Product Offerings
Products:
Frozen Products: Frozen Pizza, Frozen Cake, Frozen Snacks
Ready Meals: Ready-to-eat Meals
Other Frozen Food: Assorted Frozen Food Items
Fujian Xinmeichen Food Co., Ltd. is a leading manufacturer and exporter of frozen convenience foods based in Fuzhou, Fujian Province, China. With a strong focus on innovation and food safety, the company has carved a niche in the frozen food sector, particularly in the categories of frozen pizza, cakes, snacks, and ready-to-eat meals. Its products cater to both domestic and international markets, making Xinmeichen a trusted partner in the global frozen food supply chain.
Company Overview
Founded in 2012, Fujian Xinmeichen Food Co., Ltd. has over a decade of experience in the frozen food industry. Located in Fuzhou, the capital city of Fujian Province, the company benefits from efficient logistics and proximity to major ports, ensuring timely international shipments. Its core philosophy centers around quality, taste, and nutrition—values reflected in its rapidly expanding product portfolio.
Product Portfolio
Xinmeichen Food specializes in manufacturing a wide variety of frozen foods under its flagship brand Xinmeichen. The key product categories include:
-
Frozen Products:
- Frozen Pizza
- Frozen Cakes (including sponge, layered, and cheese cakes)
- Frozen Snacks (such as stuffed buns and pastry rolls)
-
Ready Meals:
- Ready-to-eat meal boxes suitable for microwave and steam heating
-
Other Frozen Food Items:
- Assorted custom-formulated items based on client specifications
These products are developed to meet modern consumer demands for convenience, taste, and quality, with particular emphasis on food safety and nutritional value.
Core Competencies and Differentiators
Xinmeichen's strengths lie in its ability to offer:
- OEM & ODM Capabilities: Custom recipe development, packaging, and branding services for global clients
- Cold Chain Logistics: End-to-end frozen food logistics ensuring product integrity
- Flexible Production: Rapid scale-up of production capacity based on seasonal and client demands
The company prides itself on developing frozen foods that retain their original taste, texture, and nutrition even after prolonged storage and reheating.
Certifications and Quality Assurance
Xinmeichen maintains rigorous food safety standards and complies with both national and international regulatory frameworks. Key certifications include:
- HACCP (Hazard Analysis and Critical Control Points)
- ISO 22000 (Food Safety Management System)
- QS Certification by Chinese authorities
- Halal Certification for selected products
These certifications underscore the company’s commitment to delivering safe, hygienic, and high-quality frozen food products.
Manufacturing and Infrastructure
- Factory Area: Over 20,000 square meters of production and storage facilities
- Production Capacity: Estimated at 10,000+ metric tons per year across all product categories
- Advanced Equipment: Multiple automated production lines for frozen baked goods and ready meals
- Workforce: More than 150 employees, including skilled technicians, food scientists, and quality control professionals
The company also maintains cold storage units and packaging lines that support both large-scale and custom-batch production.
Export and Shipment Data
Fujian Xinmeichen Food Co., Ltd. exports to various international markets including Southeast Asia, the Middle East, Russia, and parts of Europe. Based on data from ImportYeti and Volza:
- Annual international shipments: Approximately 100–150 containers per year
- Frequent buyers include importers of Asian frozen foods, restaurant chains, and distributors catering to retail supermarkets
The company’s frozen pizza and snack categories are among its most popular exports.
Market Position and Target Segments
Xinmeichen targets:
- Supermarkets and grocery chains
- Foodservice providers and catering companies
- Distributors of convenience and frozen food
- E-commerce food delivery platforms
Its market strategy focuses on high-turnover food categories, competitive pricing, and private label flexibility for international clients.
Customer Reputation
While public-facing reviews are limited, B2B trade platforms indicate:
- High client retention and reorder rates
- Consistent feedback on taste, packaging integrity, and timely shipment
- Reputation for being responsive and adaptable in custom orders
The company is often selected for pilot launches of frozen food SKUs due to its agility in new product development.
Achievements
- Recognized as a rising star in frozen foods manufacturing in Fujian Province
- Featured in local food industry expos and national-level trade events
- Successfully launched multi-SKU product lines under both own brand and client OEM brands
Fujian Xinmeichen Food Co., Ltd. continues to build its global footprint by blending culinary innovation with stringent quality control, making it a competitive force in the international frozen food industry.