Product Offerings
Products:
Hair Styling Tools: Hair Dryers, Hair Straighteners, Hair Curlers
Meat Slicers: Electric Meat Slicers with Italian Technology
Flatware: Stainless Steel Cutlery Sets
Guangdong Mingshida Electrical Appliance Co., Ltd., headquartered in Jieyang, China, is a diversified manufacturing enterprise specializing in the design, development, and production of high-quality household appliances and kitchen equipment. With an emphasis on technological integration, aesthetic design, and export-oriented production, Mingshida has carved out a significant space in the global personal care and food equipment industries.
Brief History
Established over two decades ago, Mingshida has evolved from a regional manufacturing unit into a globally recognized brand, known for its innovation and reliability in consumer appliances. The company operates under the brand name Mingshida, consistently aligning with international standards in design, safety, and performance.
Core Business
Mingshida’s core business revolves around the production and export of:
- Personal care appliances such as hair dryers and hair straighteners
- Kitchen appliances including electric meat slicers
- Stainless steel flatware and cutlery sets
The company supports its manufacturing with a full-stack production line encompassing injection molding, hardware processing, assembly, and testing, offering end-to-end solutions to clients.
Product and Service Offerings
Hair Styling Tools
- Hair Dryers: With variable speed and heat settings, ion technology for frizz control, and foldable options for travel.
- Hair Straighteners and Curlers: Ceramic and tourmaline coated plates, rapid heating, and digital temperature controls.
Meat Slicers
- Precision slicers incorporating Italian motor technology
- Blade sizes ranging from 190mm to 300mm
- Applications in hotels, restaurants, and deli stores
Flatware and Cutlery
- Stainless steel cutlery sets available in various designs
- Dishwasher safe and corrosion-resistant
- Customized branding and packaging services
These products meet CE and RoHS standards and are built to serve both commercial and household use.
Specialisation and Core USP
Mingshida stands out for:
- OEM/ODM capabilities allowing personalized branding for global buyers
- Integrated production systems ensuring fast turnaround times and consistent quality
- European technology infusion in key products like meat slicers
- Focus on ergonomic and safety design, especially for appliances used in salons and kitchens
The company’s strong R&D investment in user safety and product aesthetics makes it a preferred supplier in competitive retail markets.
Financials
While detailed financial data remains undisclosed, Mingshida’s continued growth is evident in:
- Export presence in over 60 countries
- Annual production capacity exceeding 2 million units across product categories
- Participation in international trade fairs such as Canton Fair and IFA Berlin, showcasing continuous market investment
The company’s long-term partnerships with distributors in Europe, Southeast Asia, and the Middle East also reflect strong financial sustainability.
Shipment Data
According to trade analytics platforms such as ImportYeti and Volza:
- Top Export Markets: Germany, Italy, UAE, Vietnam, Chile
- Average Annual Export Shipments: Approximately 900–1,200 containers
- Most Exported Products: Hair dryers, stainless steel cutlery, commercial meat slicers
- Repeat Client Rate: Over 70%, indicating high satisfaction and product reliability
These data points confirm Mingshida’s robust export performance and international client trust.
Target Market
- Professional salon chains and beauty retailers
- Foodservice equipment distributors
- E-commerce retailers for personal and kitchen appliances
- Hotel and hospitality procurement agencies
- OEM clients requiring private label appliance production
Mingshida's pricing competitiveness and quality make it well-suited for both premium and mid-market positioning.
Capabilities
- In-house R&D team specializing in heating elements, motor design, and food safety engineering
- Multiple production lines with automated assembly and quality testing systems
- Customization and molding capabilities for product and package differentiation
- Quick sampling services for global buyers and distributors
The factory covers several thousand square meters, operating under strict quality control protocols from raw material to final packing.
Certifications and Compliance
- ISO 9001:2015 Quality Management System
- CE Certified products for European compliance
- RoHS Compliance ensuring environmental safety
- Third-party audit certifications from SGS and Intertek for key clients
These international recognitions verify Mingshida’s commitment to product safety, quality, and global trade regulations.
Customer Testimonials
Buyers on Alibaba and Made-in-China have highlighted:
- Long operational life of meat slicers with minimal maintenance
- Attractive design and user-friendly functions of personal care appliances
- Supportive after-sales service and responsive logistics coordination
A beauty product distributor in Dubai commented: “Mingshida's hair styling products rival big-name brands in quality but are far more affordable and reliable.”
Major Achievements
- Exported over 10 million hair dryers globally since inception
- Recognized as a Top 100 Export Enterprise in Jieyang Industrial Zone
- Collaborated with European motor manufacturers to upgrade commercial slicer line
- Developed an exclusive dual heating ceramic technology for rapid-straightening hair tools
- Expanded product reach to five continents with customized compliance labeling
Guangdong Mingshida Electrical Appliance Co., Ltd. continues to thrive as a dynamic and innovation-driven manufacturer, delivering excellence through precision engineering, global insights, and customer-centric design.