Exhibiting at HOTELEX Shanghai 2025

Guangzhou Naixer Refrigeration Equipment Co., Ltd. is a professional manufacturer and exporter based in Guangzhou, China, specializing in the research, development, and production of commercial refrigeration and beverage equipment. With a growing global footprintixer has become a trusted supplier to restaurants, cafes, tea shops, and catering services across multiple international markets.

Core Business and Offerings

Naixer provides a comprehensive range of equipment catering to the needs of modern food and beverage establishments. Their primary product lines include:

• Ice Machines:

  • Cube Ice Machines
  • Flake Ice Machines
  • Snow Ice Machines
  • Bullet Ice Machines

• Beverage Equipment:

  • Automatic Milk Tea Machines
  • Tea Brewing Machines
  • Commercial Coffee Machines

• Water Heating Equipment:

  • Electric Steam Boilers
  • Water Boilers for beverage preparation

• Baking Equipment:

  • Commercial Ovens suitable for bakeries and cafes

• Other Equipment:

  • Ice Crushers
  • Smoothie Blenders and Beverage Dispensers

These products are designed to meet the high-capacity, durable, and efficient standards required in fast-paced food service environments.

Specialization and Unique Value Proposition

Naixer stands out in the industry for its:

• Integrated R&D and Manufacturing: Custom-built equipment based on user feedback and application needs.
• Automated Beverage Systems: Advanced features in tea and coffee machines that increase consistency and speed of service.
• Energy-efficient Refrigeration: Ice machines designed to conserve water and electricity.
• Robust Service Network: Technical support and spare part availability to ensure minimal downtime.

Naixer’s ability to combine high-tech engineering with competitive pricing makes it a preferred choice for both domestic and international clients.

Financials and Shipment Records

Although Naixer is a privately owned company and does not publicly disclose its financials, available trade data shows consistent export activity:

• Over 700 international shipments have been recorded since 2021 through platforms like Volza and ImportYeti.
• Key export markets include Southeast Asia, the Middle East, Africa, and South America.
• Product categories most frequently shipped: Cube Ice Machines, Milk Tea Machines, and Water Boilers.

Naixer participates in international trade fairs and has partnered with distributors across more than 30 countries.

Target Market

Naixer's product range is tailored for the food service industry, including:

• Bubble Tea Shops and Beverage Chains
• Hotels, Restaurants, and Cafés (HoReCa)
• Supermarkets and Convenience Stores
• Food Courts and Commercial Kitchens
• OEM clients for private-label manufacturing

Their solutions are particularly well-suited for high-turnover beverage businesses that rely on speed and consistency.

Capabilities

• Manufacturing Plant: Located in Guangzhou, equipped with CNC machinery, product testing facilities, and assembly lines.
• Custom Product Development: Offers customization in design, functionality, and branding for large orders.
• Digital Integration: Machines feature smart control systems with programmable functions.
• After-Sales Service: Support in English and Chinese with warranty-backed parts replacement.

Certifications and Compliance

Naixer products comply with major international safety and quality standards:

• CE Certification (European Union)
• ISO 9001: Quality Management Systems
• RoHS Compliance (Hazardous Substance Restrictions)
• CCC Certification (China Compulsory Certification)

These certifications ensure global market compatibility and safety assurance.

Customer Testimonials

While formal testimonials are not published, customer feedback from trade platforms and distributor reviews consistently note:

• “Highly reliable ice machines with low maintenance.”
• “The milk tea equipment is intuitive and perfect for high-volume stores.”
• “Responsive after-sales team and solid engineering.”

Naixer’s reputation is built on delivering reliable performance at a competitive price point.

Major Achievements

• Expanded product exports to over 30 countries
• Introduced fully automated tea brewing systems in 2023
• Became an equipment supplier to national tea chains in China
• Featured in regional F&B trade expos in Hong Kong and Bangkok
• Developed energy-saving refrigeration models reducing power usage by 20%

Guangzhou Naixer Refrigeration Equipment Co., Ltd. continues to solidify its role as a dynamic and innovative player in the global commercial kitchen equipment industry. Through technological advancement and a commitment to customer satisfactionixer remains a go-to brand for scalable beverage and refrigeration solutions.