Confectionery
Classic Vanilla Marshmallows: Regular and Mini sizes
Seasonal Flavored Marshmallows: Pumpkin Spice, Maple, Peppermint
Marshmallow Cream: Plant-based creamy spread
Campers Jumbo Marshmallows: Large-sized marshmallows for roasting
Dandies Marshmallows is a pioneering American vegan confectionery brand dedicated to crafting plant-based, gelatin-free marshmallows that offer all the taste and texture of traditional marshmallows without any animal-derived ingredients. Owned by Chicago Vegan Foods, the brand is headquartered in Chicago, Illinois, and has become a household name among consumers seeking ethical, allergen-friendly, and delicious alternatives to conventional sweets.
Launched in the early 2000s, Dandies was born from a mission to offer a clean, compassionate version of one of America’s most beloved treats—marshmallows. As the first company to produce a 100% vegan marshmallow commercially in the U.S., Dandies has led the market segment with innovation, transparency, and flavor. Its products are now available across the United States and in several international markets, catering to a diverse audience of vegans, vegetarians, allergy-sensitive consumers, and food lovers alike.
Dandies produces a broad selection of plant-based marshmallow products made without gelatin, artificial flavors, or high-fructose corn syrup. All products are Non-GMO Project Verified, Kosher, and free from common allergens like dairy, nuts, and gluten.
These products are distributed through natural grocery chains (Whole Foods, Sprouts), conventional retailers (Target, Kroger), and online channels including Amazon and Thrive Market.
Dandies differentiates itself with:
As a result, Dandies has developed a loyal following among vegan families, health-conscious shoppers, and ethical consumers who seek inclusive and sustainable sweets.
Dandies products are available in over 5,000 retail locations across North America, including:
Additionally, the brand has expanded its export operations to Canada, UK, and Australia, targeting international markets where vegan product demand is on the rise.
Dandies products are compliant with multiple health and ethical standards, including:
Their manufacturing facilities operate under FDA and GFSI-compliant food safety standards, with full allergen control and transparency protocols in place.
While Dandies’ financials are not disclosed separately from Chicago Vegan Foods, the company has seen double-digit annual growth rates in the past 5 years, driven by rising demand for plant-based and allergen-free confections.
Based on market analysis and import-export data platforms, Dandies is estimated to ship over 1 million units annually, with an average product value ranging from USD $3.99 to $6.99. Its wholesale operations extend to foodservice and private-label clients as well.
Dandies caters to a diverse and growing audience, including:
Social media engagement and customer reviews show strong brand loyalty, especially among families and influencers promoting clean-eating and plant-based diets.
Dandies is widely regarded as a category leader in the plant-based sweets segment. The brand frequently engages in:
Customer reviews across platforms like Amazon and Thrive Market consistently rate Dandies 4.7 stars or higher, praising its taste, texture, and commitment to ethical sourcing.
Dandies Marshmallows continues to redefine what confectionery can look like in a sustainable, inclusive, and health-conscious future. With an unwavering commitment to ethical manufacturing and product innovation, the brand is well-positioned for continued growth in the global plant-based market.
