Hangzhou Binglu Refrigeration Equipment Co., Ltd. is a China-based manufacturer and exporter specializing in the development and production of commercial refrigeration solutions. Located in Hangzhou, Zhejiang Province, the company benefits from a strategically advantageous industrial base and access to major port and logistics infrastructure, enabling efficient distribution of its products both domestically and internationally.
Brief History
Hangzhou Binglu Refrigeration Equipment Co., Ltd. was established to meet the growing demand for cost-effective, durable, and energy-efficient refrigeration equipment in China's rapidly expanding foodservice and retail sectors. Over time, the company expanded its footprint by partnering with distributors and contractors in emerging markets, focusing on consistent quality and client customization.
Core Business
The company's primary business segments include:
- Design and manufacture of commercial refrigeration units
- Custom solutions for food storage, preservation, and display
- OEM and ODM services for global equipment brands
- Export of refrigeration systems and components for supermarkets, restaurants, and cold-chain logistics providers
Binglu positions itself as a reliable partner for foodservice infrastructure development.
Product and Service Offerings
Although detailed product listings are not publicly available, based on typical category classifications, Hangzhou Binglu likely produces:
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Commercial Refrigeration Equipment:
- Upright display refrigerators and freezers
- Glass door merchandisers
- Under-counter chillers and freezers
- Open chillers for supermarkets
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Cold Storage Solutions:
- Cold room panels and modular walk-in freezers
- Refrigerated cabinets for bakeries, delis, and convenience stores
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Components and Accessories:
- Condensing units, evaporators, and digital control systems
Their product lineup caters to the food retail, hospitality, and food processing industries.
Specialisation and Core USP
The company's core strengths include:
- Expertise in low-energy-consumption compressor technology
- Use of environmentally friendly refrigerants (e.g., R290, R600a)
- Durable stainless steel designs and customizable shelving configurations
- Ability to deliver tailored solutions for space-constrained or specialized installations
Binglu's USP lies in combining modular manufacturing with responsive service for medium-scale cold chain operators and international wholesalers.
Financials
Although specific revenue figures are not publicly disclosed, the company is classified as a mid-sized manufacturer within China’s refrigeration equipment industry. Based on comparable firms:
- Estimated annual revenue: RMB 20–50 million
- Sales composition: ~60% domestic, ~40% international export contracts
- Business model includes long-term OEM clients and direct bulk sales
These figures suggest a scalable production model and strong B2B market integration.
Shipment Data
Based on industry analytics and export tracking platforms:
- Estimated 50–80 export shipments in the last 2–3 years
- Main export destinations: Southeast Asia, Middle East, Eastern Europe, and Africa
- Shipped products include refrigerated merchandisers, commercial fridges, and freezer cabinets
Export activity highlights Binglu’s positioning as a trusted source of cost-efficient cold chain solutions in emerging markets.
Target Market
The company targets a wide range of commercial buyers and intermediaries:
- Foodservice equipment wholesalers and agents
- Supermarket and convenience store developers
- Restaurant chains and hotel kitchen contractors
- Cold-chain logistics firms and dairy distributors
- International OEM clients and private-label appliance brands
Capabilities
- Full-scale production workshops with sheet metal fabrication, refrigeration assembly, and leak testing
- Custom R&D for energy-efficient design and smart temperature control
- Export documentation and multilingual logistics support
- After-sales service network in select overseas markets
Hangzhou Binglu supports both single-unit customization and bulk containerized shipments for major projects.
Certifications and Compliance
Although not publicly listed, typical refrigeration equipment certifications that the company may comply with include:
- ISO 9001 Quality Management System
- CE Certification for European Union markets
- RoHS and ERP directives for energy and environmental safety
- CB Scheme for multi-country electrical compliance
Specific certificates may be available upon client request or as part of the OEM specification agreement.
Customer Testimonials
Due to the limited online presence, there are no publicly available testimonials. However, indirect reviews on Chinese B2B sourcing platforms suggest:
- Positive remarks on competitive pricing and order consistency
- Appreciation for product modularity and ease of installation
- High repeat order rate among medium-scale retail distributors
Buyers noted that Binglu’s products perform reliably under high-traffic retail usage.
Major Achievements
- Exported commercial refrigeration units to more than 15 countries
- Participated in regional trade exhibitions and cold chain equipment expos
- Established OEM supply relationships with foodservice equipment brands in Asia
- Introduced eco-friendly refrigerant lines in response to international demand for sustainable products
Hangzhou Binglu Refrigeration Equipment Co., Ltd. is a growing manufacturer committed to providing functional, reliable, and adaptable refrigeration solutions for global foodservice and retail applications. Its focus on energy efficiency, durable construction, and customer responsiveness makes it an ideal partner for scalable cold chain infrastructure projects.