Exhibiting at HOTELEX Shanghai 2025

Jiangsu Baixue Electric Appliances Co., Ltd., headquartered in Changshu, Jiangsu Province, China, is a prominent manufacturer and exporter in the refrigeration and appliance sector. Known for its advanced R&D, wide product portfolio, and international reach, Baixue is a trusted brand supplying refrigeration solutions for both commercial and household use.

Company Background

Founded in 2001, Jiangsu Baixue Electric Appliances Co., Ltd. has evolved into one of China’s leading producers of cooling and vending systems. With over two decades of manufacturing experience, the company operates a modern industrial facility and has secured a strong presence in both domestic and international markets.

Core Business

Baixue specializes in the research, design, production, and distribution of refrigeration and appliance technologies. The company offers tailored solutions across multiple segments including household, commercial, and mobile refrigeration.

Product & Service Offerings

Baixue manufactures a wide array of products under different functional categories:

Refrigeration Equipment

• Refrigerators & Freezers: Single and double door, chest freezers
• Wine Coolers and Beverage Coolers
• Car Freezers for mobile refrigeration

Vending Solutions

• Fully automated vending machines with temperature control, IoT features, and multiple payment systems

Cooling Appliances

• Ice Makers for commercial and residential use
• Compressors and refrigeration components

Home Appliances

• Water Purifiers and Air Energy Systems

Specialization & Unique Selling Proposition

Baixue stands out through:

• Full-spectrum refrigeration solutions from design to delivery
• Advanced temperature control technology integrated into vending systems
• Eco-friendly and energy-saving compressors
• Strong OEM/ODM capabilities, serving over 50 global brands

The company has consistently adopted green manufacturing practices, with several of its products conforming to EU energy efficiency standards.

Financial Performance & Market Reach

While Baixue does not publicly disclose its full financials, industry estimates suggest:

• Annual Revenue: Approximately USD 50–80 million
• Export sales account for over 40% of total revenue
• Key export markets include Europe, Southeast Asia, North America, and the Middle East

Baixue is a regular exhibitor at Canton Fair, China Refrigeration Expo, and other global trade shows, supporting its aggressive global market strategy.

International Shipments

According to data aggregated from global trade platforms like ImportYeti and TradeAtlas:

• Over 350 international shipments have been recorded since 2019
• Major importers are located in Germany, UAE, South Korea, Chile, and Australia
• Top exported items include chest freezers, wine coolers, and vending machines

Target Market

Baixue’s clientele ranges from:

• Retail appliance chains
• Hospitality and catering firms
• Convenience store networks
• OEM buyers seeking contract manufacturing for white-label appliances

Capabilities

• Factory Size: 100,000+ square meters
• Production Capacity: 1 million units annually
• Workforce: Over 800 employees
• R&D Investment: 5% of annual revenue

The company operates a fully automated production line with precision testing facilities for cold chain and vending systems.

Certifications & Compliance

Baixue is fully compliant with international manufacturing and safety standards:

• ISO9001:2015 Certified Quality Management System
• ISO14001 Environmental Management System
• CCC, CE, CB, ETL certifications for its refrigeration products
• RoHS compliance for EU exports

Customer Testimonials

“Baixue’s vending solutions helped us increase cold beverage sales by 30% in the first quarter alone. Their technology is reliable and easy to integrate.”
– Michael T., Regional Director, UAE-based Vending Operator

“The energy savings we’ve seen since switching to Baixue’s commercial freezers have been significant. We’ve also had fewer warranty calls.”
– L. Fernandez, Supply Chain Manager, Santiago, Chile

Achievements

• National High-Tech Enterprise designation by the Chinese Ministry of Industry
• Ranked among the Top 100 Appliance Exporters in Jiangsu Province
• Selected vendor for several state-owned infrastructure projects requiring cold chain solutions
• Strategic supplier for COFCO and China Railway Express Cold Chain Units

With a deep-rooted foundation in cooling technology and a commitment to sustainability, Jiangsu Baixue Electric Appliances Co., Ltd. continues to expand its footprint as a global supplier of innovative and efficient refrigeration solutions.