Exhibiting at HOTELEX Shanghai 2025

Han Baking Technology Machinery (Shanghai) Co., Ltd., operating under the brand name BRESSO, is a premium manufacturer of commercial baking equipment based in Shanghai, China. With decades of engineering expertise and a focus on innovation, the company has become a global supplier for bakeries, hotel kitchens, food factories, and industrial baking lines across more than 60 countries.

Core Business

The core business of Han Baking Technology revolves around the design, development, and manufacturing of high-performance bakery ovens and dough-processing machinery. The company provides complete baking equipment solutions for artisan and industrial baking operations, offering flexibility, automation, and energy efficiency.

Product & Service Offerings

Han Baking’s extensive range of professional baking equipment includes:

• Bakery Ovens:

  • Deck Ovens (Electric and Gas)
  • Rotary Rack Ovens
  • Convection Ovens
  • Combination Ovens with Steam Injection

• Proofing Equipment:

  • Dough Proofers
  • Fermentation Cabinets
  • Refrigerated Proofers

• Mixing & Processing Equipment:

  • Spiral Dough Mixers
  • Planetary Mixers
  • Dough Dividers

• Refrigeration & Storage:

  • Bakery Refrigerators
  • Ingredient Cabinets

• Accessories:

  • Baking Trays, Loaders, Steam Systems, Oven Stones

All equipment is available with custom specifications, digital controls, and automation-ready features to suit varying production environments.

Specialization & Unique Selling Proposition (USP)

Han Baking (BRESSO) stands out through:

• Integration of smart baking technologies with programmable logic controls (PLC) and energy optimization systems.
• European-style deck ovens with precision temperature zoning and steam regulation.
• Support for OEM and ODM manufacturing, customizing equipment based on client design and branding needs.
• Modular and scalable baking systems to support expanding commercial operations.
• Comprehensive global after-sales service and on-site installation support.

Financials

Although privately held, Han Baking has achieved strong commercial traction as evidenced by:

• Annual export volume exceeding USD 8 million.
• Sales partnerships and distribution networks in more than 60 countries, including Southeast Asia, the Middle East, Europe, and South America.
• Active presence on international trade platforms such as Alibaba, Made-in-China, and global food expos.

Shipment & Export Data

Based on shipping intelligence:

• Average Monthly Shipments: 50–70 baking equipment units shipped globally.
• Key Importing Countries: Malaysia, UAE, Russia, Turkey, Chile, and India.
• Top Exported Products: Rotary rack ovens, deck ovens, and dough proofers.
• Consolidated export hub through FOB Shanghai and Ningbo ports, ensuring fast logistics turnaround.

Target Market

Han Baking primarily targets:

• Commercial bakeries and food production factories
• Hotel chains and institutional kitchens
• Franchise bakery stores and cafes
• Wholesale baking equipment distributors
• Frozen bakery product manufacturers

Clients range from local chain stores to international conglomerates setting up high-throughput production lines.

Capabilities

• 10,000+ square meter production facility in Shanghai with automated CNC and metal fabrication units.
• Dedicated R&D department focused on intelligent oven systems and heat-efficiency improvements.
• Experienced technical team offering installation, operator training, and spare parts support globally.
• Multi-language customer support including English, Spanish, Russian, and Arabic.

Certifications & Compliance

Han Baking complies with major international certifications:

• CE Certification (European Conformity)
• ISO 9001:2015 Quality Management System
• RoHS Compliance for environmental safety
• SGS and Intertek-tested components for export equipment

Customer Testimonials

Clients express high satisfaction with BRESSO equipment:

“We installed their rotary rack oven in 2022 and saw a 30% drop in baking time with consistent quality. Truly a solid machine.”
— Bakery chain owner, UAE

“Their dough proofers are compact, well-built, and very easy to clean. Perfect fit for our European-style baking operations.”
— Distributor in Poland

Achievements

• Recognized as one of the Top 10 Baking Equipment Brands in China in 2023 by the China Food Machinery Association.
• Over 30,000 units installed globally.
• Featured exhibitor at major trade events including Bakery China, Gulfood Manufacturing, and IBA Munich.
• Developed strategic alliances with bakery training institutions for equipment standardization.

Han Baking Technology Machinery (Shanghai) Co., Ltd. under the BRESSO brand continues to elevate baking operations with cutting-edge engineering, reliable performance, and a customer-first approach, delivering quality bakery equipment that meets the demands of a fast-evolving global food industry.