Bianchi Industry S.p.A., headquartered in Verdellino, Italy, is a globally recognized leader in the design, production, and distribution of vending machines and professional coffee equipment. With a rich history and commitment to technological innovation, the company has become a prominent player in the automatic distribution sector, offering tailored solutions for vending, coffee services, and Ho.Re.Ca (Hotel, Restaurant, Café) environments.
Core Business and Offerings
Bianchi Industry operates through two primary divisions:
- Bianchi Vending – Specializing in the manufacture of automated vending machines for food, beverages, and mixed-use.
- Brasilia – A premium brand delivering high-performance professional coffee machines for cafés, restaurants, and other hospitality channels.
The company offers a wide array of products across several categories:
- Vending Machines:
- Snack Vending Machines
- Beverage Vending Machines (hot & cold)
- Combo Vending Machines (integrated solutions)
- Professional Coffee Machines:
- Traditional Espresso Machines
- Bean-to-Cup Coffee Machines
- Capsule and Pod Coffee Machines
- Coffee and Service Stations:
- Coffee Kiosks
- Modular Coffee Stations
- Breakfast and Self-Service Units for hospitality
These product lines are tailored to meet the evolving needs of operators, vending businesses, foodservice providers, and public venues.
Specialisation and USP
Bianchi Industry's strength lies in technological integration, modular design, and an intuitive user experience. Their vending and coffee systems are engineered with the latest automation, telemetry, and cloud-based solutions to ensure real-time monitoring, machine optimization, and high-efficiency service management.
Key unique selling propositions include:
- Customizable interfaces and design for client branding
- High energy efficiency standards compliant with EU regulations
- User-friendly digital displays and mobile payment integration
- Remote management capabilities through IoT-connected systems
Financial & Operational Scale
As of recent reports, Bianchi Industry maintains:
- Over 400 employees
- Operations in more than 60 countries
- Annual revenues exceeding €60 million, supported by both Bianchi Vending and Brasilia units
The company is actively expanding into emerging markets, particularly in Eastern Europe, Latin America, and Southeast Asia, while maintaining a stronghold in Western Europe.
Shipment Data
Based on global trade data and customs reports:
- Bianchi Industry consistently exports thousands of vending units annually, with key markets in Germany, France, Spain, Turkey, UAE, and China
- The company has multiple active OEM partnerships in Asia and South America
- Participates regularly in trade expos such as Venditalia, Anuga, and HOST Milano, facilitating bulk international contracts
Target Market
Bianchi Industry’s solutions cater to:
- Vending operators
- Hospitality businesses (Ho.Re.Ca.)
- Corporate and institutional canteens
- Public transport hubs and educational institutions
- Retail convenience formats and shopping malls
Their dual brand approach enables them to serve both the mass market (via vending) and premium coffee sectors (via Brasilia).
Capabilities
The company’s production facilities in Verdellino and beyond are equipped for:
- High-volume automated manufacturing
- Robotics-based assembly lines for precision vending systems
- R&D labs dedicated to user interface, energy optimization, and new coffee technology
- Integration of M2M and telemetry systems across all vending machines
Bianchi Industry also provides end-to-end services from product conception to post-sale maintenance and training.
Certifications and Compliance
Bianchi Industry meets all major European and international certifications:
- ISO 9001: Quality Management
- ISO 14001: Environmental Management
- CE Marking for all machinery
- Ecodesign-compliant components
- NSF and ETL certifications for products distributed in North America
These certifications underscore the company's commitment to product safety, sustainability, and global trade standards.
Customer Testimonials
While individual testimonials are featured through their video marketing campaigns and trade interviews, the brand enjoys broad acclaim for:
- Reliability and durability of equipment
- Modern design and user-centric interfaces
- Comprehensive after-sales support
- Custom-fit solutions for different business models
Major customers include global vending operators, European coffee franchises, and airport concessionaires.
Major Achievements
- Acquisition of Brasilia to extend reach in the premium coffee sector
- Recognized as a top exhibitor at Venditalia and HOST Milano
- Introduced next-gen vending systems with real-time telemetry and mobile payment
- Expansion into smart vending solutions integrating facial recognition, nutritional analytics, and AI-based inventory
Bianchi Industry continues to lead with an innovation-first mindset, aligning automation and Italian design with the evolving landscape of unattended retail and professional coffee service.