promotions
These capabilities allow Wow Seafood to serve a dynamic and growing customer base in an increasingly digital-first dining environment.
Certifications and Compliance
- Fully compliant with Georgia Department of Public Health Food Service Regulations
- Certified by Clayton County Health Department, maintaining A-grade inspection ratings
- Adheres to local COVID-19 sanitation protocols and health safety standards
These ensure customer confidence and operational integrity.
Customer Testimonials
“This place is a hidden gem! The shrimp and grits are to die for. Everything is seasoned perfectly, and the portions are huge.”
— Google Review
“You won’t find another spot that combines Korean BBQ and Southern fried seafood like this. My go-to spot in Ellenwood!”
— Facebook Comment
“Their Korean BBQ shrimp rice bowl is one of the best meals I’ve had in the city. Highly recommend!”
— Instagram Food Blogger, ATLfoodie_eats
Major Achievements
- Achieved viral attention through food bloggers and local influencer coverage on social media
- Featured on several “Top 10 Must-Try Seafood in ATL” local food articles
- Expanded customer base significantly through delivery platforms during pandemic periods
- Maintains one of the highest-rated seafood menus in the Ellenwood area across delivery platforms
Wow Seafood continues to establish itself as a local culinary destination with a reputation for bold flavors, innovative fusion cuisine, and excellent customer service. With its strong grassroots following and growing digital presence, the restaurant is poised for continued success in Georgia’s dynamic dining scene.