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Broaster Company Anthem
Genuine Broaster Chicken Demonstration
SmartTouch Ventless Fryer Preview
Pressure Fryers: Broaster 1600, Broaster 1800, Broaster 2400, E-Series 24G
Ventless Fryers: VF-2, VF-3
Food Programs: Genuine Broaster Chicken, Broaster Express, Rock County Smokehouse
Frozen Foods: Marinated and Breaded Chicken, Chicken Tenders, Wings, Popcorn Chicken, Potato Wedges
Condiments: Marinades, Coatings, Seasonings, Batters
Accessory Equipment: Instant Burger, Smokaroma, Merchandisers
Broaster Company, headquartered in Beloit, Wisconsin, is a pioneering manufacturer of commercial foodservice equipment and branded food programs, best known for its iconic Genuine Broaster Chicken. With over 65 years of experience, the company combines innovation in pressure fryer technology with turnkey food program solutions tailored for operators across the quick-service, convenience, and hospitality sectors.
Founded in 1954 by inventor L.A.M. Phelan, Broaster revolutionized the foodservice industry by developing the world’s first commercial pressure fryer. Since then, the company has expanded into a globally recognized brand with thousands of Broaster programs operating across more than 100 countries.
Broaster Company is a privately held business and a member of the American Equipment Manufacturers (AEM) association, known for its blend of engineering precision and culinary insight.
Broaster offers a diverse portfolio of equipment and foodservice programs designed to increase foodservice profitability while ensuring product consistency and speed.
Pressure Fryers
Ventless Fryers
Branded Food Programs
These programs include not only marinated and breaded chicken but also side items, branding materials, training, and POS solutions.
Frozen Foods and Ingredients
Accessory Equipment
Broaster’s equipment and food programs are found in:
The company supports over 5,000 active food program operators globally.
As a privately held manufacturer, Broaster does not publicly disclose its financials. However, market indicators and product shipment data suggest:
Broaster Company continues to lead the commercial foodservice space by combining engineering innovation, culinary quality, and brand-driven food programs. With a commitment to consistency, profitability, and operator success, Broaster stands as a legacy name in high-performance foodservice solutions.
