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Exhibiting at Thaifex - Anuga Asia 2025

8-V17
IMPACT Muang Thong Thani
27 May - 31 May, 2025

Product Offerings

Product Categories:

Frozen Seafood, Condiments and Sauces, Sushi Products, Seasonings, Japanese Foodstuff, Spices and Seasonings, Drinks

Products:

Sauces: Yakiniku Ichiban (BBQ Sauce), Teriyaki Sauce, Sriracha BBQ Sauce

Seasonings: Aji Shio-Kosho (Salt-Pepper Seasoning), Curry Hot Pot Soup Base, Xiang La Hot Pot Soup Base

Soups: Kimuchi Nabe Soup, Motsu Nabe Soup, Chanko Shoyu & Miso Hot Pot Soup Base

Dressings: Salad Dressings

Beverages: Aojiru (Green Vegetable Juice)

Product Gallery:

1L Big Size Souce Bottle(Grilled Eel Sauce、Wasabi Dressing、Wasabi Steak Sauce)

1L Big Size Souce Bottle(Grilled Eel Sauce、Wasabi Dressing、Wasabi Steak Sauce)

AJIKO GB

AJIKO GB

Hot pot soup series

Hot pot soup series

Small Size Souce Bottle(Yuzu BBQ sauce; Wasabi BBQ sauce; Teriyaki sauce)

Small Size Souce Bottle(Yuzu BBQ sauce; Wasabi BBQ sauce; Teriyaki sauce)

Daisho Co., Ltd. is a renowned Japanese manufacturer and exporter of sauces, seasonings, soups, and functional beverages, best known for its Yakiniku Ichiban BBQ Sauce and hot pot soup bases. With a long-standing legacy in delivering authentic Japanese flavors to homes and restaurants globally, Daisho has built a significant presence both in Japan and across international markets.

Company Overview

Founded in 1966 and headquartered in Tokyo, Japan, Daisho Co., Ltd. started as a regional seasoning manufacturer and has since grown into a major player in the global food condiment industry. The company combines traditional Japanese culinary techniques with modern food processing technologies to develop high-quality, versatile products tailored for both household and professional use.

With multiple manufacturing facilities and R&D centers, Daisho ensures a steady stream of innovation and product refinement to meet changing consumer preferences and market trends.

Core Business Activities

Daisho’s key business operations include:

  • Manufacturing of sauces, seasonings, soup bases, and beverages
  • Exporting Japanese food products to over 20 countries
  • Private label manufacturing for international partners
  • Product innovation through dedicated food R&D labs

Its vertically integrated model allows for control over the sourcing, formulation, and packaging of its products, ensuring strict quality standards.

Product & Service Offerings

Daisho’s diverse product portfolio covers a broad range of food categories:

  • Sauces

    • Yakiniku Ichiban BBQ Sauce
    • Teriyaki Sauce
    • Sriracha BBQ Sauce
  • Seasonings

    • Aji Shio-Kosho (Salt-Pepper Blend)
    • Hot Pot Soup Bases (Curry, Xiang La, Kimuchi, Motsu, Chanko)
  • Soups

    • Kimuchi Nabe Soup
    • Motsu Nabe Soup
    • Chanko Nabe Shoyu & Miso
  • Dressings

    • Japanese-style Salad Dressings
  • Functional Beverages

    • Aojiru (Green Vegetable Juice) with health-promoting properties

These products cater to both the B2C and B2B segments, including grocery retailers, foodservice operators, and international distributors.

Specialization and Unique Selling Proposition (USP)

Daisho’s unique value lies in:

  • Authentic Japanese flavor profiles, tailored for global palates
  • High-quality raw materials, sourced from trusted suppliers in Japan
  • Innovation in hot pot and grilling sauces, a niche they pioneered in Japan
  • Convenient packaging sizes for both consumers and professional kitchens

Additionally, Daisho’s sauces are widely appreciated for replicating restaurant-grade taste at home, driving strong sales in retail chains.

Financial Performance

While the company does not publicly disclose detailed financials, industry reports and export data highlight:

  • Over 10 million bottles of Yakiniku Ichiban sold annually
  • Present in major Japanese retail chains such as Aeon, Ito Yokado, and Seiyu
  • Estimated annual revenue surpassing JPY 10 billion (~USD 65 million)
  • Strong export growth in Southeast Asia, especially in Thailand, Taiwan, and Vietnam

Export & Shipment Records

Based on global trade data platforms and business registries:

  • Active export destinations include Singapore, South Korea, the United States, Australia, and the Philippines
  • Private label partnerships with overseas brands for Asian-style sauce segments
  • Regular participation in international trade fairs like FOODEX JAPAN and SIAL

The company’s adaptability to local taste preferences has significantly contributed to its export success.

Target Markets

Daisho’s products are strategically positioned for:

  • Retail supermarkets and hypermarkets
  • Asian grocery stores and specialty importers
  • Restaurants and foodservice operators
  • Online food platforms and e-commerce

Its ability to develop and adapt products to local regulations and tastes makes it a preferred partner globally.

Capabilities

  • Advanced manufacturing plants in Fukuoka and other regions
  • In-house R&D laboratories for flavor and formula development
  • Automated bottling and packaging systems for large-scale production
  • Compliance with international food safety and export protocols

Certifications & Compliance

Daisho ensures adherence to both domestic and international standards:

  • ISO 22000 Certified food safety systems
  • HACCP Certified manufacturing processes
  • Halal Certification for selected product lines for Muslim-majority markets
  • Japanese Agricultural Standards (JAS) Compliant

These certifications have enabled Daisho to maintain trust and credibility in highly regulated markets.

Customer Testimonials

From food distributors and culinary experts:

  • “Daisho’s BBQ sauces have become a staple in our product lineup. Authentic and adaptable.” — Distributor, Singapore
  • “Their hot pot soup bases are a hit in our restaurants—consistent flavor and easy to use.” — Restaurant chain owner, Bangkok

Achievements

  • Pioneered the concept of pre-packaged hot pot soup bases in Japan
  • Named one of the Top 100 Mid-Sized Food Brands in Japan (Nikkei, 2023)
  • Successfully launched over 50 SKUs in international markets over the last decade
  • Collaborated with culinary schools and chefs to develop export-friendly recipes

With an unwavering commitment to authenticity, innovation, and international expansion, Daisho Co., Ltd. continues to be a leading ambassador of Japanese culinary culture to the world.