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Exhibiting at CMPL Expo 2025

Pavilion
Jio, BKC, Mumbai
9 Jul - 11 Jul, 2025

Product Offerings

Product Categories:

Data Analytics, Consumer Research, Data Analysis, Consulting Services, Market Analysis, Consumer Insights, Industry Reports, Consulting and Professional Services, Market Research, Market Intelligence

Products:

Market Research Services: Consumer Insights, Competitive Analysis, Trend Forecasting

Consulting Services: Innovation Strategy, Market Expansion, Consumer Demand Analysis

Data Analysis Services: Customized Data Solutions, Analytics, Reporting

Mintel (Consulting) India Private Limited, based in Mumbai, is the Indian arm of Mintel, a globally recognized provider of market intelligence and consumer research. With a legacy of over 50 years, Mintel empowers businesses with critical data, forward-looking insights, and strategic recommendations to drive innovation and business growth.

Core Business

Mintel India focuses on delivering high-quality market research and consulting services tailored for the Indian subcontinent. Their offerings span across industries including food and beverage, beauty and personal care, health and wellness, household care, retail, and financial services.

The company’s consulting wing supports clients in product innovation, market expansion, brand positioning, and understanding evolving consumer behavior through a combination of data-driven insights and expert analysis.

Product and Service Offerings

Mintel India offers an extensive suite of services:

  • Market Research Services

    • Consumer Attitude & Behavior Studies
    • Trend Forecasting Reports
    • Industry Reports & Category Reviews
    • Competitive Benchmarking
  • Consulting Services

    • Innovation Pipeline Development
    • New Product Development Strategy
    • Brand and Category Expansion Consulting
    • Market Entry and Risk Analysis
  • Data Analysis and Technology Solutions

    • Customized Research Databases
    • Trend Tracking Dashboards
    • Analytics & Data Visualization Tools

These services are supported by proprietary research tools such as Mintel GNPD (Global New Products Database), Mintel Trends, and Mintel Purchase Intelligence.

Specialization and Core USP

Mintel’s USP lies in its global research infrastructure combined with localized expertise. The India team specializes in:

  • High-context analysis of regional consumer behavior
  • Cross-market comparisons and opportunity spotting
  • Forecasting trends across consumption categories
  • Translating data into actionable marketing and product strategies

Mintel is also a go-to resource for multinational corporations looking to enter or scale within the Indian market due to its robust methodological rigor and actionable recommendations.

Financials and Scale

Globally, Mintel operates in over 30 countries and serves more than 5,000 clients across Fortune 500 companies, SMEs, and government agencies. While specific revenue for Mintel India is undisclosed, the Indian entity contributes to the firm’s global turnover which is estimated at over $250 million annually.

Mintel’s services in India are particularly utilized by FMCG brands, food manufacturers, beauty and cosmetic companies, and investment consultancies.

Shipment and Export Footprint

As a consulting and data services provider, Mintel India does not engage in physical product shipments. Instead, it delivers value through research content, digital platforms, webinars, and client workshops.

Their reports and insights are integrated into regional strategies for both local and international businesses operating in India.

Target Market

Mintel India caters to:

  • FMCG and Consumer Goods Manufacturers
  • Financial Service Providers and Insurers
  • Retail Chains and E-commerce Platforms
  • Pharmaceutical and Health Brands
  • Advertising and Media Agencies
  • Government Policy Institutions and NGOs

Capabilities

  • Proprietary Research Panels across major Indian metros
  • Localized Trend Tracking and Consumer Surveys
  • Integrated Client Dashboards for Custom Reports
  • Collaborative Innovation Workshops and Briefings
  • Compliance with Data Protection Regulations (GDPR, India IT Act)

Certifications and Compliance

  • GDPR Compliant
  • ISO/IEC 27001 Certified Data Security (Global)
  • Follows ESOMAR and MRSI guidelines for ethical market research

Customer Testimonials

"Mintel’s consumer insights helped us recalibrate our product launch strategy in India. Their team provided deep regional granularity that other agencies lacked."
— Brand Manager, Leading FMCG Company

"Their innovation workshops led us to define a new segment in health beverages. The data was robust and the team was great at translating it into strategy."
— Strategy Director, Beverage Brand

Major Achievements

  • Provided insight support to over 50 product launches in India over the past 3 years
  • Published trend analysis used by top 10 FMCG companies operating in India
  • Key knowledge partner in major industry events like FICCI Foodworld India and Cosmoprof India
  • Released proprietary reports on “The Indian Consumer Post-COVID” and “Plant-Based Trends in India” with wide industry acclaim

Mintel (Consulting) India Pvt. Ltd. is redefining strategic intelligence in the Indian market through data-rich, future-focused, and deeply actionable insights, enabling businesses to innovate, adapt, and lead.