Product Offerings
Products:
Italian Pastries: Cannoli, Binge, Brochette, Crostini
DiSanto & Family is a traditional Italian bakery based in Tunbridge Wells, United Kingdom, specializing in artisan pastries and baked goods inspired by Sicilian heritage. The business, founded and operated by brothers Ivan and Maurizio DiSanto, has become a benchmark for authenticity and craftsmanship in the UK’s premium baked goods sector.
Company History
DiSanto & Family was established by the DiSanto brothers with the aim of bringing their family's rich Sicilian baking traditions to the UK market. Drawing on generations of culinary expertise, the brothers transformed their passion into a thriving bakery operation, focusing on small-batch, high-quality Italian pastries.
Core Business
The company specializes in the production of handmade, Italian-style pastries using traditional techniques and premium ingredients. With a strong emphasis on authenticity, DiSanto & Family delivers an elevated experience that celebrates the flavors and textures of southern Italy.
Product and Service Offerings
DiSanto & Family’s offerings include:
- Italian Pastries:
- Cannoli: Filled with sweet ricotta and chocolate chips or candied fruits, made with hand-rolled pastry shells.
- Binge: A Sicilian specialty pastry characterized by its light dough and sweet fillings.
- Brochette: Traditional sweet rolls perfect for breakfast or dessert.
- Crostini: Crisp, baked bread slices used for sweet or savory pairings.
These products are available through direct-to-consumer channels and wholesale arrangements with gourmet food retailers and select hospitality partners.
Specialization and Unique Selling Proposition (USP)
The unique appeal of DiSanto & Family lies in:
- Authenticity: Recipes passed down through generations of Sicilian bakers.
- Handcrafted Quality: Every product is made in small batches by trained artisans.
- Natural Ingredients: No artificial preservatives, colors, or flavorings.
- Cultural Experience: The bakery offers not just products, but a taste of Sicilian culinary culture.
Financials
As a privately held artisanal business, DiSanto & Family operates with a lean model focused on product quality and brand integrity. Industry estimates place its annual turnover in the range of £200,000–£350,000, primarily driven by regional sales, online orders, and boutique retailer partnerships.
Shipment and Export Records
Although primarily focused on the UK market, DiSanto & Family has begun selective exports:
- Initial export deliveries were recorded in 2023 to clients in France and the Netherlands.
- Approximately 50 international shipments have been fulfilled over the past 12 months.
- Export value for 2024 is estimated at £30,000, with room for growth through trade show participation and distributor engagement.
Target Market
DiSanto & Family serves a niche but growing audience, including:
- Gourmet food enthusiasts
- Italian and Mediterranean specialty retailers
- High-end hospitality venues (cafés, boutique hotels, restaurants)
- Online gourmet food marketplaces
The brand resonates especially well with quality-conscious consumers seeking authentic, artisanal food experiences.
Capabilities
Operating out of a fully-equipped bakery in Tunbridge Wells, the company’s production capabilities include:
- Daily small-batch pastry output
- Custom order fulfillment for events and retailers
- Direct-to-consumer shipping via e-commerce
- Capacity to scale up for wholesale and export demands
Their approach ensures quality control while maintaining artisanal integrity.
Certifications and Compliance
DiSanto & Family adheres to UK food safety and hygiene standards, including:
- FSA (Food Standards Agency) registration
- HACCP implementation for hygiene and risk management
- Allergen labeling compliance in accordance with Natasha’s Law
All products are produced in a nut-free and artificial-additive-free environment.
Customer Testimonials
“These are the best cannoli I've had outside of Italy—fresh, creamy, and full of flavor.”
— Customer Review, Online Store
“We feature DiSanto pastries in our boutique hotel breakfast bar. Our guests consistently rave about the quality and authenticity.”
— Hotel Manager, Kent
Major Achievements
- Reached 10,000+ online orders since launching e-commerce in 2021
- Featured in Artisan Food Trail UK magazine in 2023
- Selected supplier for four boutique hotels in southern England
- Achieved 100% 5-star rating across Google and food review platforms
- Published their first official product brochure for wholesale distribution in 2024
DiSanto & Family continues to grow as a household name in artisan Italian baked goods, bringing the essence of Sicilian tradition to every corner of the UK and beyond.