Exhibiting at International Food & Drink Event (IFE) 2025

Lobbi Bulgaria Ltd, headquartered in Sofia, Bulgaria, is a leading manufacturer and supplier of ingredients, machinery, and integrated solutions for the bakery and confectionery industry across Europe and beyond. With a long-standing presence in the region, the company has become a reliable one-stop partner for bakeries, patisseries, and food manufacturers seeking both raw materials and technical equipment. Through consistent innovation, technical support, and a commitment to high-quality standards, Lobbi has established itself as a key player in the baking and food processing sector.

Core Business and Product Portfolio

Lobbi Bulgaria Ltd operates across two core verticals: food ingredients and food processing machinery. The company offers a comprehensive portfolio that includes:

Ingredients

• Premixes: Cake, bread, and pastry premixes tailored for efficiency and quality
• Improvers: For volume, shelf life, and dough stability
• Margarines and Fats: Suitable for bakery, frying, and laminated dough
• Compounds and Fillings: Fruit and chocolate-based, heat-stable for industrial use
• Starches: Modified and native starches for bakery and dessert applications

Machinery

• Bakery Equipment: Mixers, ovens, dividers, proofers, and automated lines
• Confectionery Equipment: Depositors, enrobers, cooling tunnels, and forming machines
• Packaging Machines: Flow-pack, vacuum, and tray-sealing systems for finished goods

This dual-specialization enables Lobbi to deliver turnkey solutions from concept to finished product for clients in artisan bakeries as well as industrial food plants.

Specialisation and Unique Selling Proposition (USP)

Lobbi Bulgaria stands out in the regional and international market due to its:

• End-to-end bakery solutions: Offering both ingredients and machines under one roof
• Custom formulation services: Tailored mixes and solutions for specific client needs
• Technical consulting and training: Product development support, process optimization, and staff training
• R&D-driven innovation: Continuous development of new ingredients and automation technologies
• Pan-European logistics: Efficient supply chain network for fast and cost-effective distribution

Their ability to blend technology and recipe development offers a strategic advantage to growing bakery brands and industrial food manufacturers.

Target Markets

Lobbi serves a wide range of clients across more than 20 countries, including:

• Central and Eastern Europe: Romania, Serbia, Greece, North Macedonia
• Western Europe: Germany, Italy, France
• Middle East and North Africa: Turkey, Lebanon, Egypt
• CIS and Caucasus regions: Armenia, Georgia, Kazakhstan

The company targets both small artisan bakeries and large-scale industrial plants, offering scalable solutions and multilingual customer service.

Financial Overview

As a privately owned and steadily expanding business, Lobbi Bulgaria maintains strong financial health. While specific revenue figures are not disclosed, insights from trade references and regional industry data indicate:

• Estimated revenue range: €10–25 million annually
• Capital investments: Continuous expansion of equipment inventory and ingredient manufacturing capacity
• Distribution network: Partnerships with over 300 active B2B customers in Europe and MENA

The company’s consistent growth is attributed to product diversification, export expansion, and a client-centric service model.

Shipment and Export Data

Lobbi’s extensive export operations include both machinery and dry food ingredients. Trade logistics data reflects:

• Weekly shipments to partner warehouses and clients across the EU and non-EU markets
• Packaging standards aligned with EU export requirements
• B2B bulk packaging and private label capability for industrial customers
• Integrated logistics support including documentation and customs clearance

Their geographic advantage in Bulgaria supports competitive delivery timelines across Europe and Western Asia.

Certifications and Compliance

Lobbi Bulgaria ensures compliance with international quality and safety standards, including:

• ISO 22000: Food safety management system
• HACCP certification across all food production lines
• CE certification for machinery and automation equipment
• EU regulations on food labelling, allergens, and traceability

Their adherence to these certifications facilitates trust and smooth market entry across regions with strict food safety rules.

Operational Capabilities

Lobbi’s headquarters in Sofia hosts production, warehousing, and showroom facilities, including:

• Ingredient blending and packing lines
• Pilot bakery and test kitchens for R&D and customer trials
• Warehousing for over 1,000 product SKUs
• Machinery demonstration and training zones
• Dedicated export and logistics department

The company also maintains service and distribution partners in various European markets for localized customer support.

Customer and Market Reputation

Lobbi is recognized in the bakery industry for:

• Excellent product consistency and reliability
• Deep technical knowledge and after-sales service
• Flexible production schedules and fast fulfillment
• Responsiveness to evolving market trends, such as gluten-free, clean label, and high-efficiency equipment

Their customer base includes artisan bakeries, hotel chains, large bakery manufacturers, and food distribution groups.

Achievements and Milestones

• Over 20 years of continuous operation and innovation in the baking industry
• Exported to more than 20 international markets
• Developed and launched over 500 unique ingredient formulations
• Completed hundreds of machinery installations across Europe and MENA
• Created in-house bakery pilot facilities for product development and training

Lobbi Bulgaria Ltd continues to lead the regional baking industry as a trusted supplier of comprehensive bakery solutions, combining deep food science knowledge with cutting-edge equipment and customer-focused service.