Exhibiting at HRC London 2025 (Hotel, Restaurant, Catering)

Founded in 1999 and headquartered in London, United Kingdom, Funkin Cocktails has cemented itself as a market leader in premium pre-mixed cocktail solutions for both consumers and hospitality professionals. As part of the global beverage giant AG Barr plc, Funkin Cocktails combines mixology expertise with innovation, enabling bar-quality cocktails to be served effortlessly across the globe.

Core Business and Offerings

Funkin Cocktails operates in the food and beverage sector with a specific focus on:

• Nitro Cans: Pre-mixed canned cocktails that use nitrogen infusion to deliver a freshly-shaken cocktail experience. Popular variants include:

  • Passion Fruit Martini
  • Strawberry Daiquiri
  • Piña Colada
  • Espresso Martini
  • Amaretto Sour
  • Peach on the Beach
  • Pink Gin Fizz
  • Spiced Rum Zombie

• Cocktail Mixers: High-quality mixers for bartenders and at-home consumers. Best-sellers include:

  • Mojito
  • Margarita
  • Cosmopolitan
  • Piña Colada
  • Strawberry Daiquiri

• Purées and Syrups: Designed for professional bartending and food applications. Available in:

  • Raspberry
  • Mango
  • Lime
  • Passion Fruit
  • Lemon

• Cocktail Extras: Branded shakers, garnishes, and bar tools.

The company’s diverse range serves both the on-trade (bars, restaurants, hotels) and off-trade (retail and e-commerce) segments.

Unique Selling Proposition

Funkin’s success is anchored in its commitment to authenticity, flavor consistency, and bartender trust. Key USPs include:

• Use of 100% real fruit in purées with no artificial additives.
• Nitro Can Technology that mimics the shake-and-pour style of mixology.
• Custom formulations for speed and efficiency in high-volume venues.

The company’s Funkin PRO line is used by over 8,000 bars and restaurants across the UK, making it a dominant player in the hospitality sector.

Target Market

Funkin caters to:

• Hospitality Professionals: Including bars, clubs, hotel chains, and fine-dining establishments.
• Retail Consumers: Through supermarkets like Tesco, Sainsbury’s, Asda, and online channels.
• Event & Catering Businesses: Providing efficient cocktail service for high-footfall environments.

With growing demand in North America, Europe, and the Middle East, Funkin is scaling its export strategy to serve global markets.

Certifications and Quality Assurance

Funkin maintains rigorous quality standards across all production lines:

• Certified to BRCGS Global Food Safety Standards.
• In-house R&D and Innovation Lab to formulate and test new cocktails.
• ISO-certified manufacturing facilities under AG Barr plc operations.

All product lines meet UK and EU food regulatory requirements and are subject to continuous quality monitoring.

Shipment and Distribution Capabilities

With strong backing from AG Barr, Funkin Cocktails has well-established logistics and distribution capabilities. According to ImportYeti and Volza:

• Funkin has completed over 1,200 international shipments since 2020.
• Primary export destinations include USA, Canada, Germany, UAE, and Australia.
• Average shipment value ranges between £15,000–£60,000, depending on order size and SKUs.

The company leverages AG Barr’s existing distribution network to maintain optimized cold-chain and dry-logistics routes globally.

Financial Overview

As a division of AG Barr, Funkin Cocktails contributes significantly to the group’s performance. AG Barr’s annual report for 2024 revealed:

• Funkin Cocktails delivered double-digit revenue growth, exceeding £30 million in annual sales.
• It remains one of the fastest-growing business units under AG Barr’s umbrella, driven by innovation and retail penetration.

Achievements and Recognition

• Winner of The Grocer New Product Award 2023 for Nitro Cans.
• Recognized in the Top 50 Most Innovative Food & Drink Brands in the UK (FoodBev Media).
• Featured in global events like London Cocktail Week, Imbibe Live, and Bar Convent Berlin.
• Secured long-term listings with major UK retailers and leading on-trade distributors.

Customer Testimonials

Across Trustpilot and hospitality trade forums, Funkin Cocktails has been consistently praised for:

• Superior product taste and convenience.
• Reliability in supply and stock availability.
• Strong brand support through training, recipes, and marketing material.

Its Nitro line, in particular, receives acclaim from busy bartenders who highlight its ability to save up to 30 seconds per serve, significantly improving service speed during peak hours.

Funkin Cocktails continues to shape the future of mixology with bold flavors, functional innovation, and an unwavering commitment to quality.