Exhibiting at HOTELEX Shanghai 2025

MONIN Gourmet Flavoring Food & Beverage (Jiaxing) Co., Ltd. serves as the China-based manufacturing and distribution arm of MONIN, the globally renowned French brand specializing in premium flavoring products for the beverage and culinary industries. Located in Jiaxing, Zhejiang Province, the company plays a central role in expanding MONIN's footprint across the Asia-Pacific region.

Core Business and Offerings

MONIN Jiaxing manufactures and distributes a comprehensive range of high-quality gourmet flavoring solutions tailored to professionals in the hospitality, café, bar, and food service sectors. Core product categories include:

• Flavored Syrups: Signature varieties like Vanilla, Caramel, Hazelnut, Raspberry, and Lavender
• Gourmet Sauces: Decadent sauces including Dark Chocolate, White Chocolate, and Caramel
• Fruit Purées: Authentic fruit purées such as Mango, Strawberry, and Passion Fruit
• Smoothie Mixes: Ready-to-blend mixes including Banana, Peach, and Mixed Berry
• Beverage Concentrates: Innovative offerings like Cold Brew Coffee and Tea Concentrates

These products are designed for versatility in coffee drinks, cocktails, bubble teas, milkshakes, and culinary dishes.

Specialization and Unique Value Proposition

MONIN's strength lies in its legacy of over 110 years in the flavoring industry and its commitment to:

• 100% natural ingredients in many formulations
• Kosher, Halal, and Vegan certifications
• Non-GMO and allergen-conscious recipes
• Deep knowledge of global and local flavor trends, enabling rapid regional product customization

MONIN Jiaxing offers localized flavors developed specifically for Asian markets while maintaining stringent quality controls consistent with French manufacturing standards.

Financials and Shipment Records

While specific financials for the China entity are not publicly disclosed, MONIN globally operates in over 160 countries with annual revenues estimated to exceed €300 million. According to trade intelligence platforms like Panjiva and Volza, MONIN Jiaxing has completed over 1,200 international shipments in the past three years to destinations across Southeast Asia, Oceania, and the Middle East, underlining its strategic role as a regional supply hub.

Target Market

MONIN Jiaxing targets a diverse clientele, including:

• Specialty cafés and tea houses
• Hotel chains and bars
• Beverage distributors and wholesalers
• Culinary schools and institutions
• Quick-service restaurants and fast-casual brands

Their customizable and scalable product line makes them suitable for both independent establishments and multinational chains.

Capabilities

• Advanced Production Facilities: The Jiaxing plant is equipped with high-capacity lines capable of manufacturing syrups, purées, and sauces with consistent quality.
• Innovation Center: Product development teams work closely with chefs and mixologists to create market-ready solutions tailored to regional consumer preferences.
• Sustainability Initiatives: MONIN is committed to responsible sourcing, carbon footprint reduction, and waste management through its “Together for Good” global program.
• Training and Support: Offers beverage innovation consulting and mixology training through MONIN Studios in Asia, including Shanghai and Hong Kong.

Certifications and Compliance

MONIN Jiaxing adheres to global food safety and quality certifications, including:

• ISO 22000
• FSSC 22000
• HACCP
• Halal Certification
• Kosher Certification

These accreditations validate the company’s adherence to the highest international standards for food production and export compliance.

Customer Testimonials

MONIN’s reputation is reinforced by endorsements from industry professionals. For example:

• Leading baristas in China have recognized MONIN syrups for their authentic taste and mixability.
• International coffee chains use MONIN syrups as standard ingredients in specialty beverage menus.

While official testimonials are proprietary to business partners, MONIN frequently features customer success stories in its global promotional content.

Major Achievements

• Operational hub for MONIN’s Asia-Pacific expansion
• First full-scale production site in Asia, significantly reducing lead times and shipping costs
• Strategic partner to over 500 beverage brands in China
• Recipient of multiple industry awards, including beverage innovation accolades
• Launched 20+ new region-specific flavors tailored for the Chinese market since 2020

MONIN Gourmet Flavoring Food & Beverage (Jiaxing) Co., Ltd. has firmly established itself as a leader in flavor innovation, blending French expertise with Chinese market dynamism. Its robust infrastructure, regional adaptability, and commitment to excellence make it a trusted partner for beverage professionals across Asia.