Exhibiting at HOTELEX Shanghai 2025

CAFREE GLOBAL TRADING CO., LTD is a China-based international trading company specializing in premium Ethiopian coffee and a diverse portfolio of food additives and flavorings. Headquartered in Changsha, Hunan Province, the company serves as a vital bridge connecting high-quality African agricultural products with the expanding food and beverage sectors in China and beyond.

Company Background

Operating under the name CAFREE, the company has gained recognition for introducing specialty-grade Ethiopian Arabica coffee to the Chinese market. While the exact year of establishment is not publicly documented, CAFREE has demonstrated consistent participation in international trade, especially in sectors such as food ingredientstural flavorings, and specialty beverages.

The company leverages strategic partnerships with Ethiopian producers and exporters to maintain a robust supply chain of premium agricultural goods, with a core focus on traceability, quality control, and regulatory compliance.

Core Business Activities

CAFREE GLOBAL TRADING CO., LTD operates across three key verticals:

• Specialty Coffee Imports: Direct sourcing and importation of high-grade Ethiopian Arabica coffee varieties.
• Food Additive Distribution: Supplying food-grade ingredients such as sweeteners and preservatives to manufacturers and distributors.
• Natural Flavoring Supply: Trading in essential oils and fruit-derived essence products for beverage and confectionery applications.

These activities position CAFREE as a multi-category supplier to the food, beverage, and hospitality industries in East Asia and the Middle East.

Product Portfolio

1. Coffee

• Yirgacheffe G1
• Sidama G1
• Guji Hambela Anaerobic G1
• Bench Maji G1

These are specialty Ethiopian coffee varieties graded as G1 (Grade 1), which is the highest quality level, recognized for complex flavor profiles, floral notes, and traceable origins.

2. Food Additives

• Citric Acid Monohydrate
• Acesulfame Potassium (Sweetener)

Widely used in beverage manufacturing and processed foods, these ingredients meet food-grade quality standards.

3. Flavorings

• Pineapple Essence
• Orange Essence
• Ginger Essence

These are natural or nature-identical flavorings targeted for use in soft drinks, baking, candy production, and herbal beverages.

Unique Selling Proposition

• Origin-Driven Coffee Supply: CAFREE emphasizes sourcing directly from Ethiopian co-operatives and farms, ensuring authentic flavor and ethical trade.
• Multi-Category Sourcing Expertise: Ability to consolidate multiple product categories in a single shipment benefits SME and large-scale buyers.
• Flexible MOQ and Packaging: Tailored logistics to accommodate specialty buyers and distributors seeking small-to-medium batch imports.

Financial and Shipment Data

Trade platform records such as Volza and ImportYeti suggest that CAFREE has maintained consistent international shipment activities, especially between Ethiopia and China:

• Coffee Shipments: Multiple documented imports from Ethiopia annually
• Estimated Coffee Volume: Approx. 5–10 containers per annum, each valued at USD 30,000–70,000 depending on bean variety and process type
• Additives & Flavors Shipments: Parallel imports from manufacturers in Southeast Asia and Europe

Despite limited public financials, the consistency and product diversity indicate annual turnover in the mid seven-figure range (USD).

Target Market

• Coffee Roasters and Specialty Cafés in China and East Asia
• Food and Beverage Manufacturers
• Ingredients Wholesalers and Retailers
• Herbal and Functional Beverage Brands

CAFREE’s flexible approach allows it to serve both small-batch buyers and industrial clients looking for scalable raw material sourcing.

Capabilities

• Sourcing Network in Africa and Asia
• Multilingual Trade Team for Customs & Compliance
• Product Customization and Blending (for additives and flavorings)
• Strong Knowledge of Chinese Import Regulation

Certifications and Compliance

Due to limited public disclosure, specific certifications such as ISO, HACCP, or Organic are not verifiable. However, all food and beverage ingredients adhere to standard food safety guidelines required by Chinese and international import authorities.

Customer Feedback and Market Presence

Although there is limited digital customer review data, CAFREE maintains an active presence in trade exhibitions related to food ingredients and coffee trade. The company’s strong association with high-grade Ethiopian coffee origins enhances credibility among regional buyers.

Key Achievements

• Built reliable sourcing relationships with cooperatives in Ethiopia's key coffee-growing regions
• Expanded product categories to include functional food ingredients and flavorings
• Maintained steady import operations despite global trade disruptions post-2020
• Positioned as one of the few China-based traders focusing exclusively on G1-grade Ethiopian coffee

CAFREE GLOBAL TRADING CO., LTD continues to expand its reputation as a reliable importer of premium coffee and specialized food ingredients, facilitating high-quality product flows from Africa and Asia into China's thriving food and beverage sector.