Foshan Caria Electric Appliance Co., Ltd., operating under the globally recognized brand HiBREW, is a leading manufacturer and exporter of high-quality coffee machines and related appliances. Based in Foshan, Guangdong Province, China—a hub for home appliance manufacturing—Caria Electric has earned a strong reputation for innovation, user-centric product design, and consistent quality in the global coffee equipment market.
Core Business and Product Portfolio
Foshan Caria specializes in the research, development, production, and export of coffee machines and accessories. The company’s portfolio includes:
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Coffee Machines
- Capsule Coffee Machines – Compatible with multiple capsule types (e.g., Nespresso, Dolce Gusto).
- Semi-Automatic Espresso Machines – Featuring 15 to 20 bar pressure systems for café-style coffee.
- Fully Automatic Coffee Makers – With built-in grinders, milk frothing systems, and touch screen interfaces.
- Multi-Function 3-in-1 Machines – Combining capsule, ground coffee, and pod options in one unit.
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Coffee Grinders
- Electric burr grinders tailored for consistent grinding for espresso or drip coffee.
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Milk Frothers
- Automatic milk frothing devices for lattes and cappuccinos.
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Coffee Accessories
- Reusable filters, tampers, coffee scoops, and cleaning tools.
These products are marketed under the proprietary brand HiBREW, which is widely sold across e-commerce platforms and global distribution channels.
Manufacturing Capabilities
Caria Electric operates a vertically integrated production facility featuring:
- Automated assembly lines
- R&D laboratories for appliance innovation
- Injection molding equipment
- Component testing and quality control systems
Production capacity is aligned with high-volume OEM/ODM requirements, with customization support for international clients. The company provides full services from industrial design to packaging and logistics support.
Global Export Markets
HiBREW products are sold in over 60 countries, with a strong presence in:
- Europe – Germany, UK, France, Spain
- North America – United States, Canada
- Asia – Japan, South Korea, Southeast Asia
- South America and Middle East
The brand’s success is driven by competitive pricing, appealing design, multilingual product support, and reliable after-sales service.
E-commerce and Digital Presence
HiBREW has established a prominent position in the global online retail market, with active sales through:
- Alibaba – Verified Gold Supplier
- Amazon, AliExpress, and other B2C platforms
- Direct brand presence on retail and social platforms
The company invests heavily in product photography, video demonstrations, and influencer collaborations to enhance its brand identity.
Financial and Market Insights
While specific revenue data is undisclosed, trade metrics and e-commerce performance indicate:
- Estimated annual revenue: USD 10–20 million
- Over 300,000 units sold annually across various machine models
- Repeat order rate exceeds 60% in B2B partnerships
Caria has seen steady growth, particularly in the capsule coffee machine and automatic espresso maker segments, supported by rising global demand for home barista equipment.
Certifications and Compliance
Foshan Caria ensures full compliance with global regulatory requirements. Key certifications include:
- CE Certification – European Union
- RoHS Compliance – Environmental standards
- LFGB & FDA – Food safety standards for machine components
- ISO 9001:2015 – Quality Management Systems
Each unit undergoes rigorous quality checks and safety tests before shipment.
Competitive Advantages
- Innovative Multi-Function Machines – HiBREW leads the segment in 3-in-1 and 5-in-1 machines.
- Strong OEM/ODM Capabilities – Flexible customization options for private label clients.
- Compact, Stylish Design – Sleek form factors tailored for modern kitchen spaces.
- Efficient Global Distribution – Strong logistics and fulfillment partnerships enabling timely delivery.
Brand Recognition and Customer Engagement
HiBREW is increasingly recognized as a top-tier home coffee brand across Europe and Asia. The company actively engages in:
- Product launch videos and tutorials
- Consumer feedback integration for R&D
- International trade shows and digital expos
Their machines are frequently rated highly for value, ease of use, and multi-functionality by consumers and reviewers alike.
Summary of Business Strengths
- Specializes in advanced home and commercial coffee machines.
- Operates the HiBREW brand with global recognition across 60+ countries.
- Offers full-service OEM/ODM capabilities with scalable production.
- Certified to international standards including CE, RoHS, and FDA.
- Strong e-commerce and digital marketing presence, driving global sales.
Foshan Caria Electric Appliance Co., Ltd. continues to elevate the global coffee experience through smart appliance engineering, design innovation, and a dedication to quality in every cup.