Product Offerings
Products:
Arcade Games: Fire American Boxer, Kicker, Pogo Jump DLX, NFS Heat Takedown, Popeye Boxer, To Tha Net, Tower Island, Arcade Collection
Vending Machines: Capsule Station
Photo Booths: Photoma Mini
Betson Enterprises, headquartered in Carlstadt, New Jersey, stands as a market leader in the distribution and servicing of coin-operated amusement, vending, and gaming equipment. With a robust legacy spanning over 85 years, Betson has earned its reputation as a full-service provider to the arcade and amusement industries across North America.
History and Evolution
Established in 1934, Betson Enterprises began as a modest supplier of vending machines and has since evolved into a nationwide powerhouse with 14 distribution offices across the United States. The company is part of H. Betti Industries and has steadily grown by emphasizing strong manufacturer partnerships, customer service excellence, and technical support infrastructure.
Core Business Operations
Betson specializes in the sale and distribution of a broad spectrum of products:
- Arcade and Amusement Games
- Vending Equipment
- Photo Booths
- Parts and Services
- Gaming and Redemption Systems
The company also offers financing, game room design, logistics, and installation, making it a one-stop solution for entertainment venues, family fun centers, and commercial gaming spaces.
Product and Service Portfolio
Betson carries a wide inventory of industry-leading brands and equipment. Key product categories include:
- Arcade Games: Featuring popular machines such as Fire American Boxer, Kicker, Pogo Jump DLX, NFS Heat Takedown, Popeye Boxer, To Tha Net, and Tower Island.
- Vending Machines: Notably the Capsule Station.
- Photo Booths: Including models like the Photoma Mini.
- Custom Game Room Design and Installation Services.
- Parts and Technical Support Services across the US.
Unique Selling Propositions (USP)
- National Distribution Network: 14 strategically located offices across the United States.
- In-House Financing: Betson Financial Services offers custom leasing solutions, helping clients manage cash flow while accessing premium gaming equipment.
- Technical Expertise: A comprehensive service infrastructure with certified technicians and training programs.
- Turnkey Solutions: From floor planning to installation and post-sale support, Betson offers end-to-end services.
Financial Performance
While Betson is privately held and exact financial figures are not disclosed publicly, estimates from industry analysis and equipment sales suggest annual revenues exceed $150 million. The consistent expansion of its product portfolio and nationwide footprint indicates strong financial performance and market confidence.
International Shipment and Trade Data
According to shipment data from trade intelligence platforms such as ImportYeti and Volza:
- Total Recorded Shipments: Over 650 international shipments in the last 3 years.
- Top Export Destinations: Canada, Mexico, and parts of the EU.
- Shipment Categories: Primarily coin-operated arcade and redemption games, parts, and accessories.
- Key Partners: Collaborations with top manufacturers like Raw Thrills, Coastal Amusements, and Sega.
Target Market
Betson serves a diverse client base that includes:
- Family Entertainment Centers (FECs)
- Bowling Alleys and Movie Theaters
- Arcades and Amusement Parks
- Colleges and Universities
- Hospitality and Resort Chains
- Vending Operators and Distributors
Capabilities
- Engineering Support: Expertise in gaming room configuration, equipment maintenance, and software updates.
- Logistics & Installation: Nationwide logistics with white-glove installation services.
- Leasing & Financing: Custom lease structures for different business scales.
Certifications and Compliance
Betson operates in full compliance with U.S. manufacturing, electronics, and safety standards, including:
- UL and CE Certifications on most equipment
- RoHS Compliance
- California Proposition 65 compliance for environmental safety Additionally, the company ensures ADA compliance in game room planning services.
Customer Testimonials
- “Betson helped design our entire arcade from scratch. Their team managed everything from concept to installation. Our revenue doubled within the first quarter.” — Family Fun Center Owner, Michigan
- “Top-tier machines and an incredibly helpful service team. We've been working with Betson for over a decade.” — Arcade Manager, California
Major Achievements
- Recognized as the #1 Distributor of Amusement Equipment by several arcade game manufacturers.
- Partnered with Raw Thrills for exclusive U.S. distribution of hit games like Nerf Arcade and Jurassic Park Arcade.
- Launched Betson University, a comprehensive training program for operators and technicians.
- Played a pivotal role in supplying game equipment to over 3,000 arcades and entertainment venues across North America.
Betson Enterprises continues to innovate and invest in the gaming and amusement landscape with a commitment to quality, customer satisfaction, and long-term partnerships.