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Exhibiting at HOTELEX Shanghai 2025

8.1D10
(NECC) in Hongqiao, West Shanghai
30 Mar - 2 Apr, 2025

Product Offerings

Products:

Tea Beverages: Jasmine Tea, Oolong Tea, White Tea, Black Tea, Green Tea

Flavored Teas: Mixed Flavored Teas

Fruit Products: Fruit-Based Beverages

Roasted Coffee: Roasted Coffee Products

Guangxi Hengxian Zhang Yiyuan Beverage Co., Ltd. is a high-tech beverage manufacturing company based in Nanning, Guangxi, China. Specializing in traditional Chinese tea beverages and innovative drink formulations, the company operates under the brand name "一茶元" (Yi Cha Yuan), emphasizing a blend of heritage and modern processing technology.

Company Overview

Established in the tea-rich region of Hengxian, within Nanning City, Guangxi, Zhang Yiyuan Beverage Co., Ltd. integrates tea cultivation, beverage R&D, and large-scale manufacturing. With a business strategy rooted in leveraging local agricultural strengths, the company has expanded its capabilities to include high-tech processing and packaging of tea and fruit-based beverages. The company is led by 林永坚 (Lin Yongjian), an active proponent of regional tea commercialization.

Product Range

Zhang Yiyuan's diverse product portfolio supports both traditional and modern beverage trends, including:

  • Tea Beverages

    • Jasmine Tea
    • Oolong Tea
    • White Tea
    • Black Tea
    • Green Tea
  • Flavored Teas

    • Mixed Flavored Herbal and Fruit-Infused Teas
  • Fruit-Based Beverages

    • Blended drinks made with locally sourced fruits
  • Roasted Coffee Products

    • Small-batch roasted coffee beverages, diversifying the product line

These products are distributed under the company's proprietary brand “一茶元,” targeting both health-conscious consumers and traditional tea enthusiasts.

Unique Selling Points (USPs)

Guangxi Hengxian Zhang Yiyuan Beverage Co., Ltd. distinguishes itself in the market through:

  • Integration of Local Agriculture: Utilizing jasmine and tea leaves sourced from the Hengxian region, known for its premium quality and aromatic profile.
  • High-Tech Manufacturing: Implementation of modern extraction and preservation technology to retain nutritional and flavor integrity.
  • Brand Authenticity: “Yi Cha Yuan” conveys cultural heritage and a commitment to authentic Chinese tea experiences.

Export and Trade Orientation

While specific export records are not publicly available, the company has shown readiness for international trade through multilingual packaging, quality focus, and presence in regional food and beverage exhibitions. Potential export markets include:

  • Southeast Asia
  • East Asia (Japan, Korea)
  • Chinese diaspora markets in North America and Europe

These markets favor premium tea beverages and culturally resonant products.

Target Customers

The company’s offerings cater to a broad spectrum of consumers and business partners:

  • Retailers and Supermarket Chains
  • Health and Wellness Food Distributors
  • Online Beverage Retail Platforms
  • Private Label Beverage Buyers

Its traditional and functional tea products align with current trends in clean-label, wellness-focused beverages.

Manufacturing Capabilities

Based in Nanning, the production plant is equipped with:

  • Tea extraction and brewing lines
  • Pasteurization and cold-fill technology
  • Automated bottling and packaging systems
  • Facilities for small-batch coffee roasting

These capabilities support both large production volumes and flexible customization for OEM orders.

Quality Assurance and Certifications

Although specific certifications are not listed, the company’s classification as a high-tech enterprise implies compliance with:

  • China National Food Safety Standards
  • ISO 22000 or HACCP Systems
  • Food-grade packaging and storage standards

These systems ensure safe production and enhance marketability in regulated markets.

Contact Information

Direct communication channels suggest accessibility and a customer-oriented business model.

Product Highlights

  • Jasmine Tea Beverage – Known for its aromatic profile and smooth finish, this product capitalizes on Hengxian’s jasmine flower legacy.
  • Mixed Flavored Tea Series – Combines traditional tea with fruit and herb infusions, targeting a younger demographic.
  • Roasted Coffee – A newer line aiming to tap into the growing urban coffee consumption trend in China and abroad.

Summary

Guangxi Hengxian Zhang Yiyuan Beverage Co., Ltd. embodies the fusion of traditional Chinese tea craftsmanship with contemporary beverage innovation. Through its brand "一茶元", the company delivers authentic, health-conscious drinks backed by regional heritage, modern production standards, and expanding global appeal.