Exhibiting at World Tea Expo 2025

Counter Intelligence is a premier custom epoxy countertop manufacturer based in Mont Belvieu, Texas, specializing in bespoke, durable, and visually stunning surfaces for residential, commercial, and DIY applications. With a commitment to design innovation, artisan craftsmanship, and high-performance materials, the company has established itself as a leader in the rapidly growing decorative surface industry.

Core Business

The core focus of Counter Intelligence is the design, fabrication, and installation of epoxy countertops, offering both fully custom projects and DIY epoxy resurfacing kits. Their portfolio spans from high-end residential kitchens to large-scale commercial installations, all handcrafted and built to endure. By combining artful aesthetics with industrial-grade durability, the company addresses both form and function across a range of customer segments.

Product and Service Offerings

Counter Intelligence offers a comprehensive lineup of products and services:

• Residential Epoxy Countertops

  • Kitchen countertops with seamless, stone-like finishes
  • Custom bathroom vanities with waterproof, heat-resistant surfaces
  • Fireplace mantels and home bar tops

• Commercial Epoxy Solutions

  • Restaurant bars, office desks, retail counters, and reception areas
  • Non-porous, easy-to-clean surfaces compliant with hygiene standards
  • Fully custom fabrication and on-site installation

• DIY Epoxy Kits

  • Calacatta Ivy Epoxy Resurfacing Kit: Imitates luxury marble
  • Hand Marble Epoxy Resurfacing Kit: Artisan-style swirling patterns
  • Accessories Kit: Includes resin, hardener, pigments, gloves, and tools

Kits are designed for consumer-level ease while maintaining professional-grade quality. Full-color instructions and online video tutorials are included to guide the application process.

Specialization and USP

Counter Intelligence’s unique selling proposition lies in its mastery of epoxy as an artistic and functional medium. Their countertops deliver:

• Visual Elegance: High-end mimics of granite, marble, and quartz
• Durability: Impact-resistant, scratch-resistant, and non-porous epoxy formulations
• Custom Craftsmanship: Each piece is poured, colored, and sealed by skilled artisans
• Eco-Conscious Production: Reduced material waste compared to stone slabs
• Affordability: Cost-effective alternatives to natural stone without compromising on appearance or longevity

These attributes make epoxy surfaces ideal for homeowners seeking luxury on a budget, or businesses seeking customized brand-driven aesthetics.

Financial Performance

While Counter Intelligence is a privately held company and does not publish its financial data, available indicators suggest consistent growth:

• DIY kits have contributed to a 65% increase in direct-to-consumer sales over the past two years
• Commercial contracts with restaurants and developers across Texas and nearby states
• Expanding e-commerce presence with repeat order rates over 40%
• High customer satisfaction resulting in significant referrals and organic growth

The growing trend toward home renovation and custom interiors has significantly fueled demand.

Shipment Records

Product fulfillment and logistics are structured as follows:

• Custom countertops are fabricated in Mont Belvieu and installed regionally
• DIY kits are shipped nationwide via UPS and FedEx with tracking and customer support
• Lead time for kits: 3–5 business days
• Lead time for custom projects: 2–4 weeks post-consultation and design approval
• All shipments are packed with protective foam and tamper-proof seals

Bulk orders and wholesale programs are available for builders and designers.

Target Market

Counter Intelligence caters to a wide range of customer profiles:

• Homeowners and Interior Designers seeking custom, modern surfaces
• DIY Enthusiasts who want to upgrade countertops without hiring contractors
• Restaurant and Retail Chains in need of branded or high-durability surfaces
• Hospitality and Office Designers seeking custom reception desks and service counters
• Builders and Developers looking for cost-effective but luxurious material alternatives

The brand appeals to audiences that prioritize design flexibility, low maintenance, and visual appeal.

Capabilities

• In-House Design Team: Offers custom renderings and material selection consultations
• Fabrication Facility: Equipped for hand-pouring, curing, and polishing
• On-Site Installation: Trained crews for large-scale and precision installations
• E-Commerce Platform: Integrated Shopify backend for seamless kit orders
• Customer Support: Phone and email support for product guidance and technical queries

Online resources such as video walkthroughs and downloadable PDFs support product education and DIY application.

Certifications and Compliance

• Epoxy materials meet FDA standards for food-contact surfaces
• Complies with OSHA safety standards in material handling and shop operations
• All commercial installations adhere to ADA and local building codes
• Products are VOC-compliant, reducing indoor air quality impacts

Customer Testimonials

Counter Intelligence has developed a loyal following across consumer and commercial segments:

“Our kitchen went from dated to dazzling. The Calacatta Ivy kit was easy to use and looks like something out of a luxury showroom.”
— Rachel F., Homeowner, Dallas, TX

“They delivered exactly what we envisioned for our restaurant bar—custom colors, stunning finish, and durable enough for daily use.”
— Juan M., Bar Owner, Houston, TX

Major Achievements

• Installed over 5,000 linear feet of custom epoxy surfaces since founding
• Launched a nationwide DIY epoxy kit line, now a top seller in its category
• Featured in local Texas home design showcases and industry expos
• Earned 4.9/5 average customer rating across social media and Google Reviews
• Partnered with contractors and builders for new residential and commercial developments

Counter Intelligence continues to raise the bar for epoxy craftsmanship, blending aesthetic luxury with long-lasting performance. Whether custom-installed or applied at home, their surfaces transform spaces with style and substance.