Get Taste Thai Co., Ltd., headquartered in Bangkok, Thailand, is an emerging food technology company pioneering the fusion of traditional Thai herbal ingredients with modern functional food formats. Through its flagship brand GET THA™, the company is redefining Thai wellness and cuisine through innovative product development, digital integration, and strategic collaborations with academic institutions and global expos.
Core Business and Specialization
Get Taste Thai operates at the intersection of food science, wellness innovation, and premium Thai culinary experience. The company’s key areas of specialization include:
- Herbal-based functional beverages and supplements
- Frozen ready-to-eat (RTE) Thai meals and desserts
- Gourmet Thai catering for high-end corporate and cultural events
- OEM and product development collaboration with research institutions
Leveraging traditional Thai medicinal knowledge and scientific validation, the company delivers modern wellness experiences without compromising cultural authenticity.
Product and Service Portfolio
1. Herbal Effervescent Tablets (GET THA™)
- Fruit-infused Thai herbal fizz tablets combining tamarind, lemongrass, bael, and roselle
- Functional claims supported by NSTDA and Chulalongkorn University research
- Sugar-free, vegan, gut-friendly, and rich in antioxidants
- Positioned for global wellness and nutraceutical markets
2. Frozen Ready-to-Eat Thai Meals
- Thai curries (green curry, massaman, red curry)
- Classic desserts such as mango sticky rice and black glutinous rice with coconut milk
- Vacuum-sealed and flash-frozen for premium export and domestic gourmet convenience
3. Catering & Meal Solutions
- Customized Thai meal experiences for corporate events, embassies, exhibitions
- On-demand service including chef consultancy and live station execution
- Collaborations with diplomatic missions and cultural institutes in the UK and ASEAN
4. OEM/Research-Based Product Development
- Co-creation of health food and herbal supplements
- Access to certified Thai herb databases and academic R&D partners
- Regulatory pathway support for dietary supplement registration
Financial and Market Insights
While privately held and early-stage, Get Taste Thai is backed by grants and R&D support from government and academic bodies. Indicators of growth include:
- Participation in global expos such as Techsauce Global Summit, London Tech Week, and Bangkok Design Week
- Product co-pilot initiatives with Chulalongkorn University Food Innovation Center
- Target market growth in Asia-Pacific and EU wellness retail, including e-commerce and boutique food stores
The herbal fizz segment is projected to reach CAGR of 8–10% in Southeast Asia, aligning with Get Taste Thai’s health-centric innovation.
Export and Shipment Readiness
Though full export volumes are not disclosed, Get Taste Thai:
- Is FDA Thailand registered and adheres to food supplement regulations
- Offers multi-lingual labeling and documentation in Thai and English
- Supplies pilot export quantities for wellness expos and online DTC retail channels in the UK and Japan
Future expansion includes targeted B2B partnerships in high-growth functional food markets in Singapore, Australia, and Germany.
Target Market
The company’s consumer and business segments include:
- Health-conscious millennials seeking natural energy, digestion, and detox products
- Thai diaspora and cultural organizations promoting traditional food overseas
- Corporate clients and embassies requiring curated Thai catering services
- Functional food importers looking for novel formats and heritage-based nutrition
The GET THA™ brand appeals to both modern wellness consumers and connoisseurs of authentic Thai culture.
Capabilities
Get Taste Thai’s operational strengths include:
- Small-batch GMP-compliant manufacturing for food supplements
- Blast freezing and vacuum packing facilities for frozen meal lines
- Collaborative R&D ecosystem with Chulalongkorn University, NSTDA, and Thai Traditional Medicine Department
- Event and catering logistics network across Bangkok and select international venues
Their hybrid food-tech and experiential service model enables both product innovation and cultural outreach.
Certifications and Compliance
Get Taste Thai maintains:
- Thai FDA registration for GET THA™ effervescent tablets
- Lab-verified active herbal ingredient profiles
- Compliance with Thai Ministry of Public Health and ASEAN dietary supplement standards
- Collaboration with researchers to enable future EU/US nutraceutical compliance
Certifications for organic or Halal are under exploration depending on export partner requirements.
Customer & Industry Recognition
Get Taste Thai has been featured in:
- Channel 7HD Thailand for innovation in Thai herbal product development
- Techsauce Global Summit 2023 under Thai FoodTech startups
- London Tech Week 2023, showcasing the GET THA™ brand in international startup pavilions
Customer feedback has highlighted the uniqueness of format, cultural authenticity, and taste precision.
Key Achievements
- Developed Thailand’s first effervescent herbal tablet using tamarind and lemongrass under scientific backing
- Collaborated with Chulalongkorn University to validate antioxidant and gut health benefits
- Represented Thailand at London Tech Week, gaining interest from UK and German wellness buyers
- Expanded frozen RTE offerings with a full-course Thai meal portfolio tailored for export
Get Taste Thai Co., Ltd. stands at the frontier of Thai food innovation, merging functional wellness with culinary artistry and cultural diplomacy to deliver products that resonate across generations and continents.
